---
product_id: 415140849
title: "KIND & FREE Concealer - All-Day Hydrating Liquid Concealer - With Vitamins E & B5 - Cruelty-Free & Vegan - 7 ml, shade 10 Fair"
brand: "rimmel"
price: "¥1788"
currency: JPY
in_stock: true
reviews_count: 10
category: "Rimmel"
url: https://www.desertcart.jp/products/415140849-kind-and-free-concealer-all-day-hydrating-liquid-concealer-vitamins
store_origin: JP
region: Japan
---

# 80% natural origin ingredients Cruelty-free & vegan formula All-day hydration with dewy finish KIND & FREE Concealer - All-Day Hydrating Liquid Concealer - With Vitamins E & B5 - Cruelty-Free & Vegan - 7 ml, shade 10 Fair

**Brand:** rimmel
**Price:** ¥1788
**Availability:** ✅ In Stock

## Summary

> ✨ Glow Naturally, Conceal Confidently 🌿

## Quick Answers

- **What is this?** KIND & FREE Concealer - All-Day Hydrating Liquid Concealer - With Vitamins E & B5 - Cruelty-Free & Vegan - 7 ml, shade 10 Fair by rimmel
- **How much does it cost?** ¥1788 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/415140849-kind-and-free-concealer-all-day-hydrating-liquid-concealer-vitamins)

## Best For

- rimmel enthusiasts

## Why This Product

- Trusted rimmel brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Hydrating Powerhouse:** Infused with antioxidant vitamins E & B5 plus aloe vera for skin-loving moisture
- • **Eco-Friendly Packaging:** Recycled and recyclable materials that align with your sustainable lifestyle
- • **Clean & Conscious Beauty:** Vegan, cruelty-free, and mineral oil-free for guilt-free glam
- • **Fragrance-Free Freshness:** D5-free formula ensures a gentle, irritation-free wear all day long
- • **Flawless, Buildable Coverage:** Lightweight liquid concealer that brightens and conceals without creasing

## Overview

Rimmel KIND & FREE Concealer is a lightweight, medium coverage liquid concealer designed for all-day hydration and a dewy finish. Formulated with 80% natural ingredients including vitamins E & B5 and aloe vera, it brightens under eyes while being vegan, cruelty-free, and fragrance-free. Packaged sustainably, it’s perfect for the eco-conscious professional seeking flawless, fresh skin.

## Description

KIND & FREE Hydrating Concealer from Rimmel designed for all-day wear, infused with an antioxidant vitamin complex (E & B5) for a fresh, glowing finish. The buildable liquid formula won’t crack or crease, leaving you with a flawless, natural face makeup. All packaging made with recycled materials which can be easily recycled and is kinder to the environment. The under-eye concealer is fragrance-free, vegan and Kind To Animals. Available in 6 shades.

Review: Wow - When I first applied it I was like “Wow!” Best
Review: Perfect - Light texture

## Features

- Vegan & clean makeup formula conceals and brightens under eye
- Lightweight, medium buildable coverage formulated with an antioxidant complex of vitamin E & pro-vitamin B5 and aloe vera
- Liquid concealer for dark circles made with 80% ingredients of natural origin
- Dewy finish and all day long hydration
- D5-free formula without perfumes

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B09FY7K6SC |
| Additional Features | Natural Ingredients, Not Tested On Animals |
| Age Range Description | Adult |
| Best Sellers Rank | #1,832 in Beauty ( See Top 100 in Beauty ) #8 in Concealers & Neutralizing Makeup |
| Brand Name | Rimmel |
| Color | 010 Fair |
| Colour | 010 Fair |
| Container Type | Bottle |
| Country as Labeled | Yemen |
| Country of Publication | United Kingdom |
| Coverage | Medium |
| Customer Reviews | 4.4 out of 5 stars 808 Reviews |
| Finish Types | Dewy |
| Global Trade Identification Number | 03616302989645 |
| Item Dimensions | 16 x 16 x 113 millimeters |
| Item Form | Liquid |
| Item Weight | 19.8 Grams |
| Item form | Liquid |
| Manufacturer | Coty |
| Manufacturer Part Number | 99350122259 |
| Material Type Free | Mineral Oil Free |
| Material type free | Mineral Oil Free |
| Model Number | Anti-cernes - Light |
| Number of Items | 1 |
| Package Type Name | Bottle |
| Package information | Bottle |
| Product Benefits | Infused with an antioxidant Vitamin Complex including Vitamin E & Pro-Vitamin B5. |
| Recommended Uses For Product | Skin Care |
| Recommended uses for product | Skin Care |
| Skin Tone | Fair |
| Skin Type | All |
| Skin type | All |
| Specialty | cruelty-free, vegan |
| Unit Count | 7 Milliliters |

## Product Details

- **Colour:** 010 Fair
- **Item form:** Liquid
- **Material type free:** Mineral Oil Free
- **Recommended uses for product:** Skin Care
- **Skin type:** All

## Images

![KIND & FREE Concealer - All-Day Hydrating Liquid Concealer - With Vitamins E & B5 - Cruelty-Free & Vegan - 7 ml, shade 10 Fair - Image 1](https://m.media-amazon.com/images/I/61X96lRzq8L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Wow
*by A***A on 23 May 2025*

When I first applied it I was like “Wow!” Best

### ⭐⭐⭐⭐ Perfect
*by A***I on 27 November 2023*

Light texture

### ⭐⭐⭐ جيد
*by M***D on 27 June 2024*

مدري الصراحه مره أخذت واحد من واطسون و جربته وكان يرطب بشرتي جد و يخليها قلوي بس هذا اول شي مو نفس درجه لون بشرتي و حسيته ينشف بشرتي اكثر

## Frequently Bought Together

- Rimmel Kind + Free 24h Hydrating Concealer, Fair 010
- Rimmel Kind + Free Moisturising Skin Tint Foundation, Rose Ivory 10
- Rimmel Kind + Free Volume & Length Mascara, Black, 7ml

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**Shop now:** [https://www.desertcart.jp/products/415140849-kind-and-free-concealer-all-day-hydrating-liquid-concealer-vitamins](https://www.desertcart.jp/products/415140849-kind-and-free-concealer-all-day-hydrating-liquid-concealer-vitamins)

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-08-14*