100% PUREUltra Lengthening Mascara Dramatic Intense Volume & Length Natural Fruit Pigmented Voluminous Eyelash Makeup No Clumping, Smudging or Flaking - Vegan, Blackberry Color - 0.35 oz

It smells like candy and gives nice natural lookIt stings a little but then it goes awayYou can wash it off with warm water and that's what I love about it

Had to apply several times to actually see the mascara but it looks more natural than the look of having mascara on.

I feel like this product is making my eyelashes stronger and maybe even longer. While the actual product doesnt give me glam eyelashes, it does define and darken the ones i have, which is fine. I also love the scent as i apply. I dont know why we even tolerate main stream cosmetics that make our eyes burn or have terrible chemical smells. The eyes are such a sensitive place and everything we put on our eyes is absorbed faster than on anywhere else on our body.Do yourself a favor and use this product! I bought the blackberry/purple, and it has a faint purple color...but is basically black. I would love to try all of them, for sure, and other products from this company, too.

I really like the smell of the mascara...very fruity. It goes on smooth, not clumpy. Im able to make my lashes longer. I didn't have any problems with flaking or running. I even slept in it without any issues. My eyes are very sensitive to mascaras so I generally don't use them, but this one makes me confident enough to use almost daily.

It does the job and lasts most of the day. I wish it was more purple in color.