Loving Tan Deluxe Gradual Tan Lotion, Dark- Natural Looking Self Tanner, Professional Strength Sunless Tanner, 7+ Self Tanning Applications per Bottle- Cruelty Free, Naturally Derived DHA- 5.07 Fl Oz

First time I used it I slathered it on like lotion. Too much and while good, tended to be a bit blotchy. I have since taken to putting a smaller amount in my hand/hands and then massaging it for at least 2 minutes and that seems to be the way to go. Almost instantaneous tan. My legs are so pale they almost glow in the dark, but this leaves a nice natural looking tan. Pricey, but worth it.

This is a great product! You can use it to establish a natural looking tan or you can use it to extend the life of their tanning mousse. I do both. Some days when I'm in a rush and don't feel like dealing with the mousse I can put this lotion on in 3 to 4 minutes and the next morning I have a beautiful color. Please keep in mind that the lotion will not achieve the same dark results as the mousse. If your looking for a deep, Dark tan then try their mousse. Its excellent!

Such a perfect color. It's not splotchy or streaky if you apply it evenly. My friend uses the same one. She's naturally ginger, so she's very pale, and it looks so natural on her. It actually smells heavenly compared to other self-tanners, but at the same time, it's not heavily scented. It just smells a little bit like vanilla. I'm definitely purchasing again. If you're looking through reviews trying to decide whether to buy it, just do it, it's so worth the price. It was streaky the first time I did it, but that's because I put it on totally wrong. Follow the steps, and it looks amazing!

I like the color and will keep using it, if I can get past the smell. It’s not the fake tan smell, no, they’ve added a strong perfume that covers that smell up. But, you see, the perfume is even worse to me. It makes me sneeze and get a headache for a while. I’m sure some people love this smell but it reminds me of the smell of powdery old ladies.

I am extremely happy with this purchase. The product arrived quickly, was well packaged, and was exactly as described. The quality exceeded my expectations, and it has performed perfectly since I received it. It was easy to use, well made, and offers excellent value for the price. I appreciate the attention to detail and the overall reliability of this product. It has made my experience much more convenient, and I would not hesitate to purchase from this seller again in the future. Highly recommended to anyone considering this product. Five stars!

Love it! Goes on well, non streaking, color lasts a week

I’m actually so annoyed. For the price of this, I literally got 2-maybe 2.5 full-body uses out of this!! And I’m 5’2!! The foam gives a much deeper looking tan IMO..maybe that’s where I went wrong, but STILL. The only positive I have is that it doesn’t have a horrible smell. There are much cheaper products better than this.

My newest FAVORITE gradual self tanner!!! It is such a beautiful color and texture!

My biggest complaint in tanners is the smell. However this one has none. It’s very light weight

Nice colour! Only product I have tried that didn’t give me a major rash!!!

The product is great, give me a good healthy gold tone tan on my skin( I'm asian), no dry skin issue after, easy to use, nothing to complain about the product. BUT, it's to expensive to buy it on amazon, unless you really need it right on the next day, DO NOT BUY on amazon, its 27$cad more expensive than buying from the official website, by this price, even the mousse version with 2 hours express no as expensive as this one, its just not worth it!