Ammonia control technology with 100% gray coverage.
S**S
Unparalleled color - painful scalp.
Nothing beats the natural colors and absolute coverage but be warned, it WILL dry your hair and scalp out. My head was itchy from the dryness and painful to touch. Other reviews mention deep conditioning a few days before and that the first wash will leave your hair brittle. Conditioner and moisturizer will be your best friends. Again, great color and coverage, frighteningly dry scalp.
N**E
Don't buy because it's a waste of money!!
I bought this brand at walmart because I decided I needed a change. I picked this brand because it said less hair breakage and healthier hair since most dyes dry out my hair for the first few days until after I wash it a few times. Well I was excited when I opened the box and found that it had a pre treatment for the ends of my hair to help repair them and protect them during the dying process. I then proceeded to color my hair. I had blond hair so I left it on for 35 minutes just to insure that all the blond was covered. I then washed it out and it looked gorgeous but wash a tangled dried out mess. I had to use a detangler spray and my boyfriend spent an hour trying to brush it all the way through. Then after it dried we noticed that my roots were the color they were supposed to be but the ends where I had put the pre treatment in they were a dull lifeless ugly brown. Now I have to suffer with my hair looking the way it does for a few weeks until I can safely color it again and I will not be buying this product again. I also normally wait 48 hours after dying before I wash my hair but with this stuff I had to wash it the next day because the conditioner they give you makes your hair smell bad and it was so dried out I couldn't do anything with it. Least to say even after washing my hair is still not as soft and shiny as it normally is. I regret buying this product and wouldn't recommend it to anyone.
A**.
Great coverage and shine!!
I’ve been using this haircolor for over a year, it makes my dry and frizzy hair look pretty, my husband even noticed it. You can do it yourself easily and save yourself money🤗
K**S
HAIR DYERS BEWARE!
I wish I could give this no stars.I bought Schwarzkopf Professional brand Keratin Color at Walmart. My hair is now dry and feels like straw. I just broke the handle of my hair brush while drying my hair after combing it to get out all of the tangles. I never have to de-tangle my hair. I just had to go buy $16 conditioner to [hopefully] bring it back to feeling soft and tangle-free again. I'm so upset. My hair always feels nice after I use a cheaper brand like L'Oréal or GARNIeR. Not to mention, the dull color which was supposed to be "Berry Brown". I've been dying my hair myself for almost 20 years. Never have I had this horrible result.
D**N
I have short hair. I used the protector for ...
I have short hair. I used the protector for the ends, and did the new growth for 20 minutes and a pull through for the still-colored ends. The conditioner afterwards worked well; my hair is soft and shiny.
Trustpilot
3 days ago
1 month ago