Magnetic Paint & Primer (Water Based) - High Standard Yield 32oz, MIHYD-1547

Magnetic property is good

Easy to apply, very good coverage. MUST be stirred very well.

The product is clumpy, I assume because it is attracted to itself. The consistency reminds me of cold chocolate pudding. So you must have patience when applying this, or you'll waste product. I applied 3 thin coats, and then normal paint on top of that. I did not wait between coats because each layer was dry by the time I started over, since I used thin coats. I would have done more coats, but the can is SMALL. Hence, I only painted the center third of my child's wall. It will not hold anything heavy, but it does work with small magnets, kids play magnets, and earth magnets. If I ever get more patience and more money to spare, I'd buy again and make up another use for it.

I followed the instructions to the letter and used the full quart on a slightly less than 36 sq ft area. Even my strongest neodymium magnets wouldn’t stay up, let alone hold anything else up. It ended up being 6 coats, and it was worthless. I ended up picking up a qt of the rust oleum brand from Menards for less than half the price, and two coats later, voila! Everything sticks. Even weaker magnets, and even after two coats of heavy duty furniture paint. 0/10 do NOT recommend this product.

This product paint spread like pudding covered the wall evenly without requiring an additional painted layer. I used two coats for this project When we applied magnets on the wall you could hear the "pop" as they attached to the newly painted surface. The dry erase markers with magnets in the tops are less sensitive and need to be placed gently but the flat magnets can be thrown at the wall and stick. Paint on the floor and on my hands were easy to clean up and wash off afterwards. I had tried the magnetic primer from a local home improvement store a few years back. Technically it worked, but the magnet application was not consistent, there was a very strong odor when applied and it was oil based. It was also more challenging to clean up afterwards.

I bought this because I wanted to magnetize a wall in my kitchen and put magnets from our travels on it. I had read online that in order to get maximum magnetization, it's best to use 5 coats. I bought 2 cans and just barely got the 5 coats out of it. When I opened both cans, the paint was separated - watery on top and thick and clumpy on the bottom. So clumpy that a regular paint stir stick wasn't doing the job to mix it. I had to use a small hand mixer. Took some time but eventually it mixed it all together to a smooth texture. Paint covers well but was thicker than a traditional paint and required more reloading of the roller than usual. It dries fast and I was able to get all 5 coats painted on within a 24 hour period. It really is a primer and not meant to be the final finish. It gets marked up easily and has a dull finish. I painted over it with regular wall paint and the final result is perfect ! Works exactly like I wanted and all my magnets stick to it except for a few. It's expensive but in the end worth it to me to create something fun and unique in my home!