The Marketing Plan Handbook: Develop Big-Picture Marketing Plans for Pennies on the Dollar Paperback – November 24, 2015

Great book! This book simplifies the marketing process and uses real world examples to show you how a particular process works. Highly recommend for small business owners who need help with their marketing strategy.

Thorough, informative, referable, and actionable.

I( read everything Bly puts out. He is great!

When you want material that contains useful information without all of the extraneous filler, Bob Bly is your man.

Well Written . . .

This is more than just a book. It's a detailed roadmap from a seasoned and successful marketing consultant. I bought this book only expecting to pick up a few good ideas. Boy was I blown away. This book is packed with actionable tips that will help you put together a marketing plan from scratch. If you're looking for help crafting a marketing plan for yourself or your client, look no further. If fact, the forms and worksheets alone are well worth the price.