Generic Vegan and Cruelty-Free Semi-Permanent Hair Color Dye (8 Fl Oz, PURPLE RAIN)

First time I've bought this Ive spent well over £70 at salons trying to dye my hair purple and it lasted about two weeks.Good points. Smells amazing for ages and very soft. Good on light ash blonde hair and grey or white hair (natural). Fades gradually to a silver lilac after a month helped by Jerome russell no yellow mask..Long lasting with a natural gradual fadeBad points.Don't go swimming or get caught in the rain! It has an amazing vibrant colour on first application but by God does it run out like mad.After 10 washes it bleeds much less but those first 5 washes are MEGA purple.Helpful tips: Don't try and wash out till water runs clear you'll wash it out of your hair wash till hair feels clean. Use any shampoo it makes no difference and use cool water when rinsing to help keep as much colour in.

Definitely one of my faves from Arctic Fox for sure!!! The purple sticks to your hair in the best way and hardly requires any maintenance touch ups. I like to change my hair a lot and thankfully although it didn’t need redoing often it also lifted out really easily.Definitely has a cooler undertone and can look more pink as it fades but never dull looking!

I see a lot of people complaining about it fading fast although this is a semi permanent colour, if you want it to stick your hair needs to be bleached at least once, for me it lasted 2 months and a bit because my hair was pretty white. IT ALSO saved my hair because it is not bad for your hair, its more like a conditioner and the smell is amazing!

The colour is purple af ,the smell of the dye is actually good.It fades to pinkish tone as i know so its a great deal to someone who doesnt want to get a blue stain thats why i got it in the first place.

I have used this for years and was devastated when covid stopped all deliveries to this country. I am very happy it is back, but what a price it is now! I love it's credentials, but really very expensive here, which is disappointing.

Amazing colours!!!! I've take 3 of them and i was waiting one month before review its.I can say that it colour even the most damaged hair (as mine) and wash by wash is blending the colour perfectly! Better than this? 🤣 and the smell is so amazing!!! I can still smell it even after one month 🥰

Great colour and smells wonderful!Bought this for my daughter having tried several other products that claimed to give good colour but failed .This product delivers and certainly would buy again .

Brilliant product. Very vibrant, amazing colour hair dye. Love the smell too. Obviously needs to go on bleached hair to get the full colour effect.

The Easter bunny left my 9yr old a hair dye surprise! Not going to lie its messy, definitely plan ahead. Wear gloves, put petroleum anywhere you don't want the dye to stick on skin, and lay it on the hair THICK. If you have a white tub/shower plan for that to be colored as well every time their hair is rinsed lolI love it, it showed up on her brown hair beautifully and is fading equally as nice after about a week. Oh and the smell.... Grapes!! Was not expecting a smell but it was at least pleasant!

Costano un po' ma ne vale veramente la pena😍😍 e la boccetta abbastanza ci ho fatto due volte con i capelli lunghi e una volta con i capelli corti. Li ho comprati novembre se non sbaglio e l'ho finita oggi che siamo al 26 Giugno.

Loyal customer of artic fox and manic panic 🖤Artic fox is thicker and has bigger bottle but I love them both. If u can’t find a color in one brand then check the other!I also use a purple and pink color depositing shampoo and conditioner so the color will last.ONLY WASH W COLD WATER 1-2x a week 3x at the max, use a color depositing shampoo and conditioner, and use least amount of heat.I do HIGHLY recommend artic fox ❤️😍

Arctic fox is an amazing brand. Their product smells super great, and lasts a while. Along with being chemical, damage, and cruelty free! Whenever im looking to dye my hair a fun color, I always look for this brand. I ordered from this company because during this whole epidemic, Sally's was closed for a while and I could only find this specific purple color on Amazon. The product arrived within a week, and I was very happy with it. It fades into a deep magenta by the way!

I love EVERYTHING about Article Fox Hair Color!! Its vibrant, it lasts,its non damaging,it smells like grape candy, no chemicals, it makes your hair feel healthier, its afordable, easy to use and not only is it NOT tested on animals...Article Fox donates a portion of your purchase to help animals! I have used Article Fox for years and will continue to do so until I'm in my 90s....LOVE THIS PRODUCT!!