Boldify Hairline Powder, Root Touch Up Hair Color - Medium Brown 4g

I decided to try BOLDIFY Hairline Powder as a quick way to tidy up my roots and give the appearance of fuller hair between my visit to the hairdressers, and overall I’ve been pleasantly surprised by how well it works.The powder is very easy to apply. The compact comes with a small applicator and mirror, although I haven't used the mirror, but the applicator makes it handy for quick touch-ups. You simply dab the applicator into the powder and lightly apply it to the areas you want to cover. It blends surprisingly well with natural hair and doesn’t leave a sticky or heavy feeling.One of the things I liked most is that it looks very natural once applied. It softens the look of thinning areas and helps disguise regrowth or grey hairs around the hairline without that obvious sprayed-on effect that some root sprays can leave behind.The formula also stays in place well. Once applied, it seems to hold until you wash your hair, so there’s no need for constant touch-ups throughout the day. It doesn’t make the hair feel greasy or weighed down, which is a big plus.Choosing the right shade is important for the most natural look, but once you find the right match it blends in nicely with your own hair colour. I've gone for a medium brown but I think next time I will for a shade darker.Overall, this is a simple and effective solution for covering roots, greys, or slightly thinning areas. It’s quick to use, portable, and a helpful little product for extending the time between hair appointments.

I have Trichotillomania and wanted something to help disguise thinner areas, this works perfectly! It lasts well, doesn't seem to come off on my fingers and is easy to apply.I got a seperate brush to help with application, but I'm sure I'll use the pad for root retouching.I got shade dark auburn

Good for my grey parting between hair dye appointments. Need quite a few passes though.

I purchased the very lightest blonde (as I thought I was quite light). However it didn't cover. Boldify customer services sent me a medium blonde shade out instead within days which is a perfect match and I'm so happy. Will definitely be repurchasing as it gets me through when I can't get the salon. It's covered brilliantly and you can't even tell it's root cover up. Excellent product and excellent customer service. Thank you x

Works well, covers for 24hrs and the applier ie the sponge applies well however, the dye runs out quick and forms cracks thus, you lose chunks of the dye from it falling out. I have lost 20% of the dye from it falling out.

Great for keeping my roots hidden between colours. I use a small brush to apply rather than the applicator sponge as it gives better control. I find a little goes a long way. Will buy again when it runs out.

I’m growing in my white hair . I have blonde highlights now halfway down and am using this white root cover to camouflage my pink scalp ( also bonus gives it root lift) and merge the white into the blonde . It works a treat . I use the sponge applicator ( stored in the base) and rub it down random strands.

I have very fine hair and a wide forehead, end up showing my scalp when I tie my hair. This product fills in nicely and has a great coverage for those gaps in my hairline. It sits on the scalp and gives a fuller and thicker look to my hair, with a texture similar to dry shampoo. It doesn’t come off very easily when sweating or in rain. However it does stain easily on light clothing ( when wearing a cap /hijab) and if scratched your nails can get residual colour and powder. One needs to shampoo well to wash off the product. I personally prefer not to use on a daily basis as it occasionally gives me mild itchiness, but overall it works for me when used for work events and parties when you need a fuss free and confident look without thinking about that perfect hairdo. This product is not for those big gaps or covering hairloss patches in my opinion.As the name says..it Boldifies the look! And does it nicely.. for me at least. The quantity is not much considering the price, works for me as I dont use daily.

The product turns out to be smaller than expected but the coverage is good. Not sure about the 48hrs, the longest duration I tried is only 13hrs and it is looking fine. Am satisfied.

Ottimo prodotto che copre la ricrescita ed è utile per riempire le sopracciglia.

Very good product, useful and satisfied after using it.

It works. Been buying root touch nothing is working and it gives ugly scalp BUT this BOLDIFY cleanly covers my white root. Thanks

Love it