RADIANCE BOOST - Achieve a glowing complexion in only 7 days.
FINE LINE FIGHTER - Diminish the appearance of fine lines effortlessly.
NON GREASY LUXURY - Enjoy a lightweight, fragrance-free experience.
AGE DEFYING FORMULA - Experience visibly firmer skin in just 28 days!
DERMATOLOGICALLY TESTED - Safe and effective for all skin types.
Olay SPF15 Anti-Wrinkle Firm and Lift Day Cream is a powerful anti-aging moisturizer designed for women aged 40 and above. This 50ml gel formula promises visible results in just 14 days, including firmer skin, reduced fine lines, and enhanced radiance, all while providing SPF 15 sun protection.
Specifications
Manufacturer
Procter & Gamble
Package dimensions
6.4 x 6.3 x 5.2 centimetres
Package Weight
0.1 Kilograms
Item dimensions L x W x H
6.3 x 6.3 x 4.8 centimetres
Item weight
0.05 Kilograms
Brand
Olay
Colour
mix
Format
Gel
Volume
50 Millilitres
Scent
fragrance free
Skin type
All
Special features
Skin firmer in 28 days
Sun protection
15 SPF
Target audience
Women
Item model number
100763591
Product Dimensions
6.3 x 6.3 x 4.8 cm; 50 g
ASIN
B014DGKWJ0
Have a Question? See What Others Asked
Is this tested on animals
Why has mine arrived with no plastic section under the lid?
How does this differ from the original Olay Regenerist in the red pot?
What's the expire date?
Reviews
4.6
All from verified purchases
P**
Good price
Good moisturiser
A**H
Fantastic cream for the price range.
Although the SPF (15) isn't as high as some of the Olay range, this is an ideal cream for every season except perhaps high summer (assuming we actually get a summer in the UK). It's not too heavy, but has enough substance for it to be used quite sparingly; it rubs in very well .It is ideal for my normal skin - it's actually recommended for all skin types - the non-greasy feel makes it suitable for oily skin, but it has enough richness for normal -to - dry skin too. Really dry mature skin would perhaps benefit from a richer product.The cream is white, unlike the yellow 'classic' anti-wrinkle range, with a very light and pleasant fragrance. It compares extremely well to products at 2 - 3 x the RRP.Regarding the 'firm and lift' claims, long-term use will be needed to decide this but it doesn't have the unpleasant tightening sensation of some more expensive products that just provide temporary results.Having purchased from Amazon, I was delighted with both the price and time taken to deliver.
R**S
Lovely day facecream
Quality product. Leaves skin feeling lovely, nourished, smooth, hydrated and sun protection. Gentle tightening effect.
C**R
Feel very nice & look beautiful
Feels nice, smell ok, but a bit too strong. Can't see a difference with my previous cream, but very functional and would buy again. Very happy with the SPF.
M**T
Olay Cream
I've used olay for many years and l can honestly say its brilliant
P**E
I feel silly.
What an idiot I’ve been falling for all the clever marketing and shiny beauty counters of more expensive brands. I’ve used Chanel and Clarins skincare for decades. Branching out into Sisley and Clinique for the odd change. This is cheap as chips and absolutely does a good job. Not as silky or sweet smelling as some of the other brands but my skin feels firmer and looks more even. As it’s such good value I can put plenty on which helps too. I like the fact it comes in an old fashioned plastic POT so I can gauge what’s left and get it out easily. All these expensive pumps leave so much product at the bottom that you just end up throwing or wasting it. Yes yes yes. It’s so cheap that if it doesn’t work for you you’ve lost v little. And if it does...well.
J**A
Very effective, pleasant to use moisturiser
I have bought this since turning 40 and will continue to do so! Amazon price is v competitive if you can get it for £9ish or under. And weirdly, they don't sell this type of Olay cream in well known high street chemist beginning with B (last time I looked anyway...)I have 41 yr old, pretty decent skin, but I like this because it has a good sun block and yet it's light and non greasy, very easy to smooth in quickly in the mornings. Hard to say whether it's actually firming my skin because my skin is not yet 'unfirm' thankfully, but it certianly makes it healthy and radiant. What I like is it doesn't make my face go shiny during the day. I use the night one too which is also great.
P**E
Gooooorgeous day cream!
This is another great product from Olay, they are just great they always live up to the Olay reputation they deserve. I am 47 have combination skin type, this day cream is a lovely creamy texture which when applied to your skin in sinks in quickly without feeling too greasy. I am not a believer in spending expensive brand and often finds cheaper brand such as Olay just as good. I do like the majority of Olay product and tried this cream in the past. I swear It really leaves my skin feeling silky and soft and can apply make-up pretty much straight away and stays moisturised all day without the need of reapply. It has a light pleasant fresh scent, nothing overpowering. The price is excellent, for £5 it goes a long way. I think you would need to use this cream for a while longer before you would notice the difference in any lines and wrinkles but definitely feels nice after first application. Overall, I triple love this cream and highly recommend to anyone with similar age and skin type as mine.
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Khalid Z.
Great experience from order to delivery. Highly recommended!
1 week ago
Yusuf A.
Fantastic experience overall. Will recommend to friends and family.
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It's not too heavy, but has enough substance for it to be used quite sparingly; it rubs in very well .It is ideal for my normal skin - it's actually recommended for all skin types - the non-greasy feel makes it suitable for oily skin, but it has enough richness for normal -to - dry skin too. Really dry mature skin would perhaps benefit from a richer product.The cream is white, unlike the yellow 'classic' anti-wrinkle range, with a very light and pleasant fragrance. It compares extremely well to products at 2 - 3 x the RRP.Regarding the 'firm and lift' claims, long-term use will be needed to decide this but it doesn't have the unpleasant tightening sensation of some more expensive products that just provide temporary results.Having purchased from Amazon, I was delighted with both the price and time taken to deliver."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"R***S"},"datePublished":"24 May 2024","name":"Lovely day facecream","reviewBody":"Quality product. Leaves skin feeling lovely, nourished, smooth, hydrated and sun protection. Gentle tightening effect."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"C***R"},"datePublished":"31 December 2018","name":"Feel very nice & look beautiful","reviewBody":"Feels nice, smell ok, but a bit too strong. Can't see a difference with my previous cream, but very functional and would buy again. Very happy with the SPF."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"M***T"},"datePublished":"3 April 2025","name":"Olay Cream","reviewBody":"I've used olay for many years and l can honestly say its brilliant"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"P***E"},"datePublished":"13 June 2019","name":"I feel silly.","reviewBody":"What an idiot I’ve been falling for all the clever marketing and shiny beauty counters of more expensive brands. I’ve used Chanel and Clarins skincare for decades. Branching out into Sisley and Clinique for the odd change. This is cheap as chips and absolutely does a good job. Not as silky or sweet smelling as some of the other brands but my skin feels firmer and looks more even. As it’s such good value I can put plenty on which helps too. I like the fact it comes in an old fashioned plastic POT so I can gauge what’s left and get it out easily. All these expensive pumps leave so much product at the bottom that you just end up throwing or wasting it. Yes yes yes. It’s so cheap that if it doesn’t work for you you’ve lost v little. And if it does...well."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"J***A"},"datePublished":"22 November 2010","name":"Very effective, pleasant to use moisturiser","reviewBody":"I have bought this since turning 40 and will continue to do so! Amazon price is v competitive if you can get it for £9ish or under. And weirdly, they don't sell this type of Olay cream in well known high street chemist beginning with B (last time I looked anyway...)I have 41 yr old, pretty decent skin, but I like this because it has a good sun block and yet it's light and non greasy, very easy to smooth in quickly in the mornings. Hard to say whether it's actually firming my skin because my skin is not yet 'unfirm' thankfully, but it certianly makes it healthy and radiant. What I like is it doesn't make my face go shiny during the day. I use the night one too which is also great."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"P***E"},"datePublished":"28 April 2019","name":"Gooooorgeous day cream!","reviewBody":"This is another great product from Olay, they are just great they always live up to the Olay reputation they deserve. I am 47 have combination skin type, this day cream is a lovely creamy texture which when applied to your skin in sinks in quickly without feeling too greasy. I am not a believer in spending expensive brand and often finds cheaper brand such as Olay just as good. I do like the majority of Olay product and tried this cream in the past. I swear It really leaves my skin feeling silky and soft and can apply make-up pretty much straight away and stays moisturised all day without the need of reapply. It has a light pleasant fresh scent, nothing overpowering. The price is excellent, for £5 it goes a long way. I think you would need to use this cream for a while longer before you would notice the difference in any lines and wrinkles but definitely feels nice after first application. Overall, I triple love this cream and highly recommend to anyone with similar age and skin type as mine."}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.875,"bestRating":5,"ratingCount":8}},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Is this tested on animals","acceptedAnswer":{"@type":"Answer","text":"Olay is calling for an end to animal testing in skin care and the beauty industry, and we do not test our products on animals.\n\nOlay tests its products on \"lab skin.\" This Olay invention has the same physical properties as natural skin but is created wholly in a lab setting from non-animal materials. Testing on lab skin helps ensure our products work as intended and are safe to use.\n\nYour Olay Team"}},{"@type":"Question","name":"Why has mine arrived with no plastic section under the lid?","acceptedAnswer":{"@type":"Answer","text":"It does not come with a plastic under the lid. \n\nYour Olay Team"}},{"@type":"Question","name":"How does this differ from the original Olay Regenerist in the red pot?","acceptedAnswer":{"@type":"Answer","text":"I have used this since turn 40 and I'm now 46. I have no issues with it. I have not used the red one yet so all I can tell you is that it is fairly thick and works well on my skin. I have no intentions of using the red one yet."}},{"@type":"Question","name":"What's the expire date?","acceptedAnswer":{"@type":"Answer","text":"HI,Date of manufacture:22 of October, 2015General shelf life: 36 monthsOK Valid at least for the next28 monthsBest RegardsEspace Beautée"}}]}]}
