Name: ZAG Paperback – 28 September 2006
Brand: Marty Neumeier
Price: 9824.00 JPY
Availability: InStock
Rating: 3.75 (4 reviews)

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Reviews

T**

Good book for Brand Differentiation

Very good book on Brand Differentiation. Gives you enough insights and food for thought to think differently. High price though. Atleast 4 times the price they should be charging for Kindle in India. Though, as a top 1% marketer you will get enough value from this book.

10.09.2025

Y**D

This is one of the best books applicable to any disciplines

This is one of the best books applicable to any disciplines. Infact for the seldom readers out their, this is an easy and stress free read. It talks about how brand building is important in a business. Core of this book is when everyone is zigging, how can you ZAG? How can you be a fish in blue ocean among a lots of fishes in red conjusted ocean. Cutting short the spoilers, I would say, Go for it!

8.12.2016

S**E

Nothing great as suggested in the Title

Content is more about packaging than insight for a practicing marketer. Disappointed.Don't buy it if you want a serious read.

19.11.2017

L**E

Five Stars

Good one

2.12.2016

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