--- product_id: 514729610 title: "AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown" brand: "age beautiful" price: "¥3950" currency: JPY in_stock: true reviews_count: 5 url: https://www.desertcart.jp/products/514729610-age-beautiful-permanent-hair-color-dye-liqui-creme-100-gray store_origin: JP region: Japan --- # Keratin & silk protein replenishment 100% gray coverage, vibrant color Biotin-infused for thicker hair AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown **Brand:** age beautiful **Price:** ¥3950 **Availability:** ✅ In Stock ## Summary > 🎨 Turn back time with every strand—because your hair deserves the best! ## Quick Answers - **What is this?** AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown by age beautiful - **How much does it cost?** ¥3950 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/514729610-age-beautiful-permanent-hair-color-dye-liqui-creme-100-gray) ## Best For - age beautiful enthusiasts ## Why This Product - Trusted age beautiful brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Sustainably Beautiful:** Formulated without animal testing, supporting eco-conscious beauty - • **Age-Defying Color Power:** Fight all 5 signs of aging hair with every application - • **Salon-Quality Results at Home:** Professional-grade formula trusted by stylists - • **Thicker, Fuller Hair Instantly:** Biotin and keratin peptides boost hair volume and strength - • **Full Gray Coverage, No Compromise:** Rich, dimensional color that lasts up to 8 weeks ## Overview AGEbeautiful Permanent Hair Color Dye in 5V Medium Plum Brown delivers 100% gray coverage with a unique anti-aging formula enriched with Biotin, Melanin, Keratin Peptides, and Silk Protein. Designed for mature hair, it instantly thickens, softens, and adds radiant shine while replenishing essential hair components lost with age. Trusted by professionals and cruelty-free, this permanent cream dye offers salon-quality results and long-lasting vibrancy for fuller, healthier-looking hair. ## Description AGEbeautiful was specifically designed for mature hair (35 years or older) experiencing any of the 5 signs of aging hair, but it will provide rich, natural-looking color to all hair types and age groups. Now with Biotin, our professional hair color formula helps to nourish and fortify the fibers for fuller, thicker and healthier looking hair. Our professional hair dye formulas offer better gray coverage than boxed color. Plus, our unique anti-aging formula with melanin, keratin peptides, and silk proteins replenishes the hair with essential components that are lost with aging. Hair feels instantly fuller, silkier, and radiates with dimensional shine. Our new AGEbeautiful anti-aging hair color still replenishes hair with the essential components that are lost with aging and provides 100% gray coverage with rich dimensional color. Zotos Professional does not use animal tests to confirm the safety of Zotos Professional products. Safety of Zotos Professional products is assured by using safe raw materials and where applicable, confirming safety by testing via patch tests with human volunteers under a physician’s supervision and using non-animal alternative tests. We exhaustively test our products so we can ensure they meet our rigorous standards and back them up with proven claims. PROVEN TO FIGHT ALL 5 SIGNS OF AGING HAIR*: *According to Quantitative and Qualitative Testing: Zotos Professional Labs, Consumer & Professional Concept/Product Tests, Consumer & Professional Attitude & Usage Tests (Dec 2022). ## Features - AGE beautiful permanent hair color dyes are proven to fight all 5 signs of aging hair. Our signature fortifying formulas feature Biotin for fuller, thicker and healthier looking hair. Turn back the clock on aging and achieve salon worthy results at home. - AGE beautiful is the first professional anti-aging hair color dye with Biotin, Melanin, Keratin Peptide & Silk Protein to replenish hair with the essential components that are lost with aging. A gentle formulation that comes in a wide array of dye shades. - 1) THINNING - Instantly fuller, thicker looking hair. 2) WIRY GRAY - Dramatically softer, more manageable. 3) TURNING GRAY - 100% gray coverage up to 8 weeks. 4) DRYNESS - Significantly more conditioned hair. 5) DULLNESS - Visibly more radiant and shiny. - Our hair dye formulas offer better gray coverage than boxed color and resists fading. Our unique anti-aging formula with melanin, keratin peptides, silk proteins replenishes hair with essential components. Hair feels instantly fuller, silkier and shinier. - Zotos Professional products are evaluated first-hand in our Green Circle Certified Salon by licensed stylists and their clients. Green Circle Salons is the industry’s first sustainable salon solution dedicated to fighting beauty waste and climate change. ## Technical Specifications | Specification | Value | |---------------|-------| | Asin | B077GZYVTX | | Best Sellers Rank | #1,895 in Permanent Hair Color | | Date First Available | 26 February 2023 | | Item Model Number | 2620271 | | Manufacturer | Zotos Professional | | Product Dimensions | 5.08 x 5.08 x 17.78 cm; 82 g | ## Product Details - **Brand:** AGE beautiful - **Colour:** 5V Medium Plum Brown - **Item form:** Cream - **Package information:** Tube ## Images ![AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown - Image 1](https://m.media-amazon.com/images/I/81U5PDXxrGL.jpg) ![AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown - Image 2](https://m.media-amazon.com/images/I/91-Rgl2StQL.jpg) ![AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown - Image 3](https://m.media-amazon.com/images/I/91X+DCqhvmL.jpg) ![AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown - Image 4](https://m.media-amazon.com/images/I/916-nUzEZWL.jpg) ![AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 5V Medium Plum Brown - Image 5](https://m.media-amazon.com/images/I/81IgRSr3xpL.jpg) ## Available Options This product comes in different **Color, Style** options. ## Questions & Answers **Q: Will AGEbeautiful hair color give me better results than boxed hair color?** A: Yes! We use professional hair dye formulas for better gray coverage than boxed color. Plus, our unique anti-aging formula with melanin, keratin peptides, and silk proteins replenishes the hair with essential components that are lost with aging. **Q: Is AGEbeautiful proven to fight aging hair? PROVEN TO FIGHT ALL 5 SIGNS OF AGING HAIR*** A: PROVEN TO FIGHT ALL 5 SIGNS OF AGING HAIR*: *According to Quantitative and Qualitative Testing: Zotos Professional Labs, Consumer & Professional Concept/Product Tests, Consumer & Professional Attitude & Usage Tests (Dec 2023). **Q: Is the AGEbeautiful formula still the same? Why does AGEbeautiful hair color contain Biotin?** A: AGEbeautiful anti-aging hair color still replenishes hair with essential components, 100% gray coverage and rich color. Now with Biotin, our professional formula helps to nourish and fortify the fibers for fuller, thicker and healthier looking hair. **Q: Is AGEbeautiful hair color tested on animals? How do you test the safety of Zotos Professional products?** A: Our products are NOT tested on animals. We test our products on people! We do not use animal tests to confirm the safety of our products. Safety of our products is assured by using safe raw materials where applicable and non-animal alternative tests. **Q: How do I know which shade to select for hair coloring? What is the difference between NN and N shades?** A: Choose a shade that is 1-2 levels lighter than desired color. If hair has been previously colored, apply to root area ONLY. Always follow directions for proper timing. NN shades are more opaque for ultimate coverage of even the most resistant grays. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Black 🖤 *by on Reviewed in Australia 24 October 2023* Nice hair dye, I previously coloured my hair red and I wanted to go back to my dark brown hair. I tried the 3nn intense darkest brown and it perfectly covered all the red in my hair, the colour turned out close to jet black . ### ⭐⭐⭐⭐⭐ Best brand for well loved hair!! *by on Reviewed in the United States 5 August 2026* This is, by far, the best hair color brand I’ve used hands down. It matches my natural color perfectly and lasts a full 6+ weeks before I have to re-dye. It’s very easy to mix at home and isn’t overly complicated or messy. It is also very gentle on my hair. I have very very naturally curly hair that will get super dry without a lot of moisture all the time. I was impressed that this didn’t dry it out like many other brands do, especially box brands and didn’t mess with my curl pattern at all. My boyfriend also uses this brand for demi-permanent and toning and has great results on his very fine, thin blond hair. It covers gray completely both on my red and his blond. A million stars to AGE beautiful!!! ### ⭐⭐⭐⭐ Good color, but drying *by on Reviewed in the United States 26 April 2026* I wanted a terracotta color on the neutral to warm side, so went with the 7 RGN (red golden neutral blonde). I used level 20 developer from the same brand.My hair is naturally a level 6. I've dyed my hair plenty in the past, and that's been since grown out and cut off, so it was fully virgin hair at the time of coloring. My hair is thick and wavy with some curls, layered, about to my shoulder blades.The consistency is good and easy to apply using bowl and brush without splashing anywhere. I'm sensitive to fragrance and this didn't give me a headache.I applied and let sit for 30 minutes before rinsing and conditioning. It took 3 shampoos to get the water to run clear.I didn't buy enough for my length of hair, so some areas came out spotty, which was my own fault. I think it covered well given the application I did. The parts where I ran out are in the under layers, so not super visible anyway. I'll buy more next time.I have a white streak in my under layers, and it does seem to have worked on those. My white hair tends to be resistant to color if I'm only using a level 10. The level 20 worked out just right.The results were shocking at first. Way more dark than expected, and much closer to a burgundy or mahogany color, on the cool side. At first I was disappointed, but wanted to see how it would look after a few washes before reviewing.I shampoo every night, so within a few days my hair was looking the lighter, warmer color I expected, and I'm super happy with it.As for the condition it leaves my hair, well, it fried mine at first. My shiny soft waves and curls had turned to straight, dull, dry, frizzy straw, and I was sure I had ruined my hair. But after a few nights of deep conditioning, a round of olaplex, and the excess color slowly rinsing away, my hair texture has returned to it's former glory with only the slight amount of damage expected from using a level 20 developer.I'm not sure why people are saying it doesn't damage hair. I think the developer is responsible for damage. Maybe they're using a level 10 developer and getting no damage. Maybe what damage I experienced is from the level 20 developer and nothing to do with the hair color. I can't say for sure. You'll definitely want to have some good conditioner on hand directly after rinsing this in any case.I'll use it again, though I might go for level 8 next time. It's only been 11 days, so I'll update if anything notable happens. ## Frequently Bought Together - AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring - Yexixsr 5Pcs Professional Salon Hair Coloring Dyeing Kit, Hair Bleach Dit Hair Coloring Products with Hair Dye Brush, Hair Color Bowl, Hair Clips - COLORCHARM Cream Hair Color Developers | For Optimal Gray Blending and Rich Multi-Dimensional End Results | Various Sizes --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/514729610-age-beautiful-permanent-hair-color-dye-liqui-creme-100-gray](https://www.desertcart.jp/products/514729610-age-beautiful-permanent-hair-color-dye-liqui-creme-100-gray) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-11-12*