

👁️🗨️ Prime your eyes, own the room — flawless, youthful, unstoppable.
Urban Decay Anti-Aging Eyeshadow Primer Potion is a vegan, paraben-free nude primer designed to smooth texture, reduce fine lines, and enhance eyeshadow vibrancy with long-lasting, crease-resistant wear. Infused with Dermaxyl and Kalpariane, it targets mature skin concerns while optical blurring pigments create a soft-focus effect, making it ideal for all skin types and perfect for professionals who demand flawless eye makeup all day.











| ASIN | B0170K3IRY |
| ASIN | B0170K3IRY |
| Best Sellers Rank | #6,377 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #5 in Eyeshadow Bases & Primers |
| Brand Name | URBAN DECAY |
| Container Type | Tube |
| Coverage | buildable |
| Customer Reviews | 4.3 4.3 out of 5 stars (4,323) |
| Finish Types | long-wearing |
| Is Discontinued By Manufacturer | No |
| Item Form | Cream |
| Item Volume | 5 Milliliters |
| Item model number | 1704451 |
| Manufacturer | Urban Decay |
| Manufacturer | Urban Decay |
| Material Features | Vegan |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Package Dimensions | 3.94 x 0.98 x 0.75 inches; 0.35 ounces |
| Product Benefits | Optical blurring pigments create a soft-focus effect that minimizes redness and smooths texture. |
| Skin Tone | Deep |
| Skin Type | Combination, Dry, Normal, Oily |
| Specialty | not-tested-on-animals |
K**B
Expensive but amazing, best primer I've tried
I haven't bought this in a while because of the price, opting for a cheaper eye shadow primer, and I forgot how good it was. Finally sprung for it and first use my eye shadow looked amazingly good with no effort. Hate to say that you get what you pay for, an amazing product that makes even cheap eye shadow blend brilliantly and last. Nothing cheaper really compares.
K**G
Best eye primer
This is the perfect product to prime eyes for shadows. The shadows go on smoothly - especially those with glitter.
M**7
Highly recommended eyeshadow base. Anti aging..
Terrific eyeshadow base! Hides wrinkles and dark spots. Also Anti aging. Highly recommend!
P**E
Not a good value.
Nice primer but you don’t get much for $18. I won’t buy again.
A**G
Easy to grip the tap
The other brands I have used I had to smear the product over my eyelids with a finger or sponge. This one comes with a wand applicator right on the lid and the lid is wide enough to be easy to grip which helps with applying with accuracy. I'm very impressed with this product as it went on smooth and light. Did not clump or flake. It also dried quickly and I was able to apply powdered eyeshadow right away.
J**L
Doesn't work as good as reg formula
I luv UD primer potion, used it for years and w it my cat wing eyeliner stay overnite, (when I want it to). If I don't ta ke off before bed, I wake up and with perfect eyeliner. I thought, the anti-again would do the same w a little extra ingredient for anti-again. Not so, the anti-again formula doesn't work. Ever. Every time I've used it, my eyeliner is smears or disappears in places. It doesn't work nearly as good as the original, so that's all I'll buy from now on.
S**T
My Favorite!
I have used this product for years and I won’t use anything else. It provides very good staying powder for eyeshadow, as well as, a good base by itself with a slight skin tone tint. It also slightly tightens the eyelid which is a nice bonus. Used daily it should last about 3 months. I use it sparingly as a little provides good coverage.
F**H
Anti aging one isn't that great
I got the aniti aging and it feels more moisturizing and watered down. The original is much better. This one leaves a crease and you have to use more product. Get the original it's so much better
L**S
Me equivoqué y pedí el tamaño mini,pero para el precio estuvo muy bien,recomiendo adquirirlo cuando esté de oferta ya q aunque sea muy poco producto rinde demasiado(ya me habían regalado una muestra gratis y me duro una semana usándola diario).si prolonga la duración de las sombras y con una cantidad muy pequeña rinde para los dos párpados
A**Y
Bon produit mais pour moi qui porte des lunettes progressives donc quotidiennement, mes paupières restent grasses. Même si je veille à bien laisser sécher mes paupières avant de poser mon maquillage
P**.
When it arrived, the outer box was a little dirty and already opened. From that moment, I felt uneasy about using it. Despite my suspicions, I opened the box and found the concealer’s cap was loose and came off easily. It made me really question if it was truly new and whether it had been stored hygienically. Since it’s something applied directly to my face, I’m a bit worried but still using it... I don’t think I’ll buy this again.
K**S
I have been using this one for years and have tried others but never have I found one that works as well as this!
M**A
Llevo muchos años usándolo. Me duran las sombras todo el día como si acabara de maquillarme. Rinde muchísimo.
Trustpilot
2 months ago
2 weeks ago