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✨ Unlock your hair’s sleek potential with every wash! 🌴
OGX Ever Straightening Brazilian Keratin Smooth Shampoo is a 385ml sulfate-free formula enriched with keratin, coconut, avocado, and cocoa butter oils. Designed for all hair types, it smooths and adds shine from the very first use while protecting the hair’s natural barrier for healthier, frizz-free hair.







| ASIN | B004ISW5YY |
| Active Ingredients | avocado,coconut oil |
| Benefits | Smoothening |
| Best Sellers Rank | 1,313 in Beauty ( See Top 100 in Beauty ) 80 in Shampoos (Beauty) |
| Brand | OGX |
| Brand Name | OGX |
| Country Of Origin | Greece |
| Customer Reviews | 4.5 out of 5 stars 13,255 Reviews |
| Global Trade Identification Number | 07625905732578, 10022796976021 |
| Hair Type | All |
| Hair type | All |
| Item Form | Liquid |
| Item Weight | 369 g |
| Item form | Liquid |
| Manufacturer | Vogue International |
| Manufacturer Part Number | V97601 |
| Material Type Free | Sulphate Free |
| Model Number | 4095601 |
| Number of Items | 1 |
| Package Size Name | 385ml |
| Product benefits | Smoothening |
| Scent | Coconut |
| Scent Name | Coconut |
| Set Name | Brazilian Keratin Therapy |
| Special Ingredients | Hydrolyzed Keratin, Coconut Oil, Avocado Oil, Cocoa Butter |
| Unit Count | 385 millilitre |
S**E
Recommended
Since my teens, I had washed my hair every day due to greasy roots. That was until 5 years ago, I've gradually increased the length of time between washes. This last year, I have finally got to a stage that my hair only requires a wash twice a week. Its taken years of patience! So my hair type now, is normal. I wanted a shampoo that was sulphate free. I'm not sure if sulphate free is necessarily better but I wanted a less harsh approach and whilst cleaning my hair at the same time. It also has a tiny bit of frizz and a kink. I bought this for a reasonable price on Amazon. I have previously bought this in a high street store for a few pound more. The overall packaging of the bottle is appealing. It looks good in a bathroom. It smells divine. Coconut/almond...that sort of smell. Great consistency and worked well into a lather with plenty of water. My hair did feel a bit oily immediately after washing and prior to drying. But after drying, my hair felt amazing and it was surprisingly straight with less kinks (no need to use a straightening iron) I am really impressed with how clean my hair felt with this, I will definitely buy again.
B**G
Smooth, Silky Results — Hair Feels Amazing
I’ve been using the OGX Ever Straightening Brazilian Keratin Smooth Shampoo and I’m really impressed with the results. My hair feels noticeably smoother, softer, and easier to manage after just a few washes. It helps reduce frizz and leaves a nice, healthy shine without making the hair feel heavy. The scent is also really pleasant and not too strong. Overall, a great shampoo that does exactly what it promises. Highly recommended!
T**K
Recommend
Just love the OGX shampoo and conditioner combo. Leaves hair feeling / looking amazing and smells lovely. I've very long hair and this helped speed up the time it takes to straighten.
M**L
Good
Smells Good. Not sure about performance
O**O
Sleek and shiny
Nice smelling shampoo that will actually leave your hair soft/sleek/straight and frizz free. It's doesn't lather up much, not much suds but after washing it out and drying my hair was left in great condition. Shine Straight Sleek Frizz free Smells lovely too, I wash my hair between 2-4 times per week depending and I've noticed that this shampoo gives you around 2-3 days until your hair needs washed again. Not a bad price either, recommend.
C**H
The best shampoo
Great shampoo. Only use this make now. My hair feels fuller and I feel looks better
P**Y
Average
Average shampoo, doesn't lather much. Nice scent. Did not feel that it left my hair 100% clean
L**S
Great quality shampoo
This shampoo is very good on my very dry hair..only need a tiny bit . Fast delivery. Good quality
K**E
Excelente
This shampoo is amazing! It leaves my hair feeling incredibly clean, soft, and refreshed after every wash. The scent is pleasant and long-lasting without being overpowering. It lathers well, rinses out easily, and doesn’t dry out my hair or scalp. After using it for a while, my hair looks healthier, shinier, and more manageable. I’m very impressed with the quality and will definitely purchase it again. Highly recommended
L**A
Miracle
Amazing for my hair
M**S
Glättendes Shampoo mit tollem Duft und super Pflegeeffekt
Wirkung: Das OGX Brazilian Keratin Smooth Shampoo macht mein Haar sofort weich und geschmeidig. Es glättet die Haare sichtbar, lässt sie weniger kraus wirken und sorgt für einen schönen, gesunden Glanz. Nach der Anwendung fühlen sich meine Haare viel gepflegter an. Duft: Der Duft ist richtig angenehm – eine dezente, süßlich-blumige Note, die lange anhält. Kein aufdringlicher Chemiegeruch, sondern einfach frisch und entspannend. Pflege: Das Shampoo reinigt sanft, ohne auszutrocknen. Selbst meine empfindliche Kopfhaut wird nicht gereizt. Die Keratin-Formel wirkt, ohne zu beschweren, und das Haar lässt sich leichter kämmen. Verpackung: Die Flasche liegt gut in der Hand und lässt sich einfach dosieren. Der Verschluss funktioniert zuverlässig und tropft nicht. Fazit: Für alle, die glattes, glänzendes Haar lieben, ist das OGX Brazilian Keratin Smooth Shampoo eine tolle Wahl. Es pflegt das Haar intensiv, riecht fantastisch und macht die Haare einfach schön – klare Kaufempfehlung!
M**L
Good shampoo
It works quite well, smells great too. After the first use, I could already notice a pretty decent difference compared to my regular shampoo.
U**R
Très bon shampoing, cheveux doux et lisses
Ce shampoing m’a vraiment convaincu. Il laisse les cheveux très doux, brillants et faciles à coiffer. Grâce à la kératine, ils sont plus lisses et paraissent en meilleure santé après quelques utilisations seulement. La texture est agréable, il mousse bien et son parfum est vraiment plaisant sans être trop fort. Il nettoie efficacement sans alourdir les cheveux, ce qui le rend adapté à une utilisation régulière. En résumé, c’est un excellent shampoing pour ceux qui cherchent à lisser et nourrir leurs cheveux, tout en leur apportant de la douceur et de la brillance. Je suis très satisfait du résultat.
Trustpilot
2 weeks ago
3 days ago