What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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Superior Preference Luminous Fade-Defying Permanent Hair Color, Hair Dye For Up to 9 Weeks of Radiance, Light Ash Brown 6A, 1 Hair Dye Kit

Product ID: 14408755

Details

Brand
L'Oreal Paris
Color
6A Light Ash
Item Form
Gel
Package Information
Packet

⏳Up to 9 weeks fade-defying color

🌟UV filter & Vitamin E shine protect conditioner

💧No-drip gel formula for precise application

¥4400

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Description

✨ Own your glow with fade-defying brilliance! ✨

COMPLETE CARE KIT - All-in-one kit includes color gel, developer crème, shine protect conditioner, gloves, and instructions for salon-quality results at home.
LONG LASTING RADIANCE - Enjoy vibrant, luminous hair color that stays fresh for up to 9 weeks—no fading, no compromise.
PRECISION NO DRIP GEL - Experience mess-free, exact application with our innovative no-drip gel formula that clings perfectly to hair strands.
GRAY COVERAGE CONDITIONING - Effectively covers gray hair while infusing strands with conditioning agents for silky, resilient texture.
TRUSTED INNOVATION SINCE 1973 - Backed by L’Oreal Paris’s decades of expertise, combining cutting-edge technology with premium quality for your signature look.

L'Oreal Paris Superior Preference Light Ash Brown 6A is a permanent hair color kit featuring a no-drip gel formula and a UV-filtered, Vitamin E-infused conditioner that delivers rich, luminous color with gray coverage and conditioning for up to 9 weeks. Suitable for all hair types, this comprehensive kit ensures precise application and long-lasting vibrancy backed by decades of L’Oreal innovation.

Specifications

ASIN	B00006JN4I
ASIN	B00006JN4I
Best Sellers Rank	#154 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color
Brand Name	L'Oreal Paris
Color	6A Light Ash Brown
Container Type	Packet
Customer Reviews	4.4 4.4 out of 5 stars (892)
Full Cure Time	60 minutes
Global Trade Identification Number	00071249253113
Hair Color Permanence	Permanent
Hair Type	All
Item Form	Gel
Item Weight	11.34 g
Item model number	U-HC-3560
Manufacturer	L'Oreal Paris
Manufacturer	L'Oreal Paris
Manufacturer Part Number	FPS-172534
Material Feature	Compostable Warning
Material Features	Compostable
Material Type Free	Ammonia Free
Model Number	U-HC-3560
Number of Items	1
Product Benefits	For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
Product Dimensions	2.4 x 3.6 x 6.2 inches; 0.4 ounces
Recommended Uses For Product	Softening
Set Name	Hair Color Kit (4 Piece + Instruction Leaflet)
Suitable Hair Color	All Hair Colors
UPC	071249253113
UPC	071249253113
Unit Count	1 Count

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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¥4400

Duties & taxes included

In stock

Sold byAmazon JapanDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Japan.

Secure transaction

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TrustScore 4.5 | 7,300+ reviews

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