---
product_id: 254988415
title: "22 Immutable Laws of Marketing: Violate Them at Your Own Risk"
price: "¥5416"
currency: JPY
in_stock: true
reviews_count: 5
url: https://www.desertcart.jp/products/254988415-22-immutable-laws-of-marketing-violate-them-at-your-own
store_origin: JP
region: Japan
---

# 4.6/5 star acclaim Top 100 marketing bestseller Classic marketing wisdom 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

**Price:** ¥5416
**Availability:** ✅ In Stock

## Summary

> 📚 Unlock marketing mastery before your competitors do!

## Quick Answers

- **What is this?** 22 Immutable Laws of Marketing: Violate Them at Your Own Risk
- **How much does it cost?** ¥5416 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/254988415-22-immutable-laws-of-marketing-violate-them-at-your-own)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Proven Bestseller:** Ranked top 30 in Advertising books with over 2,000 glowing reviews.
- • **Pro-Level Insights:** Authored by legendary consultants Al Ries & Jack Trout, pioneers of positioning.
- • **Accessible & Practical:** Clear, jargon-smart English perfect for global professionals leveling up.
- • **Timeless Marketing Laws:** Master the 22 unbreakable rules that shape successful brands.
- • **Essential Desk Companion:** A must-have classic that fuels strategic thinking and career growth.

## Overview

‘22 Immutable Laws of Marketing’ is a bestselling classic by Al Ries and Jack Trout, offering 22 fundamental principles that have shaped marketing strategy worldwide. This used copy is in good condition and remains a vital resource for professionals seeking clear, practical, and timeless marketing insights, backed by a 4.6-star rating from over 2,000 readers.

## Description

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout―the world-renowned marketing consultants and bestselling authors of Positioning ―note, you can build an impressive airplane, but it will

Review: FANTÁSTICO - Libro VITAL para los que nos dedicamos a esto. Fácil de leer, directo, con ejemplos claros y sencillos (alguno que otro anticuado, por estar escrito en los 90) pero es perfecto. Escrito en un inglés fácil de leer y además con jerga profesional en inglés que siempre va bien aprender.
Review: Must have - Très bon livre sur le marketing, les exemples sont un peu rattrapé par les années (Oui oui microsoft a bien dépassé IBM). Ponctué d'humour. Un classique à avoir dans sa bibliothèque.

## Features

- Used Book in Good Condition

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #57,652 in Books ( See Top 100 in Books ) #29 in Advertising #71 in International Business & Investing #72 in Sales & Selling |
| Customer Reviews | 4.6 out of 5 stars 2,069 Reviews |

## Images

![22 Immutable Laws of Marketing: Violate Them at Your Own Risk - Image 1](https://m.media-amazon.com/images/I/610Crz49UTL.jpg)

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## Customer Reviews

### ⭐⭐⭐⭐⭐ FANTÁSTICO
*by A***R on 3 February 2025*

Libro VITAL para los que nos dedicamos a esto. Fácil de leer, directo, con ejemplos claros y sencillos (alguno que otro anticuado, por estar escrito en los 90) pero es perfecto. Escrito en un inglés fácil de leer y además con jerga profesional en inglés que siempre va bien aprender.

### ⭐⭐⭐⭐⭐ Must have
*by O***E on 5 December 2014*

Très bon livre sur le marketing, les exemples sont un peu rattrapé par les années (Oui oui microsoft a bien dépassé IBM). Ponctué d'humour. Un classique à avoir dans sa bibliothèque.

### ⭐⭐⭐⭐⭐ Just loved this book
*by M***L on 29 July 2016*

Just loved this book. Great common sense advice in a quick and easy read. As mentioned in other reviews that the companies used as examples are a little outdated, the concepts within are, I feel, even more relevant to today's marketing strategies that should be being applied, given the rise of marketing becoming more about creating something meaningful rather than trying to bulldoze people in to buying a product just because it is manufactured by an established brand or because we're told it's the next big thing which is dying out as fast as the dinosaurs did. The face of business and providing what the customer actually wants is a trend that is gathering speed, the consumer has discovered their ability to decide what works for them and put their hard earned cash in to a company that can 'speak' directly to them as individuals rather than as the faceless masses. People are tired of and also becoming savvy to the fact they are being 'sold' to. A lot of the laws break down these tactics and highlight the ever changing face of marketing and sales. There has been a revolution in the world of marketing taking place, lead by the likes of Seth Godin and Bernadette Jiwa on how to build brands, no matter how big or small, that consumers are welcoming in to their hearts and homes and this book is a great accompaniment to those authors and their ideas.

## Frequently Bought Together

- The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
- The 22 Immutable Laws of Branding
- Positioning: The Battle for Your Mind

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-09-18*