Matte Molding Clay

I’ve been testing the L'Oreal Men Expert Matt Clay for a while now, and it has become a staple in my morning routine. If you are looking for a natural, "no-product" look with a bit of versatility, this is a solid choice. The Scent & Intensity One thing to note is the fragrance. It has a clean, masculine scent that is definitely noticeable when you first apply it, but it isn't "perfumey" or overwhelming. I found that the strength of the scent is directly tied to how much product you use—if you use a small amount for a messy look, it stays subtle. If you use more for a tighter style, the scent lingers nicely throughout the day. Hold & Texture This is a true matte product. There is zero shine, which is exactly what I want in a clay. The hold isn't the "rock-hard" or extra-firm type; I’d call it a medium-natural hold. It keeps everything in place but allows for movement and doesn't get crunchy. If your hair is very thick or stubborn, you might need a bit more product, but for a standard quiff or textured crop, it’s perfect. The "Beard" Factor (Bonus Use!) I actually decided to try this on my beard to tame some stray hairs, and it worked surprisingly well. Because the hold isn't overly stiff, it kept my beard looking groomed without making it feel sticky or unnatural. If you’re traveling and don't want to pack a separate beard balm, this can definitely pull double duty. Final Pro-Tips - Warm it up: Make sure to rub it between your palms until it disappears before applying. This prevents any white streaks. Pros: - Actually matte (no greasy look). - Multipurpose (great for head hair and beards). - Pleasant, adjustable scent profile. Cons: - Hold might be too light for very long or heavy hair types

Smells gorgeous! Perfect for my son age 2 so light not greasy works perfect for styling best I’ve used

Nice smell,thick texture of clay,

Bought for my boyfriend and he loves it. Lightweight, doesn’t weigh hair down, doesn’t have the tacky dry feel some other clays give, holds shape and good value for money. Would recommend

Smells nice and keeps hair tidy

Holds my hair very good, smells extremely good! I love it.

This product smells great and does the job. It is excellent value for money compared to other brands.

Has decent styling versatility but at a cost of weak hold. You have to wash it out often due to build up of dust. Decent for a quick styling session but nothing special. Can't hold at all against wind.