What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Ash Blonde 9A, 1 Hair Dye Kit

Product ID: 2511834

Details

Brand
L'Oreal Paris
Color
9A Light Ash
Item Form
Gel
Package Information
Bottle
Product Benefits
Shine

⏳Up to 9 weeks fade-defying color

🌟UV filter & Vitamin E shine protect conditioner

💧No-drip gel formula for precise application

¥4435

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Description

✨ Own your signature shade with fade-defying brilliance!

LONG LASTING RADIANCE - Enjoy vibrant, luminous hair color that stays fresh for up to 9 weeks—because your glow shouldn’t fade.
PRECISION NO DRIP GEL - Experience mess-free, exact application with our innovative no-drip gel formula designed for all hair types.
COMPLETE COLOR CARE KIT - Everything you need in one box—color gel, developer crème, shine protect conditioner, gloves, and easy instructions.
TRUSTED INNOVATION SINCE 1973 - Join millions who trust L’Oreal’s superior technology for salon-quality, fade-defying permanent hair color.
GRAY COVERAGE MEETS CONDITIONING - Cover grays flawlessly while nourishing your hair with our conditioning gel for silky, resilient strands.

L'Oreal Paris Superior Preference Light Ash Blonde 9A is a permanent hair color kit featuring a no-drip gel formula and a UV-filtered, Vitamin E-infused conditioner that delivers rich, luminous color with gray coverage and conditioning benefits lasting up to 9 weeks. Suitable for all hair types, this hypoallergenic kit includes everything needed for a precise, salon-quality application.

Specifications

ASIN	B00006JN4L
ASIN	B00006JN4L
Best Sellers Rank	#154 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color
Brand Name	L'Oreal Paris
Color	9A Light Ash Blonde
Container Type	Bottle
Customer Reviews	4.5 4.5 out of 5 stars (2,359)
Full Cure Time	25 minutes
Hair Color Permanence	Permanent
Hair Type	All
Item Form	Gel
Item Weight	5.67 g
Item model number	071249253250
Manufacturer	L'Oréal USA, Inc.
Manufacturer	L'Oréal USA, Inc.
Manufacturer Part Number	071249253250
Material Features	Hypoallergenic
Model Number	071249253250
Number of Items	1
Product Benefits	Shine Enhancing
Product Dimensions	2.4 x 3.6 x 6.2 inches; 0.2 ounces
Recommended Uses For Product	Softening
Set Name	Luminous Fade-Defying Permanent Hair Color Kit (4 Piece)
Suitable Hair Color	All Hair Colors
UPC	071249253250
UPC	071249253250
Unit Count	1 Count

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How is product pricing calculated?+

Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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¥4435

Duties & taxes included

In stock

Sold byAmazon JapanDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Japan.

Secure transaction

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TrustScore 4.5 | 7,300+ reviews

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