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💋 Own the London Look: Bold, Brilliant, and Unstoppable
Rimmel London Lasting Finish Lipstick in Shade 30 Dark Red is a 4g premium lipstick created by supermodel Kate Moss. Featuring an exclusive Black Diamond pigment complex, it delivers up to 8 hours of vibrant, semi-matte colour with a unique light-reflecting sheen. Designed for long-lasting wear and effortless application, this lipstick embodies the edgy, urban spirit of London fashion, making it a must-have for professionals seeking a bold yet sophisticated statement.


| ASIN | B00JRV99G4 |
| Age Range Description | Adult |
| Benefits | Softening |
| Best Sellers Rank | 8,636 in Beauty ( See Top 100 in Beauty ) 96 in Lipsticks |
| Brand | Rimmel |
| Brand Name | Rimmel |
| Colour | Dark Red |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.4 out of 5 stars 5,914 Reviews |
| Finish Type | Semi-Matte |
| Finish type | Semi-Matte |
| Global Trade Identification Number | 03607342673960 |
| Is the Item Heat Sensitive? | Yes |
| Item Dimensions | 20 x 20 x 79 millimetres |
| Item Form | Stick |
| Item Weight | 4 Grams |
| Item form | Stick |
| Lip Color Intensity | High Intensity |
| Lip Color Shade Depth | Deep |
| Lip Color Type | Lipstick |
| Lip Color Undertone | Warm |
| Manufacturer | Coty |
| Manufacturer Part Number | 34011423030 |
| Material Type Free | Paraben Free |
| Model Number | 34011423030 |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product benefits | Softening |
| Set Name | Lasting Finish |
| Skin Tone | Medium |
| Skin Type | All |
| Special Features | Highly Pigmented |
| Special Ingredients | Black Diamond pigment complex |
| Special ingredients | Black Diamond pigment complex |
| Specialty | Long-wearing, High Pigment |
| Target Audience | Women |
| Unit Count | 1 count |
G**N
Renamed...Asia was the original name but that has discontinued...so glad to have re-found it!
I have been using Rimmel lipstick for many years and in particular the colour Asia...however, for a while I had believed the colour Asia had been discontinued and along with other favourites that has happened with too, i was getting frustrated. That was until I discovered by chance that this lovely favourite colour of mine has been renamed Brink of Pink! That was super news for me as it the right shade for me and I now know I can just buy this colour going forward! Thank you Rimmel...I don't know why the name change but at least the colour still exists. I have used Rimmel for many many years and have always been happy with their products - the lipsticks included. This one is now on my favourites list and will buy all the time now! It is non sticky, feels good when applied and although I use Lipcote with it, it lasts all day long. Perfect lipstick in my opinion and I have paid a good price for Clinique lipsticks which this is as good as in my opinion.
C**P
Nice lipstick or lippy as my friend would say!
Lovely. I bought my original lipstick years ago but had used most of it up I tried to get a replacement so was pleased to find it on Amazon It’s Rimmel 077. My original is called Asia so I think the name has changed. Anyway this is the same shade, nice quality, lasts well. Suits me.
A**N
Easy lipstick to apply on lips
Nice lipstick with good finish
M**A
Extremely good colour
Hey what I needed and the colour is true to description.
B**E
Excellent
Love this lipstick Bought several times
N**A
Different and dark color
Here’s the revised review: I decided to try lipstick in Dark Nude after seeing a comment here where someone else wore it, and the color looked beautiful. However, when I ordered it, the color was much darker and different than what I expected. While the shade wasn’t what I hoped for, the lipstick itself is very soft and smooth to apply. If you're looking for a deeper shade, this might work for you.
A**R
Not quite nude
Bit darker then usual nude ,
A**E
Missed this shade!
This was my all-time favourite lipstick colour years ago and I thought I'd never find it again! Perfect coral/orange/red. The smell is exactly the same, lovely and fruity. I am so happy with this. I should have ordered 3!
E**.
Stupendo! Ottima alternativa al rossetto rosso
Questo rossetto ha un colore stupendo, ricorda l'amarena ed è perfetto per le winter bright (capirà chi è appassionato di armocromia). Si stende bene sulle labbra, dura tantissimo ed è adatto sia di giorno che di sera. Assolutamente consigliato!
T**F
Great pigment, moisturizing, nice lipstick
I love rimmel. The lipstick is so smooth and moisturizing. Applies easily, highly pigmented and great for everyday wear. i bought a deep red, and a more pink tone one. I love them both and they flatter my hair skin very nicely! i do also like that these lipsticks last me a long time wear wise. I apply in the morning, sweet with translucent powder over a piece of tissue, and im good until lunch time (even drinking my tea / snacking) good price too
M**A
High quality and authentic
Beautiful colour and well pigmented
C**N
La livraison ne comportait qu'un stick
Nous n'avons reçu qu'un exemplaire
M**I
Sowas habe ich lange gesucht
Das Lippenstift ist einfach fantastisch; so etwas habe ich lange gesucht. Er lässt sich wunderbar auftragen und sieht auch nach langem tragen noch toll aus. Ich habe sehr sehr trockene Lippen und bekomme bei vielen Lippenstiften nach längerem Tragen richtige Furchen auf der Lippe. Obwohl der Lippenstift matt ist, spendet er genügend Feuchtigkeit, dass dies nicht passiert. Toll ist auch der fruchtige Duft des Lippenstifts. Meiner Meinung nach ist er nicht ganz so pinklich in Wirklichkeitn wie auf dem Foto; hat also etwas mehr rot/braun Anteil.
Trustpilot
2 days ago
1 month ago