--- product_id: 255282941 title: "Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 1" brand: "clairol" price: "¥5841" currency: JPY in_stock: true reviews_count: 5 category: "Clairol" url: https://www.desertcart.jp/products/255282941-natural-instincts-demi-permanent-hair-dye-5-medium-brown-hair store_origin: JP region: Japan --- # Zero ammonia & paraben-free 37 natural shades, demi-permanent Infused with Coconut Oil + Aloe Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 1 **Brand:** clairol **Price:** ¥5841 **Availability:** ✅ In Stock ## Summary > ✨ Elevate your hair game with radiant, guilt-free color! 🌿 ## Quick Answers - **What is this?** Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 1 by clairol - **How much does it cost?** ¥5841 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/255282941-natural-instincts-demi-permanent-hair-dye-5-medium-brown-hair) ## Best For - clairol enthusiasts ## Why This Product - Trusted clairol brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Vegan & Clean Beauty:** Ammonia-free, paraben-free, and vegan*—because your hair deserves a clean, conscious glow. - • **Effortless DIY Confidence:** Complete kit with conditioner, gloves, and easy instructions—ideal for busy pros who want flawless results fast. - • **Nourishing Hair Care Boost:** Coconut Oil + Aloe deeply conditions, leaving hair silky smooth and radiant with every application. - • **Gentle, No-Commitment Color:** Demi-permanent formula blurs grays and fades naturally—perfect for the millennial who loves change without damage. - • **Salon-Quality Shine at Home:** Glossy, rich color that looks professionally done without the salon price or hassle. ## Overview Clairol Natural Instincts Demi-Permanent Hair Dye in 5 Medium Brown offers a zero-ammonia, vegan formula enriched with Coconut Oil and Aloe to condition hair while delivering rich, natural-looking color. This gentle, demi-permanent dye blurs grays and gradually fades, providing a no-commitment way to refresh your look with 37 versatile shades. The all-in-one kit includes color cream, activator, conditioner, gloves, and instructions for an easy, salon-quality DIY experience. ## Description Clairol Natural Instincts enhances your look with rich, radiant color and glossy, gotta-have-it shine! It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant. This vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually . Available in 37 natural-looking shades, so you can find the black, brunette, blonde, or red hue that's totally you. Discover your natural way to shine with Clairol Natural Instincts! *Learn more about Vegan on our website. Review: Covers and easy! - My hair is naturally a medium brown with some noticible gray hairs starting to come in so I used the 5 medium brown. I wanted something that only deposited color as my hair is very dry. I had completely virgin hair and was worried about using a permanent color. I am not very coordinated and was super worried about doing it myself but it was very easy! I washed my hair the night before and dyed it the next afternoon. It was easy to get the dye threw my hair. I didnt section but ran the bottle in between sections and kind of rubbed it in then squirted the ends and massaged in. I also put vaseline on my face and ears near my hairline and it wiped the dye right off when I was done. I used the conditioner it comes with after but since then I use a very thick hair mask for conditioner. I have very thick hair that goes to my elbows and I did need to use 3 boxes to cover all my hair. It came very uniform and covered my gray hairs. When I wash it, the color does transfer onto the towel so I would advise using a dedicated hair towel if you dont want to ruin all your towels. So far the grays are still covered but the color has faintly faded but looks very natural. I think I will get a month out of it but I only wash my hair 1 time a week. My technique might not have been the right way but it worked for me. I haven't dyed my own hair in 20 years so if I can do it I think anyone can 😆 definitely recommend this if you want to protect your hair from damage but get rid of grays! Picture is after 2 washes! Review: Natural looking color, gradually fades, no damage. - Natural looking color, gradually fades, no damage. Smells so much better than typical dyes. It is quick and easy and your hair is left feeling and looking healthier than before. And it comes with a fairly large tube of a wonderful conditioner that you use once a week in between touch ups. I refuse to use any other dyes. And it leaves my hair healthier than the salon ever did, plus costs hundreds less. ## Features - Enhance your look with rich, radiant color and glossy, gotta-have-it shine - It’s a zero ammonia formula with Coconut Oil + Aloe, that conditions your hair leaving it smooth and radiant - This Vegan* formula gives you no commitment gentle color that blurs visible grays and washes away gradually - One hair color application kit: Color cream Formula, Activator, Brilliant Shine Conditioner, gloves & intructions leaflet - Available in 37 shades of blonde, brown, black and red ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07KRJWLG8 | | Best Sellers Rank | #94,334 in Beauty ( See Top 100 in Beauty ) #1,199 in Permanent Hair Color | | Brand | Clairol | | Brand Name | Clairol | | Color | 5 Medium Brown Hair Color | | Colour | 5 Medium Brown Hair Color | | Container Type | Bottle | | Customer Reviews | 4.5 out of 5 stars 1,111 Reviews | | Global Trade Identification Number | 03614226794451 | | Hair Color Permanence | Demi-Permanent | | Hair Type | Normal | | Hair type | Normal | | Item Form | Cream | | Item Weight | 195 Grams | | Item form | Cream | | Manufacturer | Wella | | Manufacturer Part Number | 5 | | Material Features | With Coconut Oil + Aloe Vera. Conditions your hair, leaving it smooth and radiant. | | Material Type Free | Ammonia Free & Paraben Free | | Model Number | 5 | | Number of Items | 1 | | Package information | Bottle | | Product Benefits | Demi-permanent, gentle color with a boost of shine. Blurs visible grays & washes away gradually. | | Product benefits | Demi-permanent, gentle color with a boost of shine. Blurs visible grays & washes away gradually. | | Unit Count | 5.85 Milliliters | ## Product Details - **Brand:** Clairol - **Colour:** 5 Medium Brown Hair Color - **Item form:** Cream - **Package information:** Bottle - **Product benefits:** Demi-permanent, gentle color with a boost of shine. Blurs visible grays & washes away gradually. ## Images ![Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 1 - Image 1](https://m.media-amazon.com/images/I/812SzRYzFNL.jpg) ## Questions & Answers **Q: Is Natural Instincts permanent?** A: Natural Instincts is a demi-permanent conditioning hair color that washes away gradually and lasts up to 28 washes. **Q: Does Natural Instincts hair color cover gray hair?** A: Natural Instincts enhances your natural color, boosts shine but doesn't cover grays 100%. **Q: Should I apply Natural Instincts to dry or damp hair?** A: Apply to dry hair that's free of styling product build-up. Don't use shampoo for 24 hours after coloring. **Q: Will Natural Instincts damage my hair?** A: No! Natural Instincts is a gentle demi-permanent hair color with coconut oil + aloe and zero ammonia. **Q: Does hair type (curly or straight, dry or oily, coarse or fine) affect color timing?** A: Yes, do a strand test before coloring your whole head to ensure you have the timing down. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Covers and easy! *by V***A on 5 June 2026* My hair is naturally a medium brown with some noticible gray hairs starting to come in so I used the 5 medium brown. I wanted something that only deposited color as my hair is very dry. I had completely virgin hair and was worried about using a permanent color. I am not very coordinated and was super worried about doing it myself but it was very easy! I washed my hair the night before and dyed it the next afternoon. It was easy to get the dye threw my hair. I didnt section but ran the bottle in between sections and kind of rubbed it in then squirted the ends and massaged in. I also put vaseline on my face and ears near my hairline and it wiped the dye right off when I was done. I used the conditioner it comes with after but since then I use a very thick hair mask for conditioner. I have very thick hair that goes to my elbows and I did need to use 3 boxes to cover all my hair. It came very uniform and covered my gray hairs. When I wash it, the color does transfer onto the towel so I would advise using a dedicated hair towel if you dont want to ruin all your towels. So far the grays are still covered but the color has faintly faded but looks very natural. I think I will get a month out of it but I only wash my hair 1 time a week. My technique might not have been the right way but it worked for me. I haven't dyed my own hair in 20 years so if I can do it I think anyone can 😆 definitely recommend this if you want to protect your hair from damage but get rid of grays! Picture is after 2 washes! ### ⭐⭐⭐⭐⭐ Natural looking color, gradually fades, no damage. *by D***A on 21 May 2026* Natural looking color, gradually fades, no damage. Smells so much better than typical dyes. It is quick and easy and your hair is left feeling and looking healthier than before. And it comes with a fairly large tube of a wonderful conditioner that you use once a week in between touch ups. I refuse to use any other dyes. And it leaves my hair healthier than the salon ever did, plus costs hundreds less. ### ⭐⭐⭐⭐⭐ Great demi- haircolor! Medium brown *by R***I on 14 May 2026* This medium brown #5 demi hair color was exactly what I was looking for. I have medium to dark brown hair, with about 40-50% grey. I hadn't colored my hair in 2 years and I was looking for a demi color to darken my grey hair back to medium brown, which this did! I will say, that for the first week it looked more of a dark brown, then gradually faded more to a medium brown. Its been 4 weeks now (washing hair 5x a week) and its still almost all covered, and they greys have taken on a bronze/golden brown color now. Perfect for me! ## Frequently Bought Together - Clairol Natural Instincts Demi-Permanent Hair Dye, 5 Medium Brown Hair Color, Pack of 1 - Clairol Natural Instincts Demi-Permanent Hair Dye, 6R Light Auburn Hair Color, Pack of 1 - Yexixsr 5Pcs Professional Salon Hair Coloring Dyeing Kit, Hair Bleach Dit Hair Coloring Products with Hair Dye Brush, Hair Color Bowl, Hair Clips --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/255282941-natural-instincts-demi-permanent-hair-dye-5-medium-brown-hair](https://www.desertcart.jp/products/255282941-natural-instincts-demi-permanent-hair-dye-5-medium-brown-hair) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-07-21*