---
product_id: 81286463
title: "Understanding Media: The Extensions of Man"
price: "¥8885"
currency: JPY
in_stock: true
reviews_count: 8
url: https://www.desertcart.jp/products/81286463-understanding-media-the-extensions-of-man
store_origin: JP
region: Japan
---

# Understanding Media: The Extensions of Man

**Price:** ¥8885
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Understanding Media: The Extensions of Man
- **How much does it cost?** ¥8885 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/81286463-understanding-media-the-extensions-of-man)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

with a new introduction by Lewis H. Lapham This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate. There has been a notable resurgence of interest in McLuhan's work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT's Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of this century.

## Features

- Introduction by Lewis H. Lapham

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #107,270 in Books ( See Top 100 in Books ) #355 in Environment & Nature #377 in Political Structure & Processes #1,870 in Computers & Internet |
| Customer Reviews | 4.5 out of 5 stars 317 Reviews |

## Images

![Understanding Media: The Extensions of Man - Image 1](https://m.media-amazon.com/images/I/913EKdIawvL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by S***D on 28 January 2022*



### ⭐⭐⭐⭐⭐ Review
*by B***N on 5 February 2017*



### ⭐⭐⭐⭐⭐ Review
*by T***N on 19 July 2016*



## Frequently Bought Together

- Understanding Media: The Extensions of Man
- Democracy for Realists: Why Elections Do Not Produce Responsive Government (Princeton Studies in Political Behavior)
- The Lessons of History

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-05-09*