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🎬 Elevate your living room to a cinematic sanctuary with BRAVIA 8 OLED — where every pixel and sound wave counts.
The Sony BRAVIA 8 OLED K77XR80 is a 77-inch 4K HDR smart TV featuring a self-illuminating OLED panel with XR Contrast Booster for stunning picture precision. Designed for immersive audio, it uses Acoustic Surface Audio+ technology paired with Dolby Atmos for cinema-quality sound. Gamers benefit from a 120Hz refresh rate, VRR, and Auto Low Latency Mode optimized for PlayStation 5. The Google TV platform offers seamless access to over 10,000 apps, voice control, Chromecast, and Apple AirPlay. Its eco-conscious design includes a rechargeable remote made from recycled materials and an energy-saving dashboard, backed by a 5-year warranty.

























| ASIN | B0CZVL353R |
| Antenna Location | Home Entertainment, Gaming, and Smart Home Integration |
| Aspect Ratio | 16:9 |
| Audio Input | HDMI |
| Audio Output Mode | Surround |
| Battery Types | Lithium-Ion |
| Best Sellers Rank | 9,457 in Electronics & Photo ( See Top 100 in Electronics & Photo ) 136 in TVs |
| Box Contents | Remote Control, Batteries, Stand, Operating Instructions, |
| Brand | Sony |
| Brand Name | Sony |
| Colour | Black |
| Connector Types | HDMI, USB, Wi-Fi, Bluetooth |
| Content Sharing Direction | Mobile to TV |
| Contrast Ratio | High |
| Control Method | Remote |
| Controller Type | Remote Control |
| Country of Origin | United Kingdom |
| Customer Reviews | 4.2 out of 5 stars 42 Reviews |
| Display Backlight Technology | Self-Luminous |
| Display Refresh Rate in Hertz | 120 |
| Display Size Class | 77 Inches |
| Display Technology | OLED |
| Display technology | OLED |
| Energy Efficiency Features | E |
| HDR Format Supported | HDR10, Dolby Vision |
| Hardware Interface | HDMI |
| Integrated Surround Sound Format | Dolby Atmos |
| Internet Applications | Google TV |
| Item Dimensions D x W x H | 3.8D x 171.3W x 98.4H centimetres |
| Line Voltage | 100-240 VAC 50-60 Hz |
| Manufacturer | Sony |
| Manufacturer Part Number | K77XR80PU |
| Model Name | Sony K77XR80PU |
| Model Number | K77XR80PU |
| Model Series | K77XR80PU |
| Model Year | 2024 |
| Motion Enhancement Technology | XR Motion Clarity |
| Mounting Type | Table Mount, Wall Mount |
| Network Connectivity Technology | Bluetooth, HDMI, USB, Wi-Fi |
| Number of Audio Channels | 2.1 |
| Number of Batteries | 1 Lithium Ion batteries required. (included) |
| Operating Systems | Google TV |
| Picture Quality Enhancement Technology | XR Contrast Booster (OLED, 4K resolution) |
| Portable | No |
| Product Features | Bezel-Less Design, Built-In Speaker, Chromecast, Flat, Game Mode |
| Refresh Rate | 120 Hz |
| Refresh rate | 120 Hz |
| Remote Control Technology | Bluetooth |
| Resolution | 4K |
| Screen Finish Type | Flat |
| Screen Mirroring Technology | Apple AirPlay |
| Screen Size | 77 Inches |
| Screen size | 77 Inches |
| Signal Format | digital |
| Size | 77 Inch |
| Smart Home Compatibility | Smart Home Compatible |
| Speaker Description | Screen speaker technology with advanced sound processing capabilities |
| Special feature | Bezel-Less Design , Built-In Speaker, Chromecast, Flat, Game Mode |
| Total HDMI Port | 4 |
| Total USB 3.0 Ports | 1 |
| Total USB Ports | 1 |
| Tuner Type | ATSC |
| VESA Mount Standard | 400 x 1200 mm |
| Video Encoding | HEVC, VP9 |
| Warranty Type | Full Warranty |
| Wireless Technology Type | Wi-Fi |
L**E
So y Bravia 8
I as a bit quick to review this tv the first time I switched it on but since then it’s had an update and tweaked a few settings and I’m very happy with it now nice clear bright picture
B**L
Sony Quality
What more can you say other than the usual high class Sony product. Could be brighter but that aside nothing is perfect. Overall a nice TV.
M**R
Wonderful viewing
Up to now amazing only had a few days beautiful quality Took three men to deliver it but one man enjoys it very much
A**R
Returned Due to Tint and Banding
I wanted the Sony Bravia 8 to be a solid upgrade, and while the image processing was genuinely excellent, the panel quality let it down. Mine had visible tinting, uneven greys, and vertical banding that really shouldn’t be present on a premium Sony TV. It feels like Sony just isn’t delivering the same level of quality they used to. Thankfully Amazon handled the return quickly and without any hassle, and I’m happy they accepted it straight away
R**1
Oustanding Oled TV
Outstanding 55" oled smart TV. Bought to replace an 8year old LG 55B7V which is also excellent but doesn't have e-ARC so wouldn't work with a Sennheiser £900 soundbar. (Not the tv's fault - Sennheiser should have made sure a premium soundbar workd with older TVs, hence the soundbar was returned). The remote is not good - the volume buttons are too close to the end that you hold. Sony you need to stop penny pinching with these.
S**T
Decent TV with good picture quality and Sound
Nice upgrade from our previous “Cheapest OLED” you can buy. Pros: Picture quality is really good. Works without logging in to Google! It runs android ¯\_(ツ)_/¯ but I have Apple TV plugged into it and use that for “smart” features. It does not nag about logging in to Google repeatedly. Sound quality good on its own. Cons: Only one HDMI port supports eARC. For the amount of money spent I expect more ports to be able to wake up the TV. Sound kept going out of sync over optical connection to a Denon Soundbar! The Soundbar has been rendered decorative now!
J**S
Sony Bravia 8. Just spectacular picture and sound.
I had a very good Samsung Tv but decided to try out Sony. The Sony Bravia 8 outclasses the Samsung by far. The picture quality is breath taking, the depth of the sound and bass is awesome. Very easy to set up and nice controls via the Sony app. The TV controller lights up when I pick it up. 4K is spectacular and have used for gaming on Xbox which is awesome. The only drawback is the short length of the plug. Other than that, the Sony Tv is amazing.
V**A
11 months tv stopped working.
Very sad experience with Sony, 11 months tv stopped working. Sony offered refurbished tv which is not new. And warranty will be old tv continue not new. Will never buy any Sony products.
Trustpilot
1 day ago
1 month ago