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✨ Elevate your eye game with 24-hour flawless color — because your eyes deserve the spotlight!
Urban Decay Eyeshadow Primer Potion is a vegan, paraben-free eye primer designed with advanced polymer technology to deliver up to 24 hours of crease-free, vibrant eyeshadow wear. Featuring a color-correcting finish and a built-in applicator brush, it ensures smooth, precise application while hydrating sensitive eyelids. Ideal for professionals seeking long-lasting, flawless eye makeup that keeps pace with their dynamic lifestyle.



























| ASIN | B01486C41O |
| Benefits | This eyeshadow primer ensures eyeshadow stays vibrant & crease-free all day. Create endless eye looks that last. |
| Best Sellers Rank | 11,120 in Beauty ( See Top 100 in Beauty ) 5 in Eyeshadow Bases |
| Brand | Urban Decay |
| Brand Name | Urban Decay |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.3 out of 5 stars 388 Reviews |
| Finish Type | Matte |
| Item Dimensions | 10.2 x 12.7 x 10.2 centimetres |
| Item Form | Cream |
| Item Volume | 0.33 Fluid Ounces |
| Item Weight | 15 Grams |
| Item form | Cream |
| Item volume | 0.33 Fluid Ounces |
| Manufacturer | HBWO2 |
| Manufacturer Part Number | S1880806 |
| Material Features | Paraben Free, Vegan |
| Material Type Free | No Parabens |
| Model Number | S1880806 |
| Number of Items | 1 |
| Package Type Name | Tube |
| Package information | Tube |
| Product benefits | This eyeshadow primer ensures eyeshadow stays vibrant & crease-free all day. Create endless eye looks that last. Product benefits This eyeshadow primer ensures eyeshadow stays vibrant & crease-free all day. Create endless eye looks that last. See more |
| Skin Type | All |
| Skin type | All |
| Specialty | Vegan |
| Unit Count | 1.0 count |
N**A
Brilliant for sensitive watery eyes
I bought this as I have extremely sensitive eyes from many operations, as I’ve got older (52 now) my eyes have become so watery, I have blepharitis and allergies too. I haven’t been able to wear eye shadow for months. After asking google for how to wear makeup when my eyelids are always wet, it suggested this. It has worked immediately. I use a Qtip to dry the lids then smear a small amount on to my lids, wait for it to dry and apply makeup. My makeup stays put all day! I am so grateful to have found this, I have eyes back again.
M**R
Brilliant product
I am so pleased with this product I'm writing a review! At the start of this year I developed a sudden allergy to my eye make-up and had dry, itchy, raised skin on my eyelid which kept splitting. I changed my makeup and my brushes and bought this as a base. It works really well. It's a great base and holds my eye shadow in place but it is also hydrating and my eyelid is slowly recovering, it no longer splits, is no longer itchy and is much less dry.
S**Y
essential eye shadow base
Great reliable product. Small tube but you only need a small amount, Good applicator. Makes great base for eyeshadow also smooths out lids when wearing no makeup. Never irritates my eyes, Will buy again.
A**R
Eyeshadow primer
Stops eye pencil from smudging
L**G
Not for me
Doesn't seem to smooth out any imperfections very thin not for me maybe it's because of my age
S**E
Brilliant
This does exactly what is says it does. My eyelids are very oily and no amount of primer or powder stops my eye make-up from creasing, but this does. I'm genuinely surprised as I didn't expect this work. It's a lovely neutral colour which leaves a very comfortable finish on the lids with no tightness, and my eyeshadow goes on so much better and lasts until I take it off which is normally about 16 hours later. Love it!
A**R
Best I know
Main go to for brilliant eyemakeup
P**S
Magic
Love this product. I have hooded eyes and my eye shadow tends to wander, but this helps it stay put.
D**I
Bester Primer
Für mich der beste Lidschatten-Primer, den ich bei Amazon zum Zeitpunkt des Kaufs für einen super Preis bekommen habe.
A**R
So-So
Not very wowed by the product.
M**A
best eye primer ever
loved this and been using since 2000's it keeps the eyeshadow all day long
S**A
Ottimo
Ottimo prodotto. Aiuta a mantenere il trucco per tutta la giornata. Si applica facilmente. Lo consiglio
A**I
prodotto originale
prodotto originale. prezzo leggermente conveniente rispetto ad altri siti. per la qualità del prodotto in sé (ottima) e dettagli vari fare riferimento alle migliaia di recensioni makeup su siti di profumeria, youtube ecc. in quanto prodotto storico.
Trustpilot
3 weeks ago
4 days ago