---
product_id: 256760923
title: "OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml"
brand: "ogx"
price: "¥2421"
currency: JPY
in_stock: false
reviews_count: 7
url: https://www.desertcart.jp/products/256760923-ogx-shampoo-ever-straightening-brazilian-keratin-smooth-385ml
store_origin: JP
region: Japan
---

# Sulfate & paraben-free for gentle care Keratin proteins strengthen hair fibers Coconut oil blend for deep nourishment OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml

**Brand:** ogx
**Price:** ¥2421
**Availability:** ❌ Out of Stock

## Summary

> ✨ Unlock your hair’s Brazilian glow and never blend in again!

## Quick Answers

- **What is this?** OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml by ogx
- **How much does it cost?** ¥2421 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/256760923-ogx-shampoo-ever-straightening-brazilian-keratin-smooth-385ml)

## Best For

- ogx enthusiasts

## Why This Product

- Trusted ogx brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Eco-Chic Beauty:** Cruelty-free and sustainably crafted for the mindful millennial who demands performance and ethics.
- • **Salon-Quality Shine:** Smooths cuticles to boost natural shine and a luminous glow that turns heads.
- • **Pure & Clean Formula:** Free from parabens and sulfates, perfect for health-conscious hair lovers.
- • **Strength Meets Softness:** Fortifies every strand while delivering irresistibly soft, silky smoothness.
- • **Exotic Nourishing Fusion:** A powerhouse mix of coconut oil, avocado oil, keratin, and cocoa butter to transform your hair.

## Overview

OGX Ever Straightening+ Brazilian Keratin Smooth Shampoo is a 385ml sulfate- and paraben-free formula enriched with coconut oil, keratin proteins, avocado oil, and cocoa butter. Designed to strengthen, soften, and smooth curly or wavy hair, it enhances shine and resilience while aligning with cruelty-free and sustainable beauty values.

## Description

OGX Ever Straightening+ Brazilian Keratin Smooth Shampoo is an exclusive blend of coconut oil, keratin proteins, avocado oil and cocoa butter that helps to strengthen and soften your curly or wavy hair. A powerful sulfate-free formula, OGX Ever Straightening+ Brazilian Keratin Smooth Shampoo helps smooth the cuticle for strong tresses while adding a brilliant glow and luminescent shine, bringing new life to your hair. OGX beauty pure and simple! Features & Benefits: • Powerful, exclusive blend of coconut oil, keratin proteins, avocado oil and cocoa butter • Helps to strengthen and soften hair • No parabens • Sulfate free surfactants About the brand: OGX® is for all of us who aspire to make better choices and are aware of the integrity of ingredients. OGX® salon-inspired formulas contain exotic active ingredients that are paraben-free and use a unique blend of sulfate-free surfactants. OGX® products smell absolutely amazing and are not tested on animals. OGX® continued mission is to never sacrifice performance in its quest for sustainability. How to use: Apply shampoo generously to wet hair, massage into a lather through to ends, then rinse hair thoroughly. After shampooing, follow with conditioner. Safety warnings: Use only as directed. Avoid contact with eyes. If contact occurs rinse immediately. Keep away from children. For best results use in conjunction with other OGX products. Ingredients: Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, PPG-2 Hydroxyethyl Coco/Isostearamide, Sodium Chloride, Hydrolyzed Keratin, Cocos Nucifera (Coconut/Noix De Coco) Oil, Persea Gratissima (Avocado/Avocat) Oil, Theobroma Cacao (Cocoa/Cacao) Seed Butter, Panthenol, Dimethicone, Amodimethicone, Glycol Distearate, PEG-120 Methyl Glucose Dioleate, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-6, Polyquaternium-10, Laureth-4, Laureth-23, Cocamidopropyl Betaine, Trideceth-12, Cetrimonium Chloride, Sodium Hydroxide, Propylene Glycol, Citric Acid, Sorbitan Laurate, Tetrasodium EDTA, Diazoldinyl Urea, Iodopropynyl Butylcarbamate, Phenoxyethanol, Parfum/Fragrance, CI 16035/Red 40, CI 19140/Yellow 5, CI 42090/Blue 1

Review: لتنعيم الشعر المموج
Review: لم يعجبني

## Features

- Powerful, exclusive blend of coconut oil, keratin proteins, avocado oil and cocoa butter
- Helps to strengthen and soften hair
- No parabens
- Sulfate free surfactants

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01AKGR65A |
| ASIN  | B01AKGR65A |
| Best Sellers Rank | #129,162 in Beauty ( See Top 100 in Beauty ) #5,549 in Hair Shampoos |
| Customer reviews | 4.4 4.4 out of 5 stars (2,196) |
| Date First Available  | 27 August 2012 |
| Is Discontinued By Manufacturer  | No |
| Item model number | 4091601 |
| Item model number  | 4091601 |
| Manufacturer | Organix |
| Manufacturer  | Organix |
| Product Dimensions | 4.96 x 9.93 x 15.23 cm; 444.52 g |
| Product Dimensions  | 4.96 x 9.93 x 15.23 cm; 444.52 g |

## Product Details

- **Age range (description):** Kid
- **Brand:** OGX
- **Hair type:** Wavy
- **Item form:** Liquid
- **Scent:** Coconut

## Images

![OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml - Image 1](https://m.media-amazon.com/images/I/513BTphwyDL.jpg)
![OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml - Image 2](https://m.media-amazon.com/images/I/51voj4mcHPS.jpg)
![OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml - Image 3](https://m.media-amazon.com/images/I/71HaLtssg8L.jpg)
![OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml - Image 4](https://m.media-amazon.com/images/I/71LqZYw+VqL.jpg)
![OGX, Shampoo, Ever Straightening+ Brazilian Keratin Smooth, 385ml - Image 5](https://m.media-amazon.com/images/I/71hOeF7yTGL.jpg)

## Questions & Answers

**Q: Is this actually suitable as a shampoo to use after a Brazilian Keratin treatment  without stripping it?  It is just not clear.**
A: It is, but it is very drying to the hair.  This isn't usually an issue as I have . Oily hair.  I hated it.  I use suave keratin after my treatments and its great!

**Q: Is it sulphate free?**
A: THIS SHAMPOO IS SULFATE FREE. INGREDIENT LIST my own notations are in bracketsDl water (aqua)disodium laureth sulfosuccinate surfactantsodium c14-16 olefin sulfonate surfactantcocamidopropyl betaine  surfactantcocamidopropyl hydroxysultaine  surfactantdimethicone copolyol surfactant derived from siliconecocamide DEA adds creaminess & foaming actionglycol distearate fatty acid used to opacify shampooshydrolyzed keratin does not penetrate hair shaft-forms protective coatingtheobroma cacao (cocoa) seed butterparfumcocos nucifera (Coconut) oilpersea gratissima (Avocado) oilaloe barbadensis (Aloe) leaf extractpanthenol moisturizerpolyquatermium 11 antistatic agent, film former and fixativeDMDM Hydantoin antimicrobial formaldehyde releaser preservative - strong irritantCetyl AlcoholGuarHydroxypropyltrimonium chloride conditionerPEG-23M thickenerCl 42090 (blue 1)Cl 16035 (red 40)Cl 19140 (yellow 5)Coumarin (scent) Disodium laureth sulfosuccinate and sodium c14-16 olefin sulfonate are NOT sulfates. The more you wash your hair, the faster you will strip the keratin out of it. This shampoo is milder than 'sulfate' products and should help your keratin treatment last longer.  It's not perfect, though.  Anyone concerned with the ingredients might be interested in checking out Yarok products. Their shampoo ingredients are pretty interesting.  http://shop.yarokhair.com/FEED-YOUR-VOLUME-shampoo-fdyrve01.htm

**Q: Can i use for blonde bleach hair?**
A: It is not acid. Nothing should hurt your bleach blonde hair. This I really enjoy using daily

**Q: it is sulfate free? but in the ingredients shows sulfate**
A: It is sulfate free. It contains 'sulfosuccinate' which is not technically a sulfate. It's still more of a chemical than you'd get from raw vegan products, but no worse than you'd get from Body Shop stuff four times the price. I really have not ever felt it's harsh or stripping. One of my pals used to harsh sulfates even said 'I don't think it's getting my hair clean' which means, he's not used to the NON-STRIPPED feeling in his hair! :) Hope this helps.

## Customer Reviews

### ⭐ Review
*by A***. on 12 January 2023*

لتنعيم الشعر المموج

### ⭐ Review
*by M***L on 8 February 2020*

لم يعجبني

### ⭐⭐⭐⭐⭐ Review
*by N***H on 15 September 2025*

Very good product

## Frequently Bought Together

- OGX Organix Ever Straight Shampoo Brazilian Keratin Therapy 13 oz
- OGX Ever Straightening + Brazilian Keratin Therapy Hair-Smoothing Conditioner With Coconut Oil, Cocoa Butter & Avocado Oil, Paraben-Free, Sulfate-Free Surfactants, 385 Millilitre
- OGX Brazilian Keratin Therapy Conditioner 385ml

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**Shop now:** [https://www.desertcart.jp/products/256760923-ogx-shampoo-ever-straightening-brazilian-keratin-smooth-385ml](https://www.desertcart.jp/products/256760923-ogx-shampoo-ever-straightening-brazilian-keratin-smooth-385ml)

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-02-05*