---
product_id: 48115957
title: "Highlight Activating For Blonde Hair, Citrus, Moisturising Shampoo, 250 ml (Pack Of 1)"
brand: "john frieda"
price: "¥3522"
currency: JPY
in_stock: true
reviews_count: 13
url: https://www.desertcart.jp/products/48115957-highlight-activating-for-blonde-hair-citrus-moisturising-shampoo-250-ml
store_origin: JP
region: Japan
---

# Amplifies golden shine Sparkling citrus fragrance Moisturising formula Highlight Activating For Blonde Hair, Citrus, Moisturising Shampoo, 250 ml (Pack Of 1)

**Brand:** john frieda
**Price:** ¥3522
**Availability:** ✅ In Stock

## Summary

> ✨ Unlock your blonde’s brightest glow with every wash! 🍋

## Quick Answers

- **What is this?** Highlight Activating For Blonde Hair, Citrus, Moisturising Shampoo, 250 ml (Pack Of 1) by john frieda
- **How much does it cost?** ¥3522 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/48115957-highlight-activating-for-blonde-hair-citrus-moisturising-shampoo-250-ml)

## Best For

- john frieda enthusiasts

## Why This Product

- Trusted john frieda brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Hydrating Care:** Deeply moisturizes while cleansing for soft, manageable hair
- • **Compact & Convenient:** Perfect 250ml size for at-home luxury or travel-ready glam
- • **Tailored for Blondes:** Expertly crafted to enhance and protect blonde tones, natural or color-treated
- • **Citrus-Infused Freshness:** Energize your hair routine with a zesty, uplifting scent
- • **Salon-Quality Shine Boost:** Transforms darker blondes with mega-watt golden radiance

## Overview

John Frieda Highlight Activating Shampoo for Blonde Hair is a salon-inspired, moisturizing formula designed specifically for darker blondes. It amplifies golden shine with a sparkling citrus fragrance, cleansing and hydrating hair in a convenient 250ml bottle. Ideal for both natural and color-treated blonde hair, it delivers professional-level radiance and freshness.

## Description

Product Description The professionals behind John Frieda Hair Care recognise that blondes, brunettes and redheads, whether natural or colour-treated, have different care and texture needs. John Frieda Hair Care identifies the different hair colour needs and addresses the unique ways in which each hair shade transforms light into a powerful colour and shine maximizing tool. Ingredients Aqua, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Dimethicone, Cetyl Alcohol, Betaine, Cocamide MEA, Glyceryl Oleate, Cocamidopropyl Betaine, Parfum, Polyquaternium-10, Benzyl Alcohol, Disodium EDTA, Malic Acid, Laureth-4, Laureth-23, Sodium Xylenesulfonate, Sodium Chloride, Glycine, Helianthus Annuus Seed Oil, Simmondsia Chinensis Seed Oil, Caramel, Stearoxypropyl Dimethylamine, Propylene Glycol, C14-28 Isoalkyl Acid, C14-28 Alkyl Acid, Methylchloroisothiazolinone, Stearyl Alcohol, Methylisothiazolinone, Camellia Sinensis Leaf Extract, , Limonene, Hexyl Cinnamal, Linalool. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply to wet hair, lather, and rinse out. Safety Warning For external use only.Avoid direct contact with eyes. In case of eye contact, rinse immediately with water. Box Contains 1 x 250ml Tube See more

Review: Great as usual - Great as usual
Review: Good for emphazing highlights - Improves quality of hair

## Features

- For darker blondes
- Salon-inspired formula
- Amplifies mega-watt, golden shine
- Sparkling citrus fragrance
- 250ml bottle
- John Frieda

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01DSSNB88 |
| ASIN  | B01DSSNB88 |
| Best Sellers Rank | 7,548 in Beauty ( See Top 100 in Beauty ) 355 in Shampoos (Beauty) 2,378 in Climate Pledge Friendly: Shop All |
| Brand | John Frieda |
| Colour | Shampoo (Moisturising) |
| Customer Reviews | 4.7 4.7 out of 5 stars (988) |
| Customer reviews | 4.7 4.7 out of 5 stars (988) |
| Date First Available | 7 Feb. 2012 |
| Format | Liquid |
| Is discontinued by manufacturer  | No |
| Item dimensions L x W x H | 50 x 78 x 201 millimetres |
| Item model number | 2273100 |
| Item model number  | 2273100 |
| Item weight | 0.28 Kilograms |
| Manufacturer | Kao |
| Manufacturer  | Kao |
| Package Weight | 0.29 Kilograms |
| Package dimensions | 20.3 x 7.4 x 4.8 centimetres |
| Product Dimensions | 5 x 7.8 x 20.1 cm; 280 g |
| Product Dimensions  | 5 x 7.8 x 20.1 cm; 280 g |
| Scent | Citrus |
| Special features | Cleanses and moisturises |
| Target audience | Women |
| Volume | 558 Millilitres |

## Product Details

- **Age range (description):** Adult
- **Brand:** John Frieda
- **Hair type:** Blonde
- **Item form:** Liquid
- **Scent:** Citrus

## Images

![Highlight Activating For Blonde Hair, Citrus, Moisturising Shampoo, 250 ml (Pack Of 1) - Image 1](https://m.media-amazon.com/images/I/41RFKDxNUgL.jpg)

## Questions & Answers

**Q: Is this the same as the previous highlight shampoo with different packaging?**
A: I am not sure but...for me, the John Frieda shampoos are not on a par with the originals.
I only used this once as my hair turned greasy. 
You can have mine!

**Q: Will this work if I've got a blonde ombré?**
A: I didn’t really find that it did anything in particular to My Hair apart from wash it, I have blonde highlights. To be honest I wasn’t that over joyed with it.

**Q: Could you use it on graying hair**
A: This is not a colour-depositing product. It does not deposit dyes or pigments and will not change your hair colour or cover grey.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great as usual
*by A***R on 30 November 2025*

Great as usual

### ⭐⭐⭐⭐⭐ Good for emphazing highlights
*by K***N on 26 November 2025*

Improves quality of hair

### ⭐⭐⭐⭐⭐ Great product range
*by C***A on 28 November 2025*

Love John frieda

## Frequently Bought Together

- John Frieda Sheer Blonde Highlight Activating Moisturising Shampoo 250ml by John Frieda
- John Frieda Sheer Blonde Highlight Activating Conditioner, Brightening Conditioner for Blonde Hair, Maintains Moisture and Enhances Color with Avocado Oil, 8.45 Oz, Pack of 2
- John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben, Phthalate, Silicone and Ammonia Free, Cruelty Free, Vegan Friendly Shampoo 8.3 oz Bottle

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**Shop now:** [https://www.desertcart.jp/products/48115957-highlight-activating-for-blonde-hair-citrus-moisturising-shampoo-250-ml](https://www.desertcart.jp/products/48115957-highlight-activating-for-blonde-hair-citrus-moisturising-shampoo-250-ml)

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-03-03*