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🎯 Elevate your hair game with salon-grade color and strength at home!
Schwarzkopf Keratin Color® 3.0 Espresso is a professional permanent hair dye that delivers rich, multi-dimensional color with 100% gray coverage. Infused with keratin, Vitamin B6, collagen, and K-Bond Plex technology, it strengthens hair up to 5x and reduces breakage by 80%. The all-in-one kit includes pre-color serum, color cream, developer, and conditioner for easy, salon-quality results at home, suitable for all hair types and textures.





| ASIN | B00TRO3A0M |
| Best Sellers Rank | #2,669 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #37 in Hair Color |
| Brand | Schwarzkopf |
| Brand Name | Schwarzkopf |
| Color | Espresso |
| Container Type | Box |
| Customer Reviews | 4.6 out of 5 stars 1,335 Reviews |
| Full Cure Time | 45 minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Cream |
| Item Highlight | Gray coverage for even results, Strengthens hair, Long-lasting results, Deep nourishing effect, Bond Enforcing System |
| Item Type Name | Schwarzkopf Permanent Hair Color |
| Item Weight | 2.08 ounces |
| Manufacturer | Dial Corporation |
| Manufacturer Part Number | 12731 |
| Material Features | Natural |
| Material Type Free | Formaldehyde Free |
| Model Number | 12731 |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Long-lasting vibrant color and strengthened hair |
| Recommended Uses For Product | Regular use for color maintenance, touch-ups between applications |
| Set Name | Keratin Color |
| Suitable Hair Color | All Hair Colors |
| UPC | 017000127316 |
| Unit Count | 1 Count |
A**O
Excellent product
It took me a while to find this product, I've tried a lot of the affordable do-it-at-home brands and they were a disaster. The good: This product is affordable, doesn't stain the skin, doesn't stain the tub, easy to use, right consistency, perfect color, covers grays 100%. You get a generous quantity of the product (I have medium-long thick wavy hair and there's enough product to cover everything, and more). The espresso color is very natural, it's the darkest brown before it's black, so it doesn't have the metallic cold sheen that black does The smell isn't deadly, it's tolerable. The pre-treatment for dry ends is my favorite part, and the conditioner smells very good and seems to be a good quality. The bad: The gloves that come with the product are very krappy. They don't provide with eyewear arms protectors (an absolute must for all Home kits). The product (as expected) will stain fabric and plastic eyewear.
M**D
Try it you will love it!
I love the Schwarzkopf Keratin Permanent Hair Dye Cream! I have very dark brown, almost black hair with some grey. The Expresso color leaves my hair a beautiful, deep color and covers all of my grey perfectly. The keratin formula leaves my hair so soft and very shiny! It looks so natural that I get a lot of compliments on my hair. Go ahead and give it a try, you won't regret it!
B**N
Absolutely wonderful results love this brand. Highly recommended.
Absolutely love the color the style, easy instructions. The results were amazing soft hair highly recommend recommended.
I**H
Excellent hair color
The best box hair color to get! This is the best brand I have ever gotten. The hair is so shiny thanks to the serum it comes with which you use prior to the color. The smell is not overbearing and I always get a compliment about how shiny and soft my hair is.
E**M
Perfect at home coloring
If you’re looking for a cheap way to change your hair at home, this is the way to go. It did not damage my hair (my hair has been lightened and damaged). I loved the color outcome and it was easy to apply. I got so many compliments on my hair and people thought I got it professionally done. 100% recommend if you can’t go get your hair colored professionally
R**.
Espresso is beautiful and covers grays! ❤️
I absolutely love the espresso color. It covers up my grays 100% and it gives a beautiful shine. It does not bleed on my balayage and highlights, it stays put and rinses off. It does not darken my highlights at all. Best hair dye I’ve ever used in my life! This is the only one I will ever use moving forward. ❤️
S**A
Pretty good hair color
I really liked this hair color. I have dark black hair but have had highlights for quite sometime. I also have a lot of gray! I had to use two boxes because I have a quite a bit of hair, and did use BOTH bottles completely! It has great coverage and it covered both the highlights and the gray. That was not an easy task. I really had to take my time. I would definitely use better gloves next time than the ones given and my pinky finger tore through the glove and I didn’t realize it while applying. The color will NOT come off. I’ve tried everything. That’s okay though because now I know for future that I need better gloves and it will definitely stay on my hair! Lol I like that it didn’t make my head itch like crazy while processing, just a slight burning/tingling like most hair colors. Overall, great product and I will purchase in the future. I’ll prob only need one box next time bc I won’t have highlights AND gray to cover.
A**A
Gray coverage approved
Lived it on my hair and lasted almost two whole month.
E**Y
Amazing product worth it
Amazing results no more grey. My hair had so much grey around my face and front and sides. Now it looks great 👍
R**N
Hair
Excellent Hair products my hair was soft and the color was Spot on!!
J**H
Amazing colour.
I wouldn’t use another kind. This is the best and lasts. I wash my hear every day and it really last
M**W
Okay hair dye
I really like the colour this gives. But I have found even after a few washes, colour is still coming out. Which is super annoying and stains my towels. Will probably go back to the brand I used previously.
E**.
Good product.
good product
Trustpilot
2 weeks ago
1 month ago