---
product_id: 211492493
title: "Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse"
brand: "pureology"
price: "¥6814"
currency: JPY
in_stock: true
reviews_count: 13
url: https://www.desertcart.jp/products/211492493-pure-volume-shampoo-for-flat-fine-colour-treated-hair-adds
store_origin: JP
region: Japan
---

# Wheat Protein volumizes Eucalyptus Leaf supports follicles Aromatherapy blend energizes Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse

**Brand:** pureology
**Price:** ¥6814
**Availability:** ✅ In Stock

## Summary

> 🌟 Elevate your hair game with Pure Volume — where fine meets fierce!

## Quick Answers

- **What is this?** Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse by pureology
- **How much does it cost?** ¥6814 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/211492493-pure-volume-shampoo-for-flat-fine-colour-treated-hair-adds)

## Best For

- pureology enthusiasts

## Why This Product

- Trusted pureology brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Color-Lock Technology:** Protects and preserves vibrant color for longer-lasting shine
- • **Weightless Volume Boost:** Infuses fine, flat hair with airy fullness without heaviness
- • **Multi-Sensory Aromatherapy:** Energizing notes of pink grapefruit, wild rose & cedarwood uplift your routine
- • **Nourishing & Strengthening:** Wheat protein and eucalyptus extract fortify hair from root to tip
- • **Gentle Sulfate-Free Cleanse:** Cleanses delicately to maintain hair health and softness

## Overview

Pureology Pure Volume Shampoo is a sulfate-free, vegan formula designed specifically for fine, flat, color-treated hair. Powered by wheat protein for volumizing and eucalyptus leaf extract to support hair follicles, it delivers weightless body, intense color protection, and a refreshing aromatherapy experience with pink grapefruit, wild rose, and cedarwood. Ideal for millennials seeking vibrant, manageable hair with a professional edge.

## Description

Rich shampoo that renews softness, manageability, and shine. Sulfate-free to allow for a gentle cleanse.
Creamy, restorative conditioner that strengthens dull, brittle, or very dry color-treated hair and renews shine.
Deeply nourishing treatment mask with essential nutrients that intensely moisturizes and softens hair.
Multitasking leave-in treatment with 21 benefits that primes hair for heat, detangles, protects from damage, and adds shine from root to tip.
Rose, Graprefruit, Cedar
Wheat Protein adds volume & Eucalyptus Leaf Extract supports hair follicles for hair growth.
Made to last formula
Lather dime-sized amount of shampoo to scalp and conditioner to mid & ends. Wait 1-2 minutes, rinse
PURE VOLUME
HYDRATE
STRENGTH CURE
NANOWORKS GOLD
STRENGTH CURE BLONDE
HYDRATE SHEER
SMOOTH PERFECTION
Who is Pure Volume for?
Pure Volume shampoo and conditioner are for those with fine and limp color-treated hair who are looking to add maximum volume and body.
What is the main ingredient in Strength Cure Blonde?
The main ingredients in Pure Volume are wheat protein and eucalyptus leaf extract. The wheat protein adds volume, while the eucalyptus leaf extract supports hair follicles for optimal growth.
How does Pure Volume work?
Pure Volume shampoo clarifies the hair of oil and build-up allowing for maximum volume and enhanced movement in flat, limp hair. Pure Volume conditioner strengthens hair and renews shine.
Is this sulphate-free?
Yes, all Pureology shampoos are sulphate-free to allow for a gentle cleanse.

## Features

- Body-boosting formula infuses hair with airy movement,
- Provides fullness and extraordinary color protection
- Aromatherapy blend of pink grapefruit, wild rose, and cedarwood.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Asin | B08918B4NQ |
| Best Sellers Rank | 468 in Shampoos (Beauty) |
| Date First Available | 1 Jun. 2020 |
| Item Model Number | P1870600 |
| Manufacturer | Pureology |
| Product Dimensions | 4.22 x 6.37 x 18.42 cm; 250 g |

## Product Details

- **Age range (description):** Adult
- **Brand:** PUREOLOGY
- **Hair type:** Chemically Treated
- **Item form:** Foam
- **Scent:** Wild Rose, Grapefruit

## Images

![Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse - Image 1](https://m.media-amazon.com/images/I/51UfUc2qIrL.jpg)

## Available Options

This product comes in different **Size Name** options.

## Questions & Answers

**Q: Who is Pure Volume for?**
A: Pure Volume shampoo and conditioner are for those with fine and limp color-treated hair who are looking to add maximum volume and body.

**Q: What is the main ingredient in Strength Cure Blonde?**
A: The main ingredients in Pure Volume are wheat protein and eucalyptus leaf extract. The wheat protein adds volume, while the eucalyptus leaf extract supports hair follicles for optimal growth.

**Q: How does Pure Volume work?**
A: Pure Volume shampoo clarifies the hair of oil and build-up allowing for maximum volume and enhanced movement in flat, limp hair. Pure Volume conditioner strengthens hair and renews shine.

**Q: Is this sulphate-free?**
A: Yes, all Pureology shampoos are sulphate-free to allow for a gentle cleanse.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good
*by  on Reviewed in the United Kingdom 6 July 2026*

Was good for my extentions

### ⭐⭐⭐⭐⭐ Volumises fine hair
*by  on Reviewed in the United Kingdom 4 November 2025*

Great weightless shampoo that gives great volume to fine hair

### ⭐ Disappointing
*by  on Reviewed in the United Kingdom 24 June 2026*

★☆☆☆☆I had high hopes for this shampoo given the brand’s reputation, but unfortunately it was one of the worst shampoos I’ve used. From the first wash, my hair felt extremely dry, rough and stripped of moisture. Instead of adding volume, it left my hair feeling brittle, tangled and difficult to manage.After a few uses, I noticed significantly more breakage than usual and my hair looked dull rather than healthy. I followed the instructions and used my usual conditioner, but it made little difference. For a premium-priced product, I expected much better results.This shampoo may work for some hair types, but if your hair is fine, colour-treated or prone to dryness, I would be cautious. Sadly, it left my hair in worse condition than before I started using it.

## Frequently Bought Together

- Pureology Pure Volume Shampoo - For Flat, Fine, Color-Treated Hair, Adds Lightweight Volume and Body, Clarifies Buildup, Sulfate-Free & Vegan
- Pureology Style + Protect Instant Levitation Mist For Fine, Color-Treated Hair - Volumizes Without Weighing Down, Sulfate-Free & Vegan
- Pureology Strength Cure Shampoo - For Damaged and Color-Treated Hair, Fortifies & Strengthens Hair, Sulfate-Free & Vegan

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*Product available on Desertcart Japan*
*Store origin: JP*
*Last updated: 2026-08-22*