--- product_id: 682123609 title: "Bleach It Hi-Lift Platinum" brand: "got2b" price: "¥4154" currency: JPY in_stock: true reviews_count: 8 category: "Got2 B" url: https://www.desertcart.jp/products/682123609-bleach-it-hi-lift-platinum store_origin: JP region: Japan --- # Up to 9 levels lift Purple pigment toner Strength protection formula Bleach It Hi-Lift Platinum **Brand:** got2b **Price:** ¥4154 **Availability:** ✅ In Stock ## Summary > 💥 Go platinum or go home: Bold, bright, and brilliantly you! ## Quick Answers - **What is this?** Bleach It Hi-Lift Platinum by got2b - **How much does it cost?** ¥4154 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/682123609-bleach-it-hi-lift-platinum) ## Best For - got2b enthusiasts ## Why This Product - Trusted got2b brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **9 Levels of Lift:** Achieve salon-grade platinum blonde with powerful lightening. - • **All-Inclusive Kit:** Everything you need for fearless at-home bleaching—cream, developer, booster, gloves, and mask. - • **Brass-Busting Purple Mask:** Neutralizes yellow tones for a crisp, cool finish. - • **Strength-Supporting Formula:** Oil-enriched to protect hair from breakage during bleaching. - • **Versatile for All Hair Types:** Works on dark to light shades, including curly and color-treated hair. ## Overview Got2b Bleach It Hi-Lift Platinum is a professional-quality hair bleach kit that lifts hair color up to 9 levels, delivering a striking cool-toned platinum blonde. Enriched with oils and a purple pigment conditioner, it protects hair strength and neutralizes unwanted yellow tones for a long-lasting, salon-worthy finish. Suitable for all hair types and shades from light blonde to medium brown, this ammonia-free cream formula comes complete with all essentials for safe, effective at-home bleaching. ## Description Got2b Bleach It Hi-Lift Platinum Show off your boldest blonde yet with got2b Bleach It Hi-Lift Platinum. This powerful hair bleach kit is designed to lift your color up to 9 levels, delivering a striking platinum blonde that’s cool-toned, high-impact, and anything but basic. Whether you're prepping for a new vibrant hue or going full-on icy blonde, this salon-inspired formula gets you there with confidence. Formulated with oils and conditioning agents, it helps protect and support your hair’s strength during the lightening process—even on curly, coily, or color-treated textures. The easy-to-apply gel consistency ensures smooth, even coverage from root to tip, while the included Kick Brass Purple Mask neutralizes yellow undertones for a crisp, cool-toned finish that lasts. Each kit includes all the essentials: lightening cream, developer, booster sachet, gloves, and after-care mask—everything you need for fearless at-home bleaching. Ideal for natural hair colors ranging from light blonde to medium brown. Be bold, be bright, be platinum. Whether it’s festival season, a night out, or a total glow-up moment, got2b Bleach It helps you own your look with attitude. Always follow included instructions and safety guidance for best results. Review: Bleach - Nice bleach. Review: Wow, be careful. - I wasn't expecting it to work so fast. It is strong, but still left a little orange. Definitely plan on using a toner. ## Features - This salon quality formula provides up to 9 levels of lift - Color after treatment conditioner includes purple pigment to help neutralize unwanted yellow tones - Protect and support hair’s strength* (*Against combing breakage on damaged hair vs. untreated.) - Oil - enriched formula with Metallics shine - Suitable for dark hair shades ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0DMQGKSG7 | | ASIN | B0DMQGKSG7 | | Best Sellers Rank | #27,231 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #248 in Hair Color | | Brand Name | Got2B | | Color | Hi Lift Platinum Blonde | | Container Type | Box | | Customer Reviews | 4.0 4.0 out of 5 stars (71) | | Full Cure Time | 45 Minutes | | Global Trade Identification Number | 00052336927957 | | Hair Color Permanence | Permanent | | Hair Type | All | | Item Form | Cream | | Item Weight | 0.45 Pounds | | Manufacturer | Henkel | | Manufacturer | Henkel | | Material Features | Toning | | Material Type Free | Ammonia Free | | Number of Items | 1 | | Product Benefits | Hair Coloring | | Product Dimensions | 2.26 x 3.51 x 6.47 inches; 7.23 ounces | | UPC | 052336927957 | | UPC | 052336927957 | | Unit Count | 7.05 Ounce | ## Product Details - **Brand:** Got2B - **Color:** Hi Lift Platinum Blonde - **Item Form:** Cream - **Package Information:** Box - **Product Benefits:** Hair Coloring ## Images ![Bleach It Hi-Lift Platinum - Image 1](https://m.media-amazon.com/images/I/715eTIGtP1L.jpg) ## Available Options This product comes in different **Color** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Bleach *by E***N on February 15, 2026* Nice bleach. ### ⭐⭐⭐⭐⭐ Wow, be careful. *by J***S on February 6, 2026* I wasn't expecting it to work so fast. It is strong, but still left a little orange. Definitely plan on using a toner. ### ⭐ Orange Disaster! 😫😫😫 *by D***R on March 17, 2026* Hey! You want orange hair? Like to look exactly like a carrot? Or maybe like an actual orange like the fruit? Look no further than this hair dye! Formulated to make it look like you’ll get amazing platinum results while instead you’ll get super orange hair that will make you want to dig your own grave and stay there until your hairdresser comes to valiantly rescue you! Did I follow all instructions? Yes, I did. Heartily. I read them and timed everything and was a good little student of hair. And still. I dealt with orange hair for five whole days. Never in my life have I been so ugly and ashamed. They should be ashamed of themselves. I was so sad and mad and embarrassed. It was traumatic, nearly. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/682123609-bleach-it-hi-lift-platinum](https://www.desertcart.jp/products/682123609-bleach-it-hi-lift-platinum) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-05-16*