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🌹 Turn heads with Dark Rose Gold brilliance — because your hair deserves the spotlight!
L'Oreal Paris Preference Hair Dye in Shade 7.23 Dark Rose Gold delivers up to 9 weeks of fade-defying, multidimensional colour with high-impact shine. Its innovative oil-in-gel formula offers drip-free, easy application and is ready to rinse in just 25 minutes. The included nourishing shine protect conditioner, enriched with UV filters and Vitamin E, ensures hair stays up to 5x more nourished and brilliantly radiant. Perfect for professionals seeking salon-inspired, long-lasting hair colour at home.
| ASIN | B079VRJQJH |
| Benefits | Hair Coloring |
| Best Sellers Rank | 522 in Beauty ( See Top 100 in Beauty ) 12 in Permanent Hair Colour |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Colour | 7.23 DARK ROSE GOLD |
| Container Type | Box |
| Country Of Origin | Belgium |
| Customer Reviews | 4.0 out of 5 stars 84 Reviews |
| Full Cure Time | 8 Weeks |
| Global Trade Identification Number | 03600523577293 |
| Hair Color Permanence | Permanent |
| Hair Type | normal |
| Hair type | normal |
| Item Form | Gel |
| Item Type Name | L'Oréal Paris Preference permanent hair dye, optimal grey hair coverage, fade-defiant hair colour result, blonde hair dye, 7.23 Rose Gold Blonde |
| Item form | Gel |
| Manufacturer | L'Oréal |
| Manufacturer Contact Information | L'Oréal Paris, London, W6 8AZ |
| Manufacturer Part Number | 3600523577293 |
| Material Features | Permanent hair colour |
| Material Type Free | Ammonia Free, Peroxide Free |
| Model Number | 3600523577293 |
| Number of Items | 1 |
| Package Size Name | Pack of 1 |
| Package information | Box |
| Product benefits | Hair Coloring |
| Recommended Uses For Product | Hair coloring |
| Set Name | Preference Complete Set |
| Suitable Hair Colour | All Hair Colours |
| Unit Count | 250.0 gram |
M**N
Lasts longer than the other rose gold colours
Best rose gold colour . First wear is slightly dark but better after first wash my fave one
M**A
True to box colour
Product is quite strong smelling!,I had very dark roots and old blonde mid length and very pale blonde ends! I left this colour on for 40 mins and used to box's to make sure I had enough product. The colour really suits my skin tone and green eyes ,I'm not sure how long the Rosey pinky hue will last and I'll just be a warm brown but I'm pleased with the coverage and would use again!
B**E
Faded within days which was lucky as it just turned my hair an awful shade of pink
I've used this before and it was OK but the colour only lasted through a handful of washes. I liked thecolour result though so purchased again. Something must have changed however as this time it really damaged my hair and turned it a horrible shade of pink. Really disappointing.
A**Y
accessory
I liked this product very much as it is a lovely colour and it was purchased as a gift
M**A
Good
Rekomend
J**E
Nice colour but doesn't last long
Lovely colour but my roots need doing again a week later
O**V
very nice paint.
Super
L**Y
One of a kind!
This dye has worked wonderfully for me and left me with subtle pink rosey undertones with a beautiful copper colour. Definitely returning to this dye. No strong smell, easy to apply and lasts a while!
Trustpilot
3 weeks ago
5 days ago