LIVE Intense Lightener Bleach Hair Dye, Max Blonde

I found this to be really good. I was a bit worried at first but It was really easy to use and I got good results. I would recommend 2 boxes if you have longer hair just to be sure. It didn't dry out or damage my hair and I would definitely use this again. Well worth it.

I always buy this one as other brands go way too orange coloured. This does go slightly orange when wet but if you dry it it isn't so bad, however I'd definitely recommend some toner or as I prefer a couple hours with darker purple shampoo than the aftercare one you get with this. All in all it lifts very well and evenly and my hair is super soft during and after. To avoid irritation, don't use this on recently washed hair, if hair is too greasy though, just wet it without shampoo and dry it before using this as you don't want any small scalp cuts.

Lovely actually after using 3 other hair dyes i got the right color i wanted very nice on my scalp also highly recomend this hair dye thank u .

Good quality, small box so if you dye your hair at home is better if you order 2-3 boxes to cover whole head. To be honest worth money if you don’t have money for hairdressers.

I had stripped my black box dye hair (11 months worth of build up) and was left with a red/orange base with white roots (hot roots!!) I did 2 rounds of bleach and was left with the photo dated 14.02.2026 - it just wouldn’t budge! I had to use two boxes of live colour in one go as I have such thick hair but it did so good! I’m still rocking a gold/peachy look but it’s a process and I am confident 2 more boxes of live colour will get me to my end goal!

I’ve used this and garner bleach for as long as I can remember. Having naturally dark, wavy-curly hair this can definitely add to dryness and brittleness if not properly taken care of. I’ve noticed that when it’s bleached it’s a mix of both yellow and orange undertones which makes it hard to find a good blue or purple shampoo that doesn’t further dry out my hair. In terms of bleaching it does an amazing job and covers a lot of my hair with one box (given I do roots to tips on medium length hair I use 2 boxes). If I knew how to lift the undertones out of my hair better I feel like it’d be a better experience but that’s on my behalf. 4/5 due to easily damaging already dry or brittle hair (to be expected really), but 5/5 for doing its genuine job of bleaching!

This didn't change the colour of my daughters hair at all! We tried to lighten her dark purple to a lighter and it didn't shift to a lighter tone in the slightest. I would personally avoid.

It lifted my hair so well! Actually so impressed! Would recommend