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🎨 Turn back time with every strand—because your hair deserves the best!
AGEbeautiful Permanent Hair Color Dye in 5V Medium Plum Brown delivers 100% gray coverage with a unique anti-aging formula enriched with Biotin, Melanin, Keratin Peptides, and Silk Protein. Designed for mature hair, it instantly thickens, softens, and adds radiant shine while replenishing essential hair components lost with age. Trusted by professionals and cruelty-free, this permanent cream dye offers salon-quality results and long-lasting vibrancy for fuller, healthier-looking hair.
| Asin | B077GZYVTX |
| Best Sellers Rank | #1,895 in Permanent Hair Color |
| Date First Available | 26 February 2023 |
| Item Model Number | 2620271 |
| Manufacturer | Zotos Professional |
| Product Dimensions | 5.08 x 5.08 x 17.78 cm; 82 g |
User
Black 🖤
Nice hair dye, I previously coloured my hair red and I wanted to go back to my dark brown hair. I tried the 3nn intense darkest brown and it perfectly covered all the red in my hair, the colour turned out close to jet black .
User
Best brand for well loved hair!!
This is, by far, the best hair color brand I’ve used hands down. It matches my natural color perfectly and lasts a full 6+ weeks before I have to re-dye. It’s very easy to mix at home and isn’t overly complicated or messy. It is also very gentle on my hair. I have very very naturally curly hair that will get super dry without a lot of moisture all the time. I was impressed that this didn’t dry it out like many other brands do, especially box brands and didn’t mess with my curl pattern at all. My boyfriend also uses this brand for demi-permanent and toning and has great results on his very fine, thin blond hair. It covers gray completely both on my red and his blond. A million stars to AGE beautiful!!!
User
Good color, but drying
I wanted a terracotta color on the neutral to warm side, so went with the 7 RGN (red golden neutral blonde). I used level 20 developer from the same brand.My hair is naturally a level 6. I've dyed my hair plenty in the past, and that's been since grown out and cut off, so it was fully virgin hair at the time of coloring. My hair is thick and wavy with some curls, layered, about to my shoulder blades.The consistency is good and easy to apply using bowl and brush without splashing anywhere. I'm sensitive to fragrance and this didn't give me a headache.I applied and let sit for 30 minutes before rinsing and conditioning. It took 3 shampoos to get the water to run clear.I didn't buy enough for my length of hair, so some areas came out spotty, which was my own fault. I think it covered well given the application I did. The parts where I ran out are in the under layers, so not super visible anyway. I'll buy more next time.I have a white streak in my under layers, and it does seem to have worked on those. My white hair tends to be resistant to color if I'm only using a level 10. The level 20 worked out just right.The results were shocking at first. Way more dark than expected, and much closer to a burgundy or mahogany color, on the cool side. At first I was disappointed, but wanted to see how it would look after a few washes before reviewing.I shampoo every night, so within a few days my hair was looking the lighter, warmer color I expected, and I'm super happy with it.As for the condition it leaves my hair, well, it fried mine at first. My shiny soft waves and curls had turned to straight, dull, dry, frizzy straw, and I was sure I had ruined my hair. But after a few nights of deep conditioning, a round of olaplex, and the excess color slowly rinsing away, my hair texture has returned to it's former glory with only the slight amount of damage expected from using a level 20 developer.I'm not sure why people are saying it doesn't damage hair. I think the developer is responsible for damage. Maybe they're using a level 10 developer and getting no damage. Maybe what damage I experienced is from the level 20 developer and nothing to do with the hair color. I can't say for sure. You'll definitely want to have some good conditioner on hand directly after rinsing this in any case.I'll use it again, though I might go for level 8 next time. It's only been 11 days, so I'll update if anything notable happens.
User
The Search is Over
I used 10NNV Very Light Intense Neutral Violet Blonde with a 20v developer, with a bowl and brush application.This is my new holy grail color. 💕Blonde is a struggle. If you know, you know. And the search for the right shade is over (for now).I highly recommended using a blender tool (small metal whisk) to mix the thick color with developer. Use nitrile gloves as well so you don’t burn or discolor your fingers and nails.This color has ended my latest prolonged, at-home coloring struggle with brassy blonde—-here are my starting stats for reference:I had a level 8 natural color at my roots. The rest of my hair had been lightened with a 30v developer and a level 9 neutral blonde permanent color on the rest of my hair. It wasn’t great and clashed with cool toned complexion. My roots appeared to have a stark contrast. No amount of purple shampoo or toner was able to correct the issue.I tried to avoid ‘hot roots’ by sectioning and applying to the length of my hair first and then going back in to blend up to my roots last.I let the color develop for the full 45 minutes overall. As it developed, it was a soft violet hue, nothing crazy or harsh. I did shampoo twice to remove the color. I worried I would lose too much of the violet tone but it was perfectly fine.My roots have a bit of red in them so they are a still tiny bit brassy but I’m thrilled with the color overall.I washed the color out with very warm to hot water but going forward will shampoo with cool water. I’m trying to skip a couple of days for now to maintain the hue.
User
Beautiful
I love this hair color. I got dark brown and it truly came out that color without being black like so many dark brown hair colors. A big plus is it didn’t leave me with red hot spots at the root. The color is nice and uniform. It is super rich and beautiful. It left my hair soft and manageable.
Trustpilot
2 months ago
3 days ago