Schwarzkopf LIVE Ultra Brights Or Pastels, Vibrant Semi-permanent Red Hair Dye, Lasts Up to 15 Washes- Pillar Box Red 092

I love this hair dye so much, I have order a few boxes and plan on buying more to last me, the colour becomes brighter per wash and my hair remains soft and healthy after a wash with this colour on, I love love love this colour and how effective it is in little time, I put this hair dye over dark purple hair and it came out looking exactly like the colour on the box which I was really pleased with.

I've tried the red, plum and raspberry multiple times and I always get great results. I tend to use the lightener on the original application and then dye maybe 2 more times before lightening again. The colour tends be super vibrant for 2 weeks before starting to fade but so long as you wash with cold water and use colour protectants, you can generally get about a month of colour before it's too dull.I only dye my fringe and the hair round the front of my face so I've always had excess product - but with the resealable tubes I tend to be able to redye about 6/7 times. If dying the full head I would probably say you'd need more than one tube.

Good colour but the tubes are quite small, if you have thick hair you will need at least 3 packets

So I have 4c black hair and I dyed my hair my hair purple a while back. This then faded into a brown so I decided to dye it red which worked quite well except it didn't get any of my roots 😭

It’s still not washed out lol I have naturally ginger hair and put a small amount in a strand and it’s not come out 🤦‍♀️😂 I love it tho.

I used this on prelightened very light brown hair, it was basically dark blonde that I put it on.The first time I used 2 boxes and despite saturating my entire head, was super patchy, the lightest areas didnt take and left giant gaps in my hair. It looked awful and was a muddy red colour.I had to buy another 2 boxes in my walk of shame to boots after using the first 2 from amazon and put them on as soon as i got home having done the first 2 in the morning. It is now red as in the picture, but has gone darker from using 4 boxes for two times at 30 minutes each, but at least its now actually red and not patchy.I didnt really like the consistency of the dye, it was so thick and really hard to pull through the hair as my hair is pretty thick (my hair in the photo is after straightening for an hour lol), so I highly recommend having much wetter hair as I left it far more wet the second time and it seemed to work so much better. It wasnt towel dried, it was totally wet just not dripping wet.As my hair is thick, and the mixture is thick, it caused hair to clump together and it was really hard to get my fingers through it the first time, which is probably why it left giant patches of where it didnt take.It didnt touch my darker brown roots, i wasnt expecting it to, but just to let you know you need very light brown hair for it to show up. My hair had been lightened quite a few levels from brown.It is not red like the box, but honestly I'm left thinking its just my hair. No red turns out the right red for me even if i prelighten my hair. Im wondering if its because I have ashy tones in it, and red is the opposite. Ashy is cool and red is warm (i am neutral and have both warm and cool lol). I am pleased with it now after the 4 boxes, and it is more even than in the photo im standing directly under a light, and I will say, the colour and conditioner is really good as even doing it twice in a day, my hair felt so great afterwards and soft and shiny and not dry at all hence why I still gave it three stars.Despite my problems, it is probably the best red in the way it looks, most of the reds i use come out muddy, even on prelightened hair, so it looks more modern than most reds look on me. I just love red so much though so end up doing it anyway.

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don’t buy this, it’s supposed to be cream but it was pure liquid with bits in it!!!! it had splatted everywhere on my walls and room decor!!!!