---
product_id: 386422560
title: "A Marketer's Guide To Category Design: How To Escape The \"Better\" Trap, Dam The Demand, And Launch A Lightning Strike Strategy Paperback – December 4, 2021"
brand: "category pirateschristopher lochheadeddie yoonnicolas cole"
price: "¥9544"
currency: JPY
in_stock: true
reviews_count: 5
url: https://www.desertcart.jp/products/386422560-a-marketers-guide-to-category-design-how-to-escape-better
store_origin: JP
region: Japan
---

# A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy Paperback – December 4, 2021

**Brand:** category pirateschristopher lochheadeddie yoonnicolas cole
**Price:** ¥9544
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy Paperback – December 4, 2021 by category pirateschristopher lochheadeddie yoonnicolas cole
- **How much does it cost?** ¥9544 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/386422560-a-marketers-guide-to-category-design-how-to-escape-better)

## Best For

- category pirateschristopher lochheadeddie yoonnicolas cole enthusiasts

## Why This Product

- Trusted category pirateschristopher lochheadeddie yoonnicolas cole brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

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## Images

![A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy Paperback – December 4, 2021 - Image 1](https://m.media-amazon.com/images/I/61ji3ZUsmmL.jpg)
![A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy Paperback – December 4, 2021 - Image 2](https://m.media-amazon.com/images/I/31PAPeTk+OL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Marketing game changer!
*by S***R on May 1, 2024*

I didn't know I was a Category Designer until I read this book. Now I have a framework to amplify my marketing muscle. Arrr!

### ⭐⭐⭐⭐⭐ Loved this book.  I read it on my Kindle so the formatting and general outline of the book was hard to follow, but it was great information.  As with all books the trick is learning to apply the information to your specific situation.  I'm going g to go back through and minimal or outline all the topic suggestions so I can figure it all out.
*by R***G on February 27, 2022*

Loved this book. Kindle or the book don't know is formatted weird. It was hard to follow the steps, numbers and what went with what, but the content was great. Need to go back through and outline it so it makes sense to me. Writers might want to use the alphabet in conjunction with numbers to make it more clear what is nested under what topic and sub-topic.

### ⭐⭐⭐⭐⭐ wonderful book for those who want to make a difference
*by F***N on June 15, 2023*

I love this book. It clearly explains how to design one’s category and more encourages the reader to make a difference by creating something valuable

## Frequently Bought Together

- A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy
- The Category Design Toolkit: Beyond Marketing: 15 Frameworks For Creating & Dominating Your Niche
- The 22 Laws of Category Design: Name & Claim Your Niche, Share Your POV, And Move The World From Where It Is To Somewhere Different

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-05-09*