PURA D'OR 16 Oz Advanced Therapy Shampoo Reduces Hair Thinning & Increases Volume, No Sulfate, Biotin Shampoo Infused with Argan Oil, Aloe Vera for All Hair Types, Men & Women

From the moment I first tried this shampoo, I knew it was a keeper. The texture is rich without ever feeling heavy, and it lathers up beautifully to cleanse every strand. I’ve struggled with fine, thinning hair for years, but after a few weeks of using this, I actually noticed new baby hairs along my hairline and extra fullness throughout the mid-lengths. My stylist even commented on how my hair seems stronger and more resilient.I love that it’s free of sulfates and harsh chemicals—my scalp has never felt so comfortable after washing. The subtle aloe vera scent is fresh and not at all overpowering; it leaves my hair smelling clean and light, like I just stepped out of a spa. I follow up with a lightweight conditioner and the two together feel like a true treatment routine rather than just a simple wash.What really sealed the deal for me is how soft and bouncy my hair feels now. Even after blow-drying, there’s no stiffness or frizz—just smooth, manageable strands that hold their shape. I’ve been color-treating my hair for years, and this formula hasn’t faded my color or left it feeling dry. In fact, my color looks brighter and more vibrant since switching to this shampoo.Overall, this has become my go-to. If you’re looking to combat thinning, add volume, or just give your hair a healthier vibe, I can’t recommend this enough. Five stars without hesitation!

I have been buying the shampoo for a year or so now. It does help a little with hair sheading. I also take hair vitamins. It is definitely worth a try. I tried many brands and this one seems to be the best for me.

This shampoo seems to make my thinning fine hair look fuller and feel stronger. I like the way it feels on my scalp as I use it. This is my second bottle, as I have been using this shampoo for several months now.

Great shampoo, has helped with my dandruff but unfortunately doesn’t help the hair loss. Have been using for roughly a year

LOVE the lemongrass scent to this. In comparing this to their original gold label, this has all of the same ingredients, but more of them so this is more concentrated. Where the Gold Label would be 1x, this would be 1.5x. I started using this and also some internal DHT blocking supplements which consisted of mainly saw palmetto, nettle, pumpkin. This will block the hormones that cause your hair follicles to shrink and make your hair fall out. You should also take vitamins to increase your hair growth too. This shampoo helps it from falling out and the first time I used it, I only had a few hairs in the drain catcher. I do not get the same benefits from using their conditioner though. Pura Dor's conditioner makes my hair fall out, but I finally found that Viviscal conditioner does not make my hair fall out. It is certainly worth a try and this shampoo works excellent for me. I stocked up and bought a few bottles. Also, because it is the only shampoo in the shower, my son uses it and it has fixed his dandruff too. Pura Dor shampoo is also sold in Costco and Target. When ordering this from Amazon, just know that it is AUTHENTIC and not a knock off. This is SOLD BY Amazon which is completely different than being sold ON Amazon. The pump should arrive locked with the entire bottle sealed in plastic.This shampoo does not cause my hair to be greasy the next morning putting me in a daily washing routine, and I can go a few days without washing with this. You have to leave this in your hair for a few minutes. If you are serious about keeping the hair you have and not losing any more of it, I would highly suggest a DHT blocking supplement to take internally as well. Fixing this from inside and out has worked extremely well for me.I have been using this for a few months now and because it is in the shower, my son uses it too. We both HAD dandruff and since using this, it is gone. It is the lemongrass in this that works for dandruff. If this can't fix your issue, take some MSM internally daily too. I take the MSM and my son does not. We both use the shampoo but he shampoos more often than I do.

I really believe, and my hair dresser agrees with me, that this product has Significantly decreased the loss of my hair. I have a beautiful silver sheen. I use it every day, and it only takes a very small amount.

I use it, but just like other brand shampoos, not that impressive but higher price. Packages are well. Shipping very quick.

Why did you pick this product vs others?:Feels dry when you washing but very fluffy hair effect after dried. It says including more than 17 kinds of herbs, will update after months ;)