---
product_id: 48366094
title: "Aveda Shampure Nurturing Shampoo for Fine to Medium Hair | Gently Cleanses Hair | Daily Shampoo | Calming Aroma of Lavender & Ylang Ylang"
brand: "aveda"
price: "¥26907"
currency: JPY
in_stock: true
reviews_count: 8
category: "Aveda"
url: https://www.desertcart.jp/products/48366094-aveda-shampure-nurturing-shampoo-for-fine-to-medium-hair-gently
store_origin: JP
region: Japan
---

# 96% naturally derived formula Weightless hydration with abyssinian oil Silicone-free nourishing shampoo Aveda Shampure Nurturing Shampoo for Fine to Medium Hair | Gently Cleanses Hair | Daily Shampoo | Calming Aroma of Lavender & Ylang Ylang

**Brand:** aveda
**Price:** ¥26907
**Availability:** ✅ In Stock

## Summary

> 🌸 Elevate your everyday cleanse with nature’s luxe touch!

## Quick Answers

- **What is this?** Aveda Shampure Nurturing Shampoo for Fine to Medium Hair | Gently Cleanses Hair | Daily Shampoo | Calming Aroma of Lavender & Ylang Ylang by aveda
- **How much does it cost?** ¥26907 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/48366094-aveda-shampure-nurturing-shampoo-for-fine-to-medium-hair-gently)

## Best For

- aveda enthusiasts

## Why This Product

- Trusted aveda brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Silicone-Free Shine:** Enjoy glossy, soft hair with a formula that skips silicones but mimics their smoothing effect.
- • **Pure Botanical Power:** Harness the calming essence of 25 plant & flower extracts for a spa-like daily cleanse.
- • **Light as Air Hydration:** Abyssinian oil delivers deep nourishment without weighing down fine to medium hair.
- • **Signature Aroma Experience:** Elevate your routine with the iconic calming blend of lavender, ylang ylang, and petit grain.
- • **Certified Clean & Conscious:** 100% vegan, Leaping Bunny approved, and Certified B Corp for guilt-free beauty.

## Overview

Aveda Shampure Nurturing Shampoo is a 96% naturally derived, silicone-free daily shampoo designed for fine to medium hair. Infused with abyssinian oil and a signature blend of 25 plant and flower essences, it delivers lightweight nourishment, shine, and a calming floral aroma. Certified vegan, cruelty-free, and eco-conscious, it’s the go-to for professionals seeking clean, effective haircare with a sensory edge.

## Description

Product Description Keep it simple with Shampure. This Aveda icon is a gentle daily shampoo for fine hair to medium hair types, made with our signature calming aroma of 25 pure plant and flower essences, including ylang ylang, petit grain and lavender. Formulated with abyssinian oil, this hydrating shampoo provides weightless nourishment and shine and mimics the performance of traditional silicones. Animal-Derived Ingredients, Silicones, Mineral Oil, SLS, SLES, Synthetic Fragrance. If you love the Shampure aroma, try the body care line, which includes Body Lotion, Hand & Body Wash and Composition Oil, as well as a soy wax candle. *Per ISO Standard 16128, from plant sources, non-petroleum mineral sources and/or water. Generic Keywords: natural lavendar nurturing calming aroma smells like gentle moisture health beauty scented fragrance teen girls haircare shine professional advanced care Shampure Conditioner ItemProductBaseId: 62091 MaterialCode10Digit: AR5M010000, AR5P010000, AR5N010000 ItemSAPUPC: 18084998076, 18084998090, 18084998083 ASIN: B07L6TJZ7Z, B07L6RST34, B07L6TCRX7 Ingredients Ingredients: Water Aqua Eau, Ammonium Lauryl Sulfate, Cocamide Mipa, Propanediol, Babassuamidopropyl Betaine, Crambe Abyssinica (abyssinian) Seed Oil, Bixa Orellana (annatto) Seed Extract, Glycerin, Peg-60 Almond Glycerides, Polysorbate 80, Polyquaternium-10, Sodium Chloride, Citric Acid, Fragrance (parfum), Linalool, Geraniol, Citronellol, Benzyl Benzoate, Limonene, Sodium Phytate, Benzoic Acid, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Annatto (ci 75120) ILN45473 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients. Directions Wet hair, apply shampoo, lather, leave to work for a short time, rinse thoroughly. Safety Warning No Warning Applicable Box Contains Aveda Hair Shampure Shampoo Shampoo

Review: Lovely shampoo - Lovely shampoo and a nice smell makes the hair nice and soft
Review: Great Quality Shampoo - Nice Shampoo great quality product. Easy to use and dont need to use much to get clean my hair

## Features

- Nourishing Daily Shampoo: Shampure Nurturing Shampoo cleanses and nourishes fine to medium hair types.
- Iconic Aroma: Discover the signature calming Shampure aroma of 25 pure plant and flower essences, including ylang ylang, petit grain and lavender.
- Naturally Derived Ingredients: 96% naturally derived formula (per ISO 16128). Medium to fine hair shampoo with abyssinian oil to nourish hair.
- Silicone Free: Moisturising shampoo with abyssinian oil nourishes and adds shine without the need for silicones.
- Aveda is 100% Vegan, a Certified B Corp and Leaping Bunny Approved.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000VHEFP8 |
| Active Ingredients | betaine,chloride,citric acid,glycerin,propanediol |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Everyday hair shampoo with abyssinian oil to nourish hair. |
| Best Sellers Rank | 3,439 in Beauty ( See Top 100 in Beauty ) 171 in Shampoos (Beauty) |
| Brand | Aveda |
| Brand Name | Aveda |
| Country Of Origin | USA |
| Customer Reviews | 4.7 out of 5 stars 3,743 Reviews |
| Global Trade Identification Number | 00018084813386, 00018084998052, 00018084998069, 00885363676815 |
| Hair Type | Fine, For All Hair Textures, Medium |
| Hair type | Fine, For All Hair Textures, Medium |
| Item Dimensions | 8.4 x 8.4 x 25.4 centimetres |
| Item Form | Liquid |
| Item Weight | 1000 Grams |
| Item form | Liquid |
| Item height | 25.4 centimetres |
| Liquid Volume | 33.8 Fluid Ounces |
| Manufacturer | Aveda |
| Material Type Free | Artificial Colour Free |
| Number of Items | 1 |
| Other Special Features of the Product | Cleansing, Lightweight, Nourishing |
| Recommended Uses For Product | Dryness |
| Scent | Floral |
| Scent Name | Floral |
| Suitable Hair Colour | All Hair Colours |
| UPC | 885363676815 885363597196 721865317842 018084998052 885336879595 884956377351 018084813386 018084998069 |
| Unit Count | 1000.0 millilitre(s) |

## Product Details

- **Age range (description):** Adult
- **Brand:** Aveda
- **Hair type:** Fine, For All Hair Textures, Medium
- **Item form:** Liquid
- **Scent:** Floral

## Images

![Aveda Shampure Nurturing Shampoo for Fine to Medium Hair | Gently Cleanses Hair | Daily Shampoo | Calming Aroma of Lavender & Ylang Ylang - Image 1](https://m.media-amazon.com/images/I/61wK6ruoIBL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: How long does a bottle last?**
A: The standard reply is depends on how much you use :)  I have long hair, I find this shampoo lathers really well. I usually wash my hair twice a week. This bottle lasts me ages. Months & months. It also smells divine.

**Q: Is this sold by Aveda? I mean is it genuine and authentic?**
A: Our stock comes directly from our salon and Aveda UK

**Q: Does the bottle come with pump dispenser**
A: No pump, but top has an inbuilt dispenser cap - press one side down and the opposite side pops up to reveal a small nozzle - then give the bottle a gentle squeeze!

**Q: I have a small sample of Aveda shampure for hand and body wash how do I find out what it costs**
A: samples have no price and are not for sale.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Lovely shampoo
*by L***L on 1 August 2025*

Lovely shampoo and a nice smell makes the hair nice and soft

### ⭐⭐⭐⭐⭐ Great Quality Shampoo
*by S***E on 6 November 2025*

Nice Shampoo great quality product. Easy to use and dont need to use much to get clean my hair

### ⭐⭐⭐⭐⭐ Worth every penny
*by M***G on 4 January 2026*

Yes, it’s not cheap, but I have been using Aveda Shampure for twenty years and I wouldn’t swap it for anything else. The clean, carefully chosen ingredients keep my scalp calm and hair balanced, no irritation, no build-up. I have greasy roots and dry ends, and it handles both beautifully. The scent is soft, luxurious, and I would wear it as perfume if I could. Every wash feels indulgent, and at 50 plus, I appreciate a shampoo that works as hard as it smells amazing.

## Frequently Bought Together

- Aveda Shampure Nurturing Shampoo for Fine to Medium Hair | Gently Cleanses Hair | Daily Shampoo | 96% Naturally Derived* | Calming Aroma of Lavender & Ylang Ylang
- Aveda Rosemary Mint Purifying Shampoo | Clarifying Shampoo | Adds Shine | for Normal to Oily Hair, Fine to Medium Hair Types | 97% Naturally Derived*
- Aveda Phomollient Styling Foam | Weightless Mousse for Fine to Medium Hair

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**Shop now:** [https://www.desertcart.jp/products/48366094-aveda-shampure-nurturing-shampoo-for-fine-to-medium-hair-gently](https://www.desertcart.jp/products/48366094-aveda-shampure-nurturing-shampoo-for-fine-to-medium-hair-gently)

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-01-27*