---
product_id: 34346867
title: "Digital Marketing Strategy: An Integrated Approach to Online Marketing"
price: "¥16409"
currency: JPY
in_stock: true
reviews_count: 10
url: https://www.desertcart.jp/products/34346867-digital-marketing-strategy-an-integrated-approach-to-online-marketing
store_origin: JP
region: Japan
---

# Digital Marketing Strategy: An Integrated Approach to Online Marketing

**Price:** ¥16409
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Digital Marketing Strategy: An Integrated Approach to Online Marketing
- **How much does it cost?** ¥16409 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/34346867-digital-marketing-strategy-an-integrated-approach-to-online-marketing)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Digital and social media are essential aspects of a marketing department's function; therefore, it is important that they are integrated into the organization's wider goals. Uniting digital marketing techniques with business strategy and established marketing models such as the 7 P's, Porter's Five Forces, and Customer Lifetime Value, author Simon Kingsnorth demonstrates how to formulate the best strategy for a company. Rather than presenting a "one size fits all" model, Kingsnorth brings various strategies to life through case studies, charts, illustrations, and checklists. Digital Marketing Strategy covers what digital marketing is, how to budget and forecast, acquisition, personalization, customer service, user experience, content strategy, how to analyze and perform social measurements, and how to structure and present a digital marketing plan in order to win support and funding.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #6,468,007 in Books ( See Top 100 in Books ) #2,285 in Business Marketing #5,559 in Web Marketing (Books) #7,253 in E-Commerce (Books) |
| Customer Reviews | 4.2 out of 5 stars 57 Reviews |

## Images

![Digital Marketing Strategy: An Integrated Approach to Online Marketing - Image 1](https://m.media-amazon.com/images/I/817xGdSMu4L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by A***R on February 15, 2023*



### ⭐⭐⭐⭐⭐ Review
*by B***. on February 14, 2019*



### ⭐⭐⭐⭐⭐ Review
*by A***A on December 16, 2016*



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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-10-01*