What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Golden Reddish Blonde 9GR, 1 Hair Dye Kit

Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Golden Reddish Blonde 9GR, 1 Hair Dye Kit

Product ID: 2422158

Details

Brand
L'Oreal Paris
Color
9GR Golden
Item Form
Gel
Package Information
Box
Product Benefits
Conditioning

⏳Up to 9 weeks fade-defying color

🌟Vitamin E & UV filter shine protection

💧No-drip gel formula for precise application

¥4661

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Description

✨ Own your glow with Superior Preference — where vibrant color meets lasting shine!

TAILORED TO YOU - Available in over 50 luminous shades, including the stunning Golden Reddish Blonde 9GR, to express your unique style confidently.
SALON QUALITY SHINE - Infused with Vitamin E and UV filters, the Shine Protect Conditioner locks in brilliance and silky softness every day.
GRAY COVERAGE MASTERY - Seamlessly blends away gray hair with rich, multi-dimensional tones for a naturally youthful finish.
LONG LASTING RADIANCE - Enjoy luminous, fade-defying color that stays vibrant for up to 9 weeks—because your look deserves endurance.
PRECISION APPLICATION - No-drip gel formula ensures mess-free, exact coverage from root to tip, making DIY coloring effortless and professional.

L'Oreal Paris Superior Preference Permanent Hair Color delivers rich, fade-defying color with up to 9 weeks of radiance. Featuring a no-drip gel formula for precise application and a Vitamin E-infused Shine Protect Conditioner with UV filters, this kit covers gray hair while conditioning for silky, resilient hair. Available in over 50 luminous shades, including Golden Reddish Blonde 9GR, it’s designed for all hair types seeking long-lasting, salon-quality results at home.

Specifications

ASIN	B000KOSF30
ASIN	B000KOSF30
Best Sellers Rank	#148 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color
Brand Name	L'Oreal Paris
Color	9GR Golden Reddish Blonde
Container Type	Box
Customer Reviews	4.7 4.7 out of 5 stars (2,319)
Full Cure Time	14 days
Global Trade Identification Number	00071249253274
Hair Color Permanence	Permanent
Hair Type	Aging
Item Form	Gel
Item Weight	11.34 g
Item model number	CX
Manufacturer	L'Oréal USA, Inc.
Manufacturer	L'Oréal USA, Inc.
Manufacturer Part Number	071249253274
Material Features	Fade-defying for up to 8 weeks. Made with hi tenacity dyes.
Material Type Free	Sodium Chloride Free
Model Number	CX
Number of Items	1
Product Benefits	Conditioning, Hair Coloring
Product Dimensions	6.3 x 3.55 x 2.25 inches; 0.4 ounces
Recommended Uses For Product	Softening
Set Name	Superior Preference Hair Color Kit
Suitable Hair Color	Reddish Blonde
UPC	071249253274
UPC	071249253274
Unit Count	1 Count

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¥4661

Duties & taxes included

In stock

Sold byAmazon JapanDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Japan.

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