---
product_id: 524372597
title: "Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI"
price: "¥9565"
currency: JPY
in_stock: true
reviews_count: 13
url: https://www.desertcart.jp/products/524372597-rewired-the-mckinsey-guide-to-outcompeting-in-the-age-digital
store_origin: JP
region: Japan
---

# Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI

**Price:** ¥9565
**Availability:** ✅ In Stock

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- **What is this?** Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI
- **How much does it cost?** ¥9565 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/524372597-rewired-the-mckinsey-guide-to-outcompeting-in-the-age-digital)

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## Description

desertcart.com: Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI: 9781394207114: Lamarre, Eric, Smaje, Kate, Zemmel, Rodney: Books

Review: Very insightful - required reading for anyone trying to change their company - Rewired is a comprehensive guide to digital transformation - a very pragmatic and detailed framework based on hundreds of successful stories. The book covers everything from setting a strategy to operating at scale to changing culture. Each section includes a clear view of best practices, relatable examples, and practical steps to take. Spoiler - the transformation journeys at the very end were the most inspiring part. Surprisingly, the authors make the topic a fast and fun read. Highly recommended!
Review: Great guide for driving digital transformation at scale - In a world of tons of hype around AI and digital, Rewired gives a very practical and structured approach for driving digital transformations at scale. The book is founded on hundreds of real company examples, which bring the principles to life as well as provide deep insight into how to create value through AI and digital. This book is a must read and reference guide for any business leader who is trying to navigate the complex world of digital, AI, and Machine learning. Highly recommend.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #23,860 in Books ( See Top 100 in Books ) #46 in Systems & Planning #148 in Business Management (Books) #212 in Leadership & Motivation |
| Customer Reviews | 4.5 4.5 out of 5 stars (515) |
| Dimensions  | 7.8 x 1.2 x 9.5 inches |
| Edition  | 1st |
| ISBN-10  | 1394207115 |
| ISBN-13  | 978-1394207114 |
| Item Weight  | 2.1 pounds |
| Language  | English |
| Print length  | 400 pages |
| Publication date  | June 20, 2023 |
| Publisher  | Wiley |

## Images

![Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI - Image 1](https://m.media-amazon.com/images/I/31VResMFnFL.jpg)
![Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI - Image 2](https://m.media-amazon.com/images/I/41ICpuxVn7L.jpg)
![Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI - Image 3](https://m.media-amazon.com/images/I/61VPIlU4fbL.jpg)
![Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI - Image 4](https://m.media-amazon.com/images/I/61WcmOUA4OL.jpg)
![Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI - Image 5](https://m.media-amazon.com/images/I/61aioFTajZL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Very insightful - required reading for anyone trying to change their company
*by J***L on June 21, 2023*

Rewired is a comprehensive guide to digital transformation - a very pragmatic and detailed framework based on hundreds of successful stories. The book covers everything from setting a strategy to operating at scale to changing culture. Each section includes a clear view of best practices, relatable examples, and practical steps to take. Spoiler - the transformation journeys at the very end were the most inspiring part. Surprisingly, the authors make the topic a fast and fun read. Highly recommended!

### ⭐⭐⭐⭐⭐ Great guide for driving digital transformation at scale
*by A***R on June 21, 2023*

In a world of tons of hype around AI and digital, Rewired gives a very practical and structured approach for driving digital transformations at scale. The book is founded on hundreds of real company examples, which bring the principles to life as well as provide deep insight into how to create value through AI and digital. This book is a must read and reference guide for any business leader who is trying to navigate the complex world of digital, AI, and Machine learning. Highly recommend.

### ⭐⭐⭐⭐ Good summary of organizational requirements for digital and AI
*by K***R on November 4, 2023*

Well summarized and a must read for all leaders in incubent companies. Shows the additional requirements for organizations to play in the new world of AI and tech.

## Frequently Bought Together

- Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI
- The Digital Transformation Roadmap: Rebuild Your Organization for Continuous Change
- The Digital Transformation Playbook: Rethink Your Business for the Digital Age (Columbia Business School Publishing)

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-02-03*