---
product_id: 265106050
title: "London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 212, Rich Brown, 0.01oz"
brand: "rimmel"
price: "¥2499"
currency: JPY
in_stock: true
reviews_count: 7
url: https://www.desertcart.jp/products/265106050-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing
store_origin: JP
region: Japan
---

# 10-hour waterproof wear Intense rich brown pigment Retractable pencil + smudger London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 212, Rich Brown, 0.01oz

**Brand:** rimmel
**Price:** ¥2499
**Availability:** ✅ In Stock

## Summary

> 👁️‍🗨️ Define your day, slay your night.

## Quick Answers

- **What is this?** London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 212, Rich Brown, 0.01oz by rimmel
- **How much does it cost?** ¥2499 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/265106050-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing)

## Best For

- rimmel enthusiasts

## Why This Product

- Trusted rimmel brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **All-day Confidence:** Waterproof formula locks in your look for up to 10 hours—no touch-ups needed.
- • **Dual-Action Design:** Retractable pencil with built-in smudger for seamless smoky or sharp lines.
- • **Iconic London Look:** Craft your signature smoldering gaze that turns heads from boardroom to bar.
- • **Skin-Safe & Tested:** Dermatologist and ophthalmologist approved for sensitive eyes.
- • **Bold, Effortless Definition:** Highly pigmented for rich, vibrant color in a single glide.

## Overview

Rimmel London Exaggerate Waterproof Eye Definer in Rich Brown is a dermatologist-tested, retractable eyeliner delivering intense pigment and up to 10 hours of waterproof wear. Featuring a built-in smudger, it offers versatile looks from sharp lines to smoky eyes, perfect for professionals seeking a long-lasting, bold statement.

## Description

Want the London look? Rimmel London brings you glide-on full-color definition with the Exaggerate Waterproof Eye Definer so you can live it up in style. This revolutionary eyeliner delivers an intense finish that's perfect for creating smoldering and sexy eyeliner looks whether you're out for business or pleasure. Draw bold lines to highlight your eyes in just a single stroke. The formula of this eye pencil is waterproof and color-intense for a look that lasts. The Exaggerate Eye Definer eyeliner is the perfect mainstay of any eyewear collection and a great gift for women who want to achieve the London look.

## Features

- Soft creamy texture.
- Retractable pencil with built-in smudger.
- Waterproof eyeliner formula for up to 10 hours of long-lasting wear.
- Intensely pigmented.
- Dermatologist & ophthalmologist tested.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Asin | B00ONSK1J0 |
| Best Sellers Rank | #463 in Eye Liners |
| Date First Available | 7 October 2016 |
| Is Discontinued By Manufacturer | No |
| Item Model Number | B00ONSK1J0 |
| Manufacturer | HFC Prestige International U.S. LLC |
| Product Dimensions | 1.02 x 4.83 x 15.75 cm; 0.57 g |

## Product Details

- **Brand:** Rimmel
- **Colour:** brown
- **Item form:** Pencil
- **Number of Items:** 1
- **Product benefits:** Long Lasting, Easy to Apply

## Images

![London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 212, Rich Brown, 0.01oz - Image 1](https://m.media-amazon.com/images/I/61Hj3Mj4K6L.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ As expected
*by  on Reviewed in the United Arab Emirates 24 June 2023*

As expected-

### ⭐⭐⭐⭐⭐ رائع
*by  on Reviewed in the United Arab Emirates 1 October 2022*

المنتج ما استغني عنه كريمي وما يلطخ العين ولا يسيل وثابت وانسيابي ،، انصح بقوه

### ⭐⭐⭐⭐⭐ Excellent product
*by  on Reviewed in the United States 13 February 2026*

Love this product. Been using it for years. Stays put!

## Frequently Bought Together

- Rimmel London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 212, Rich Brown, 0.01oz
- Rimmel London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz
- e.l.f. No Budge Retractable Eyeliner, Creamy, Ultra-Pigmented, Coffee

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**Shop now:** [https://www.desertcart.jp/products/265106050-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing](https://www.desertcart.jp/products/265106050-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing)

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-09-23*