LorAnn Purple Liquid Food Color, 1 ounce squeeze bottle

Church Summer Bible School had posted items needed for projects. One of the items I selected was “Liquid Purple Food Coloring”. I did not realize grocery stores only had gel coloring because it mixes in icing easier. But I found the liquid online from this vendor, thank goodness! Easy to navigate their website & order. They had a large array of colors. Not just blue, green, red, yellow!

Instead of making a red velvet cake I substituted the red for purple food coloring to make my daughter her favorite color cake. It’s very dark purple. Wish they made a lighter shade.

The color of this food dye was a little lighter than I expected. More of a light purple, lavendar color, even though the pictures look pretty dark.I used it to color some home made buttercream frosting for some cupcakes I baked for my daughter's birthday. 7 drops for each batch of cupcakes gave a nice light purple. There is still a lot left over for my next craft. I wish they would have just done a better job of representing the actual color.I didn't notice any flavor issues with this, so that's a good sign. I'd use it again.

I don't use this for baking. I put some in my shampoo until it turns purple. The purple coloring in the shampoo is cheaper than the name brand shampoo I used to buy for brassy hair. And this works just as well! No brassy hair!

I ordered this purple food coloring to make purple toothpaste and boy is it super purple! It's doesn't come out to a light lavender color, but more like a royal purple which I loved. There was no weird after taste and the price was fair. 10/10.

is a good product, but DO NOT use very much as it is very concentrated. If you use too many drops it turns almost into a blue color, less is more :)

TERRIBLE!!!! Bottle leaks - color stains badly, and I haven’t been able to get the stains off my countertop. Color is more blue than purple.

Color in water was blue, not purple.

This was great! I found it a bit dark, but that's my fault. Also, when you see it in the bottle it absolutely looks blue, but it, 1000% is purple

All leaked not packed well

je suis vriament trop contente d'avoir acheté ce produits, les gateaux sont super beaux et originaux. je recommande ce produit

It's ok but not very concentrated it's pretty watered down and to pricey for the tiny amount it is BUT finding purple liquid food coloring is hard it's all gel these days so that leaves you with little options leaving you to purchase this which I have done a few times but now I mix just blue and red at the right ratio and get a nice concentrated purple something like 4 to 5 drops of blue to like 15 drops of red something like that just experiment around those numbers

Made my bathbombs blue