--- product_id: 57786116 title: "Black is White Toothpaste 90ml, Made in Switzerland" brand: "curaprox" price: "¥10341" currency: JPY in_stock: true reviews_count: 13 category: "Curaprox" url: https://www.desertcart.jp/products/57786116-black-is-white-toothpaste-90ml-made-in-switzerland store_origin: JP region: Japan --- # Activated Charcoal for gentle stain removal 15,000ppm Nano Hydroxyapatite remineralizes enamel 950ppm Fluoride for enamel strength Black is White Toothpaste 90ml, Made in Switzerland **Brand:** curaprox **Price:** ¥10341 **Availability:** ✅ In Stock ## Summary > ⚡ Elevate your smile game with Swiss precision and charcoal power! ## Quick Answers - **What is this?** Black is White Toothpaste 90ml, Made in Switzerland by curaprox - **How much does it cost?** ¥10341 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/57786116-black-is-white-toothpaste-90ml-made-in-switzerland) ## Best For - curaprox enthusiasts ## Why This Product - Trusted curaprox brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Enamel Armor:** Fluoride and nano hydroxyapatite team up to protect and rebuild your tooth enamel daily. - • **Pure & Gentle Formula:** Free from SLS, triclosan, plastic microbeads, and bleaching agents—safe for everyday use. - • **Zesty Freshness Boost:** Lemon-mint flavor with a cooling blue filter delivers instant whitening and a refreshing brushing experience. - • **Brighten with Confidence:** Activated charcoal lifts stains without harsh abrasives, revealing your natural smile. - • **Science-Backed Oral Defense:** Enzyme complex supports your saliva’s natural ability to fight decay and maintain freshness. ## Overview Curaprox Black is White Toothpaste combines activated charcoal with 950ppm fluoride and 15,000ppm nano hydroxyapatite to gently remove stains, strengthen enamel, and support oral health. Its enzyme complex enhances natural saliva defenses while a refreshing lemon-mint flavor and blue filter provide an instant whitening effect. Free from harsh chemicals and plastic particles, this Swiss-made formula offers a safe, effective daily whitening solution favored by coffee and tea lovers alike. ## Description Product Description Refreshingly zesty Black Is White whitening effect / strain removing toothpaste! Removes discoloration using activated carbon without abrading or bleaching. 950ppm fluoride. Strengthens oral health: enzymes protect against tooth decay and support the salivary functions. 15'000 ppm hydroxyapatite (Nano) demineralize tooth enamel and seal exposed dentine channels. Plus: Physical blue filter; cooling sensation while brushing. RDA 50. No SLS. No triclosan. No bleaching agents. No plastic particles. Can be used as a regular toothpaste without any limitations. Made in Switzerland. Ingredients AQUA, SORBITOL, GLYCERIN, HYDRATED SILICA, CHARCOAL POWDER, AROMA, DECYL GLUCOSIDE, COCAMIDOPROPYL BETAINE, SODIUM MONOFLUOROPHOSPHATE, XANTHAN GUM, TOCOPHEROL, MICA, HYDROXYAPATITE (NANO) Safety Warning Contains fluoride. Keep out of reach of children under 6 years. Not for use by children unless recommended by a dentist. Manufacturer Contact Information Curaden Swiss Headquarters: CH-6010 Kriens: Curaden AG, Amlehnstrasse 22. Curaden EU Representative: D-76297 Stutensee: Curaden Germany GmbH, Industriestr. 4. Curaden UK Representative: GB - NN3 6BJ, Northampton: Curaden UK Ltd., Francis Crick House, 2nd Floor, Suite B, 6 Summerhouse Road. Review: Not just a gimmick - It really does work. I'm kicking myself for not taking before and after shots. I saw results after one month and have been using it for nearly three months and the staining keeps reducing plus not coming back. I tend to drink a lot of black coffee which did lead to staining and this has removed a lot without a trip to the hygenist. I only use it once a day as well with a remineralising tooth paste used at night just so I don't 'over scrub' my teeth with this if that is even possible. Either way this combination works for me. This tooth paste does taste nice too. Just be careful otherwise you will get covered in black. Review: Expensive but good quality - They say it's about the way you're "brushing" your teeth not about the toothpaste but I disagree.. There were always stains from coffee/tea/etc. on my teeth before I started using this. I have no problem with that now.. It's quite expensive but as my family is using only small amount of it each time, it can last for more than 3 months. ## Features - Gentle charcoal whitening: Activated charcoal helps whiten teeth without abrasion or bleaching. - Enamel support formula: Contains fluoride, hydroxyapatite (nano) and enzymes for enamel care. - Natural enzyme support: Enzyme complex supports natural salivary defences for oral care. - Fresh whitening effect: Lemon-mint flavour and physical blue filter help enhance the whitening effect. - Gentle clean formula: Free from SLS, triclosan, bleach and microplastics – Swiss made toothpaste. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B016CRPPGS | | Active Ingredients | charcoal,mint,fluoride,sorbitol,xylitol | | Age Range Description | Adult | | Age range (description) | Adult | | Benefits | Activated Charcoal Teeth Whitening & Stain Removal | | Best Sellers Rank | 17,527 in Health & Personal Care ( See Top 100 in Health & Personal Care ) 488 in Toothpastes | | Brand | Curaprox | | Brand Name | Curaprox | | Capacity | 90 ml | | Country Of Origin | Switzerland | | Customer Reviews | 4.3 out of 5 stars 1,212 Reviews | | Flavour | Mint | | Global Trade Identification Number | 07612412423822 | | Item Dimensions | 20 x 3.6 x 3.2 centimetres | | Item Form | Paste | | Item Weight | 127 Grams | | Item form | Paste | | Manufacturer | CURAPROX | | Manufacturer Contact Information | Curaden Swiss Headquarters: CH-6010 Kriens: Curaden AG, Amlehnstrasse 22. Curaden EU Representative: D-76297 Stutensee: Curaden Germany GmbH, Industriestr. 4. Curaden UK Representative: GB - NN3 6BJ, Northampton: Curaden UK Ltd., Francis Crick House, 2nd Floor, Suite B, 6 Summerhouse Road. | | Manufacturer Part Number | 73320644 | | Material Features | Activated charcoal, hydroxyapatite, enzyme complex | | Material Type Free | Plastic Free | | Material feature | Activated charcoal, hydroxyapatite, enzyme complex | | Model Number | 73320644 | | Number of Items | 1 | | Package Quantity | 1 | | Package Type Name | Tube | | Recommended Uses For Product | daily oral hygiene, tooth whitening | | Target Audience | Unisex-Adults | | Unit Count | 90.0 millilitre | ## Product Details - **Age range (description):** Adult - **Brand:** Curaprox - **Flavour:** Lemon Mint - **Item form:** Paste - **Item package quantity:** 1 - **Item weight:** 127 Grams - **Material Type Free:** Plastic Free - **Material feature:** Formula with charcoal and fluorine - **Product benefits:** Activated Charcoal Teeth Whitening & Stain Removal - **Target audience:** Unisex-Adults ## Images ![Black is White Toothpaste 90ml, Made in Switzerland - Image 1](https://m.media-amazon.com/images/I/61xJnnMP+4L.jpg) ## Available Options This product comes in different **Style** options. ## Questions & Answers **Q: Is this cruelty free?** A: I don’t know if it’s “cruelty” free but it’s certainly an excellent product. Being Swiss made the Swiss are very thorough and will have animal interests at heart. I would buy with confidence knowing you’re getting an excellent quality product manufactured by a country that doesn’t cut corners for cost and is very animal conscious as well as caring for the environment. **Q: Does the charcoal toothpaste really work? a man years ago used nothing else but soot from the back of the coal fire and his teeth were 'pearls'** A: I have found that brushing regularly with this toothpaste does remove the stains from my teeth, I don’t smoke but I do drink tea often and red wine sometimes. I do not use it everyday I use another standard toothpaste inbetween but I have still noticed a big change more than I have with other tooth whitening tooth paste, however my teeth have always had a cream tone to them, this does not alter that. Hope this helps **Q: Does it have fluoride?** A: Yes - 950 ppm (parts per million) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Not just a gimmick *by S***. on 7 May 2022* It really does work. I'm kicking myself for not taking before and after shots. I saw results after one month and have been using it for nearly three months and the staining keeps reducing plus not coming back. I tend to drink a lot of black coffee which did lead to staining and this has removed a lot without a trip to the hygenist. I only use it once a day as well with a remineralising tooth paste used at night just so I don't 'over scrub' my teeth with this if that is even possible. Either way this combination works for me. This tooth paste does taste nice too. Just be careful otherwise you will get covered in black. ### ⭐⭐⭐⭐⭐ Expensive but good quality *by M***A on 22 May 2019* They say it's about the way you're "brushing" your teeth not about the toothpaste but I disagree.. There were always stains from coffee/tea/etc. on my teeth before I started using this. I have no problem with that now.. It's quite expensive but as my family is using only small amount of it each time, it can last for more than 3 months. ### ⭐⭐⭐⭐⭐ Amazing product *by N***E on 28 April 2023* Nice flavour really whitening, great for my mouth that has tendency to get sore with harsh products. ## Frequently Bought Together - Curaprox Black is White Toothpaste, 60ml - Activated Charcoal Whitening Toothpaste - SLS Free, Microplastic Free, Triclosan Free, Fluoride Toothpaste. - CURAPROX Enzycal 1450Ppm Toothpaste, 75 ml - Curaprox Toothbrush Set CS 5460 - Pack of 3 Ultra Soft Manual Toothbrushes for Adults 5460 with Super Soft CUREN Bristles - Random Color --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/57786116-black-is-white-toothpaste-90ml-made-in-switzerland](https://www.desertcart.jp/products/57786116-black-is-white-toothpaste-90ml-made-in-switzerland) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-09-17*