--- product_id: 51825486 title: "john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL" brand: "john frieda" price: "¥1609" currency: JPY in_stock: false reviews_count: 13 url: https://www.desertcart.jp/products/51825486-john-frieda-sheer-blonde-highlight-activating-shampoo-platinum-to-champagne store_origin: JP region: Japan --- # Activates and brightens blonde highlights Nourishes with honey & oatmeal Moisturizes deeply with jojoba oil john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL **Brand:** john frieda **Price:** ¥1609 **Availability:** ❌ Out of Stock ## Summary > ✨ Shine bright, stay bold with every wash! 💛 ## Quick Answers - **What is this?** john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL by john frieda - **How much does it cost?** ¥1609 with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/51825486-john-frieda-sheer-blonde-highlight-activating-shampoo-platinum-to-champagne) ## Best For - john frieda enthusiasts ## Why This Product - Trusted john frieda brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Moisture-Rich Blend:** Jojoba oil and honey lock in hydration for silky softness - • **Trusted Blonde Care:** Top-rated by 2,200+ users for vibrant, damage-free hair - • **Citrus Sparkle Fragrance:** Invigorate your senses with a fresh, uplifting scent - • **Gentle Highlight Activation:** Reveal your brightest blonde without harsh chemicals - • **Non-Colour Depositing Formula:** Keeps your natural tone fresh, no artificial tinting ## Overview John Frieda Sheer Blonde Highlight Activating Moisturising Shampoo (250ml) is expertly formulated for darker blondes to gently remove dulling build-up while deeply moisturizing with jojoba oil, honey, and oatmeal. This non-colour depositing shampoo enhances natural blonde tones, leaving hair soft, vibrant, and fresh with a sparkling citrus fragrance. Highly rated and a favorite for maintaining salon-bright highlights between visits. ## Description desertcart.com : john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL : Hair Shampoos : Beauty & Personal Care Review: Beautiful Blonde Highlights - I’ve used both the shampoo and conditioner religiously for years (and I’m in the business). The shine, texture and feel are all noticeably nicer. Markedly increases highlights on all hair types! Review: Easy shopping. - Great product. Ordering on line saves a little money and quicker than looking through the store for it. ## Features - Platinum to Champagne - Brings out glistening blonde highlights - Amplifies mega-watt shine without adding or depositing Color - For lighter shades of natural, color-treated or highlighted blonde hair ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00DXFHGVA | | Active Ingredients | avocado | | Age Range (Description) | Adult | | Age Range Description | Adult | | Best Sellers Rank | #71,695 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #1,867 in Hair Shampoo | | Brand | John Frieda | | Brand Name | John Frieda | | Customer Reviews | 4.7 out of 5 stars 2,434 Reviews | | Global Trade Identification Number | 00717226506116 | | Hair Type | All | | Item Dimensions | 8.3 x 2 x 1.6 inches | | Item Form | Liquid | | Item Weight | 8.3 ounces | | Liquid Volume | 250 ml | | Manufacturer | john frieda | | Number of Items | 1 | | Product Benefits | Nourishes hair, enhances shine, and revitalizes color-treated tones | | Scent | Champagne | | Scent Name | Champagne | | Suitable Hair Color | Light Blonde | | UPC | 717226506116 | | Unit Count | 8.3 Fluid Ounces | ## Product Details - **Age Range (Description):** Adult - **Brand:** John Frieda - **Hair Type:** Blonde - **Item Form:** Liquid - **Scent:** Citrus ## Images ![john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL - Image 1](https://m.media-amazon.com/images/I/41WzeUeleTL.jpg) ![john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL - Image 2](https://m.media-amazon.com/images/I/51keCQ12uLL.jpg) ![john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL - Image 3](https://m.media-amazon.com/images/I/51G2iJKfNBL.jpg) ![john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL - Image 4](https://m.media-amazon.com/images/I/511B6wJEKrL.jpg) ![john frieda sheer blonde highlight activating shampoo,platinum to Champagne 8.3 oz / 250mL - Image 5](https://m.media-amazon.com/images/I/71nDhzaC62L.jpg) ## Available Options This product comes in different **Size** options. ## Questions & Answers **Q: I have dark hair (black) will this lighten it to brownish highlights or just make my black hair shiny?** A: It would be difficult to say, I've tried a few different products and this works best for my hair. **Q: Can this brighten ashy blonde?** A: Yes! This is a wonderful product. It brightens and adds shine. I use both the shampoo and conditioner and love them. **Q: what is the difference between highlight activating and sheer blonde? there is a big price difference but what is the difference in the products?** A: I’ve purchased BOTH & feel like I was completely RIPPED off buying the $25 highlight activating… I’m a medium blonde fine hair person who could hardly tell the difference between the 2 but actually prefer the ‘go blonder’ cheaper ones vs sheer or highlight activating **Q: Is this product safe for grey hair?** A: This shampoo workd by removing chemicals and such from blood hair, as blonde hair has no color in the hair shafts. This may may grey hair lighter if you were a natural blonde. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Beautiful Blonde Highlights *by B***E on June 6, 2026* I’ve used both the shampoo and conditioner religiously for years (and I’m in the business). The shine, texture and feel are all noticeably nicer. Markedly increases highlights on all hair types! ### ⭐⭐⭐⭐⭐ Easy shopping. *by R***S on June 25, 2026* Great product. Ordering on line saves a little money and quicker than looking through the store for it. ### ⭐⭐⭐⭐⭐ Wonderful Shampoo for subtle highlights *by P***N on March 28, 2026* There is everything to love about this shampoo. From the fragrance to the sudsing to the subtle hints of lightened hair. I would highly recommend this shampoo and the conditioner as well. ## Frequently Bought Together - John Frieda Sheer Blonde Highlight Activating Moisturising Shampoo 250ml by John Frieda - John Frieda Sheer Blonde Highlight Activating Conditioner, Brightening Conditioner for Blonde Hair, Maintains Moisture and Enhances Color with Avocado Oil, 8.45 Oz, Pack of 2 - John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben, Phthalate, Silicone and Ammonia Free, Cruelty Free, Vegan Friendly Shampoo 8.3 oz Bottle --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/51825486-john-frieda-sheer-blonde-highlight-activating-shampoo-platinum-to-champagne](https://www.desertcart.jp/products/51825486-john-frieda-sheer-blonde-highlight-activating-shampoo-platinum-to-champagne) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-08-12*