---
product_id: 403724058
title: "John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle"
brand: "john frieda"
price: "¥5767"
currency: JPY
in_stock: true
reviews_count: 5
category: "John Frieda"
url: https://www.desertcart.jp/products/403724058-john-frieda-go-blonder-lightening-shampoo-for-blonde-color-treated
store_origin: JP
region: Japan
---

# Paraben, phthalate & silicone free Gradual lightening with citrus & chamomile 50% recycled bottle material John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle

**Brand:** john frieda
**Price:** ¥5767
**Availability:** ✅ In Stock

## Summary

> ☀️ Lighten up your blonde game — naturally radiant, responsibly crafted!

## Quick Answers

- **What is this?** John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle by john frieda
- **How much does it cost?** ¥5767 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/403724058-john-frieda-go-blonder-lightening-shampoo-for-blonde-color-treated)

## Best For

- john frieda enthusiasts

## Why This Product

- Trusted john frieda brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Daily Gentle Care:** Mild enough for everyday use, strengthens hair while lightening
- • **Sustainable Beauty:** Packaged in 50% recycled materials for eco-conscious hair care
- • **Clean & Conscious Formula:** Free from parabens, ammonia, phthalates, silicones, cruelty-free & vegan-friendly
- • **Subtle Blonde Brightening:** Enhances natural & color-treated blonde tones without harsh chemicals
- • **Salon-Quality Results at Home:** Trusted by blonde experts to maintain sun-kissed, luminous highlights

## Overview

John Frieda Go Blonder Lightening Shampoo is a salon-quality, gentle formula designed to gradually brighten and tone blonde, highlighted, or color-treated hair. Free from parabens, ammonia, phthalates, and silicones, it nourishes with citrus and chamomile extracts while being cruelty-free, vegan, and packaged in 50% recycled materials. Perfect for daily use, it delivers subtle, sun-kissed blonde tones without compromising hair health or sustainability.

## Description

Go lighter and brighter as you wash. John Frieda Sheer Blonde Go Blonder Lightening Shampoo cleanses while gradually brightening up natural, color-treated, or highlighted blonde shades. With citrus extract and chamomile, this shampoo helps to deliver illuminated, sun-kissed color, while strengthening hair. Mild enough to use every day, John Frieda Sheer Blonde Go Blonder Lightening Shampoo by Kao USA is ammonia- and peroxide-free and leaves blonde hair feeling as good as it looks. Satisfaction Guaranteed. Limitations may apply.

Review: I am very picky about my hair and go to a hairstylist every six weeks for highlights, touchup and styling. I have dark blonde hair with light blonde highlights, and a darker root base which I covered with a medium golden gloss, but it made my hair a little too dark so I tried this and for two weeks I washed my hair twice a week it raised the level of the darkness and got rid of the gloss, but not in a bright fake way in a very subtle golden shimmering lighter blonde way it was perfect! I use the oil in my hair to keep it moisturized when I tall dry and this work very well. It did not dry my hair out my hair was still soft and very shiny. I also use the matching conditioner and it worked very well. Also, I am picky about my hair care products and only use high-end shampoos and conditioners, but I was very surprised at the gentleness and effectiveness of the claims for this shampoo and conditioner, I do recommend it if you wanna go one level lighter than what you have or to brighten your highlights.
Review: Llego en perfectas condiciones con seguridad en el tapón

## Features

- GO BLONDER - Lighten and tone to maintain natural subtle tones and beautiful highlights
- FROM THE BLONDE EXPERTS - This salon quality shampoo is paraben free, phthalate free, ammonia free and silicone free.
- SAFE FOR COLOR-TREATED HAIR - John Frieda Go Blonder Shampoo is an ultimate blonde tone enhancer for color treated and natural hair, highlights and low lights.
- CRUELTY FREE & VEGAN-FRIENDLY - This shampoo for blonde color-treated hair you can feel good about.
- MADE WITH 50% RECYCLED MATERIAL - As part of the John Frieda Team’s commitment to making products that are ethically and sustainably responsible.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01KZNQICA |
| ASIN  | B01KZNQICA |
| Best Sellers Rank | #43,075 in Beauty ( See Top 100 in Beauty ) #1,904 in Hair Shampoos |
| Customer reviews | 4.6 4.6 out of 5 stars (2,545) |
| Date First Available  | 25 August 2016 |
| Is Discontinued By Manufacturer  | No |
| Item model number | 27549 |
| Item model number  | 27549 |
| Manufacturer | Kao USA Inc. |
| Manufacturer  | Kao USA Inc. |
| Product Dimensions | 5.08 x 7.49 x 20.45 cm; 235.3 g |
| Product Dimensions  | 5.08 x 7.49 x 20.45 cm; 235.3 g |

## Product Details

- **Brand:** John Frieda
- **Hair type:** Normal
- **Item form:** Liquid
- **Material type free:** Ammonia Free, Paraben Free, Phthalate Free, Silicone Free
- **Product benefits:** Lightening, Color-safe, Cruelty-free

## Images

![John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle - Image 1](https://m.media-amazon.com/images/I/61-cb0nd6xL.jpg)
![John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle - Image 2](https://m.media-amazon.com/images/I/71+r9gfmD-L.jpg)
![John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle - Image 3](https://m.media-amazon.com/images/I/71LGrVXMAZL.jpg)
![John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle - Image 4](https://m.media-amazon.com/images/I/71aR83j0qXL.jpg)
![John Frieda Go Blonder Lightening Shampoo for Blonde Color-Treated Hair, Paraben Free, Phthalate Free, Silicone Free, Ammonia Free, Cruelty Free, Vegan Friendly Blonde Shampoo 8.3 oz Bottle - Image 5](https://m.media-amazon.com/images/I/71gq5kO5ojL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: Can I get a perm if I used this product?**
A: I'm not sure if you were still wavering but if you use any color on your hair at all and get a perm you risk literally turning your hair to goo it'll melt and stretch and you'll be bald or at best you'll be very patchy and still want a wig. Your hair needs to be entirely virgin to get a perm and that doesn't take a year if your hair is more than 12 inches and you're in your early 20s you probably shouldn't try to perm your hair til your 30s because your hair can't have any color chemicals in it. Hair color doesn't wash out over time like it appears too it's there forever until you cut your hair or it grows out.

**Q: Can this be used on dyed hair?**
A: This can be used on dyed hair. It contains hydrogen peroxide so use lightens the hair permanently. Do not use on a sensitive, irritated or damaged scalp. Not intended for use on medium brown or darker shades of hair. Keep away from children.

**Q: What does the word "controlled" mean in relation to this product?**
A: 1) because of the spray top you can apply it only where you want highlights. 2) depending on how much of the product you apply and how much heat you apply I assume you can control the amount of lightening (and damage)

**Q: how long after applying do you shower?**
A: This product is used after showering.  It is applied to towel dried hair.  The greater the heat on blow drier or iron the greater the lightening effect.  It isn't applied in shower.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by J***D on 21 December 2025*

I am very picky about my hair and go to a hairstylist every six weeks for highlights, touchup and styling. I have dark blonde hair with light blonde highlights, and a darker root base which I covered with a medium golden gloss, but it made my hair a little too dark so I tried this and for two weeks I washed my hair twice a week it raised the level of the darkness and got rid of the gloss, but not in a bright fake way in a very subtle golden shimmering lighter blonde way it was perfect! I use the oil in my hair to keep it moisturized when I tall dry and this work very well. It did not dry my hair out my hair was still soft and very shiny. I also use the matching conditioner and it worked very well. Also, I am picky about my hair care products and only use high-end shampoos and conditioners, but I was very surprised at the gentleness and effectiveness of the claims for this shampoo and conditioner, I do recommend it if you wanna go one level lighter than what you have or to brighten your highlights.

### ⭐⭐⭐⭐⭐ Review
*by D***O on 23 July 2025*

Llego en perfectas condiciones con seguridad en el tapón

### ⭐ Review
*by J***Z on 30 April 2024*

The soap was opened, and the full box was full of it, I won’t return the product as I had to wait almost two weeks and I don’t want to lose more time, but please…

## Frequently Bought Together

- John Frieda Sheer Blonde Go Blonder Blonde Shampoo, Gradual Lightening Shampoo, with Citrus and Chamomile, featuring our BlondMend Technology, 16 oz
- John Frieda Go Blonder Lightening Spray, Controlled Hair Lightener to Gradually Lighten Hair, with Citrus and Chamomile BlondMend Technology, 3.5 Oz
- John Frieda Sheer Blonde Highlight Activating Conditioner, Brightening Conditioner for Blonde Hair, Maintains Moisture and Enhances Color with Avocado Oil, 8.45 Oz, Pack of 2

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-02-10*