--- product_id: 17597834 title: "London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz" brand: "rimmel" price: "¥1463" currency: JPY in_stock: true reviews_count: 13 category: "Rimmel" url: https://www.desertcart.jp/products/17597834-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing store_origin: JP region: Japan --- # Waterproof up to 10 hrs Ultra-pigmented Blackest Black Built-in sharpener & smudger London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz **Brand:** rimmel **Price:** ¥1463 **Availability:** ✅ In Stock ## Summary > 🖤 Define your day, smudge your way—stay bold, stay unstoppable. ## Quick Answers - **What is this?** London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz by rimmel - **How much does it cost?** ¥1463 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/17597834-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing) ## Best For - rimmel enthusiasts ## Why This Product - Trusted rimmel brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **All-Day Confidence:** Waterproof formula locks in bold color for up to 10 hours—no smudges, no fades. - • **Iconic London Look:** Achieve that effortlessly chic, smoldering eye style that turns heads from boardroom to bar. - • **Loved by Thousands:** 4.5-star rating from over 17,000 reviews proves it’s a must-have staple in every makeup bag. - • **Creamy, Smooth Application:** Glides on seamlessly with intense pigmentation for a flawless matte finish every time. - • **Precision Meets Versatility:** Built-in sharpener and smudger let you craft everything from razor-sharp lines to sultry blends. ## Overview Rimmel London Exaggerate Waterproof Eye Definer in Blackest Black is a highly pigmented, long-wearing eyeliner pencil featuring a built-in sharpener and smudger. Its waterproof formula delivers up to 10 hours of intense, matte finish wear, perfect for creating precise or blended eye looks. Trusted by over 17,000 users with a 4.5-star rating, it’s a professional-grade essential for all skin tones and types. ## Description Want the London look? Rimmel London brings you glide-on full-color definition with the Exaggerate Waterproof Eye Definer so you can live it up in style. This revolutionary eyeliner delivers an intense finish that's perfect for creating smoldering and sexy eyeliner looks whether you're out for business or pleasure. Draw bold lines to highlight your eyes in just a single stroke. The formula of this eye pencil is waterproof and highly pigmented for a look that lasts. The Exaggerate Eye Definer eyeliner is the perfect mainstay of any eyewear collection and a great gift for women who want to achieve the London look. Review: My favorite eyeliner! - I absolutely love this eyeliner! This shade, EARL GRAY, is my go-to and I use it 9 out of 10 times. It’s the perfect pigment for me as I rarely wear black eye makeup but this is dark enough to give me enough definition and the texture glides on easily without snagging/pulling the delicate skin around my eyes. I love that it is a twist turn and that I don’t have to sharpen/shave the pencil down for more product. The color stays on for quite some time, all day for me, but if I’m going out in the evening I definitely need to reapply for a fresh look. I don’t use any kind of primer or setting spray so I’m sure it would last longer for those who do. At the end of my day it’s very easy to wipe this off and doesn’t give me raccoon eyes in the morning if I accidentally sleep with it on. Great quality and value for low maintenance, low cost, eye color! Review: Great eyeliner! - My favorite eyeliner, goes on dark and stays on all day! Will always use this one unless they change ingredients in it, I will be a fan! ## Features - Built-in smudger and sharpener. - Intensely pigmented shades. - High-precision lines and subtle blending. - Highly pigmented, waterproof eyeliner formula. - Up to 10 hours of long-lasting wear. ## Images ![London Exaggerate Waterproof Eye Definer Eyeliner, Highly Pigmented, Long-Wearing, Built-In Smudger, 262, Blackest Black, 0.01oz - Image 1](https://m.media-amazon.com/images/I/51EcM7nCYML.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ My favorite eyeliner! *by B***X on December 19, 2025* I absolutely love this eyeliner! This shade, EARL GRAY, is my go-to and I use it 9 out of 10 times. It’s the perfect pigment for me as I rarely wear black eye makeup but this is dark enough to give me enough definition and the texture glides on easily without snagging/pulling the delicate skin around my eyes. I love that it is a twist turn and that I don’t have to sharpen/shave the pencil down for more product. The color stays on for quite some time, all day for me, but if I’m going out in the evening I definitely need to reapply for a fresh look. I don’t use any kind of primer or setting spray so I’m sure it would last longer for those who do. At the end of my day it’s very easy to wipe this off and doesn’t give me raccoon eyes in the morning if I accidentally sleep with it on. Great quality and value for low maintenance, low cost, eye color! ### ⭐⭐⭐⭐⭐ Great eyeliner! *by R***S on April 3, 2026* My favorite eyeliner, goes on dark and stays on all day! Will always use this one unless they change ingredients in it, I will be a fan! ### ⭐⭐⭐⭐⭐ Great price and quality *by T***S on April 10, 2026* Love it blends beautifully , great quality to layer other product with is super cream and easy to apply --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/17597834-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing](https://www.desertcart.jp/products/17597834-london-exaggerate-waterproof-eye-definer-eyeliner-highly-pigmented-long-wearing) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-11-12*