COMFORT MEETS GLAM - Enjoy a comfortable feel without sacrificing style.
EFFORTLESS APPLICATION - Shake, glide, and go! The arrow-shaped applicator makes it a breeze.
UNLEASH YOUR INNER DIVA - Experience a smudge-free, high-shine finish that lasts all day.
TRANSFER FREE CONFIDENCE - Say goodbye to lipstick marks and hello to long-lasting wear.
VIBRANT COLOR THAT STAYS - Ultra-pigmented formula delivers brilliant color for up to 16 hours.
Maybelline New York's SuperStay Vinyl Ink Liquid Lipstick in shade 20 Coy offers a long-lasting, smudge-free lip color with a stunning vinyl effect. This ultra-pigmented formula provides up to 16 hours of wear, ensuring your lips look vibrant and glossy all day. The easy-to-use arrow applicator allows for precise application, making it perfect for the on-the-go professional. With a comfortable feel and transfer-free finish, this lipstick is a must-have for any makeup lover.
Specifications
Department
Women's
Manufacturer
L'Oréal
Package dimensions
9.5 x 2.2 x 2.2 centimetres
Package Weight
0.04 Kilograms
Item dimensions L x W x H
22 x 22 x 96 millimetres
Item weight
40.3 Grams
Brand
Maybelline
Colour
20 Coy
Format
Liquid
Volume
47 Cubic Centimetres
Scent
Normal.
Skin type
Normal
Special features
Not Tested On Animals
Speciality
Cruelty-free,Long,Long Lasting
Target audience
Women
Department
Women's
Item model number
162276
Product Dimensions
2.21 x 2.21 x 9.6 cm; 40.3 g
ASIN
B09NQH1P4S
Have a Question? See What Others Asked
Is there a whole set to buy in a box Inc peppy cheeky red hot wicked and so on all in one set box?
Is this Halal product?
Is it a lipstick or a gloss?
Which shade is a pink/peach nude colour please?
Reviews
4.3
All from verified purchases
S**Y
Wicked …… 5 Stars
Purchased this in 3 colours. Wicked - After purchasing this on a whim, so happy with the colour that I had to buy a second. An amazing red which lasted all day literally with no top ups. I have received a lot of compliments & is now my go to instead of RubyWoo. It was quite surprising! Nice shine which after along day fades to a lovely matt. Most importantly there was no lip marks on cups or glasses. Lips didn't feel dried out at the end of The day. Would recommend.Royal- a red with a blue undertones, great for everyday wear however it didnt seem to have the staying power of wicked.Cheeky lovely pinky beige colour, however it didn’t suit me so gave it to a friend.
M**A
I’m absolutely in love with it!
The color is a beautiful, bold royal red that instantly brightens up my complexion and adds a pop of vibrancy. The shine finish is gorgeous, giving my lips a smooth, glossy look without being too sticky or heavy.What really impressed me is how long-lasting this lipstick is. It truly lives up to its claim of lasting up to 16 hours. I wore it through meals, drinks, and even some light touch-ups, and it stayed put without smudging or fading. The formula is comfortable, lightweight, and doesn't dry out my lips like some other long-wear lipsticks tend to do. I love that it feels moisturizing while still delivering such intense color.The application is smooth, and the precision tip makes it easy to outline and fill in my lips without making a mess. Overall, the Maybelline SuperStay Vinyl Ink Liquid Lipstick is a must-have for anyone looking for a vibrant, smudge-free lip color that lasts all day. I highly recommend it to anyone who wants a bold lip with a comfortable, glossy finish!
J**A
Lovely colour
Great colour, vinyl feels better than the matt, does last a good while, but I do top it up at some point within the 16hours. Less noticeable that it's worn off with this colour, but other colours can look like you're wearing a heavy lip liner if you dont top it up
A**R
Good staying power
This product is better than i expected. It stays on for a good few hours. Colour is nice and it applies easily.
A**N
It really stays
If your lips are hydrated they will stick to you forever. HeheheThe shine will fade, but the colour stays till you actually rubber off your lips. It doesn’t look or feel dry at all. Applying enough won’t add an odd texture, it will feel like you are not even with lipstick on. It stayed for over 12 hours, which it was exactly what I wanted. It’s a good value for money and it will last till you are done with it. Eating and drinking normally and you will still look fab.
D**S
Sticky
Colour is lovely and stays on your lips however it leaves your lips sticky and dry once applied. It goes on glossy but drys matt. Anyone know how to overcome the stickiness?
A**E
Great lipstick!
I am really happy with this product, after trying a few I finally found the colour that matches my lips. It’s soft on the skin at the start, very easy to apply, once it becomes matte it lasts all day on my lips! It doesn’t leave marks after a kiss or on the glasses and doesn’t wear off easily! Highly recommended
I**A
I have 3 of them! Honest review
I have three of them for awhile now. Really nice finish,last long but but after a couple of hours,your lips will get dry.If you don't mind that, then you found you beat lipstick ♥️
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Fatima A.
Best international shipping I've ever tried. Worth every penny!
3 days ago
Ayesha M.
The product exactly matches the description. Very satisfied with my purchase.
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Wicked - After purchasing this on a whim, so happy with the colour that I had to buy a second. An amazing red which lasted all day literally with no top ups. I have received a lot of compliments & is now my go to instead of RubyWoo. It was quite surprising! Nice shine which after along day fades to a lovely matt. Most importantly there was no lip marks on cups or glasses. Lips didn't feel dried out at the end of The day. Would recommend.Royal- a red with a blue undertones, great for everyday wear however it didnt seem to have the staying power of wicked.Cheeky lovely pinky beige colour, however it didn’t suit me so gave it to a friend."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"M***A"},"datePublished":"15 December 2024","name":"I’m absolutely in love with it!","reviewBody":"The color is a beautiful, bold royal red that instantly brightens up my complexion and adds a pop of vibrancy. The shine finish is gorgeous, giving my lips a smooth, glossy look without being too sticky or heavy.What really impressed me is how long-lasting this lipstick is. It truly lives up to its claim of lasting up to 16 hours. I wore it through meals, drinks, and even some light touch-ups, and it stayed put without smudging or fading. The formula is comfortable, lightweight, and doesn't dry out my lips like some other long-wear lipsticks tend to do. I love that it feels moisturizing while still delivering such intense color.The application is smooth, and the precision tip makes it easy to outline and fill in my lips without making a mess. Overall, the Maybelline SuperStay Vinyl Ink Liquid Lipstick is a must-have for anyone looking for a vibrant, smudge-free lip color that lasts all day. I highly recommend it to anyone who wants a bold lip with a comfortable, glossy finish!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"J***A"},"datePublished":"6 April 2025","name":"Lovely colour","reviewBody":"Great colour, vinyl feels better than the matt, does last a good while, but I do top it up at some point within the 16hours. Less noticeable that it's worn off with this colour, but other colours can look like you're wearing a heavy lip liner if you dont top it up"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***R"},"datePublished":"18 March 2025","name":"Good staying power","reviewBody":"This product is better than i expected. It stays on for a good few hours. Colour is nice and it applies easily."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***N"},"datePublished":"2 January 2025","name":"It really stays","reviewBody":"If your lips are hydrated they will stick to you forever. HeheheThe shine will fade, but the colour stays till you actually rubber off your lips. It doesn’t look or feel dry at all. Applying enough won’t add an odd texture, it will feel like you are not even with lipstick on. It stayed for over 12 hours, which it was exactly what I wanted. It’s a good value for money and it will last till you are done with it. Eating and drinking normally and you will still look fab."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"3.0"},"author":{"@type":"Person","name":"D***S"},"datePublished":"3 May 2025","name":"Sticky","reviewBody":"Colour is lovely and stays on your lips however it leaves your lips sticky and dry once applied. It goes on glossy but drys matt. Anyone know how to overcome the stickiness?"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***E"},"datePublished":"7 January 2025","name":"Great lipstick!","reviewBody":"I am really happy with this product, after trying a few I finally found the colour that matches my lips. It’s soft on the skin at the start, very easy to apply, once it becomes matte it lasts all day on my lips! It doesn’t leave marks after a kiss or on the glasses and doesn’t wear off easily! Highly recommended"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"I***A"},"datePublished":"7 March 2025","name":"I have 3 of them! Honest review","reviewBody":"I have three of them for awhile now. Really nice finish,last long but but after a couple of hours,your lips will get dry.If you don't mind that, then you found you beat lipstick ♥️"}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":8}},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Is there a whole set to buy in a box Inc peppy cheeky red hot wicked and so on all in one set box?","acceptedAnswer":{"@type":"Answer","text":"No i havent seen it like that ive had to buy them individually"}},{"@type":"Question","name":"Is this Halal product?","acceptedAnswer":{"@type":"Answer","text":"Hi I don't know but googled not all products are Halal! I would google or/and contact Mayelline ! Cheers Stephanie"}},{"@type":"Question","name":"Is it a lipstick or a gloss?","acceptedAnswer":{"@type":"Answer","text":"More like a gloss consistency wise but colour more like a lipstick"}},{"@type":"Question","name":"Which shade is a pink/peach nude colour please?","acceptedAnswer":{"@type":"Answer","text":"Coy is a light pink colour, Peachy is a peach colour and Cheeky is somewhere between the two. I’d say for a pink/peach nude go with Cheeky."}}]}]}