--- product_id: 105661055 title: "The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth" price: "¥2929" currency: JPY in_stock: false reviews_count: 13 url: https://www.desertcart.jp/products/105661055-the-business-of-expertise-how-entrepreneurial-experts-convert-insight-to store_origin: JP region: Japan --- # The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth **Price:** ¥2929 **Availability:** ❌ Out of Stock ## Quick Answers - **What is this?** The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth - **How much does it cost?** ¥2929 with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.jp](https://www.desertcart.jp/products/105661055-the-business-of-expertise-how-entrepreneurial-experts-convert-insight-to) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description This passionate expertise manifesto is intended to elevate the impact of advisors who sell insight as entrepreneurs. Three foundational chapters form the basis of the entire book: experts develop insight by isolating patterns in data; they convert those insights to wealth by crafting a unique positioning for which few available substitutes exist; and their confidence grows as the marketplace embraces their application of expertise. The next fifteen chapters--building on that foundation--each answer a single question, starting with the role of expertise in a developed society, how important it is for experts to love the hard work required to hone their expertise, and how to see all that in the context of their own purpose in the world. We pause to dig deeper by examining the very narrow overlap between expertise and entrepreneurship: the narrow slice of humanity for which this book was written, with a nod to how easy it is for those entrepreneurial experts to be pulled off mission to explore new things. What are the critical positioning mistakes to avoid? Are there helpful ways to keep your deep, narrow expertise from blinding you to a broader, wider relevance? How might you frame your expertise in horizontal or vertical terms or a combination of both? There are core principles for this and they start with distinguishing between strategy and implementation. What are the earlier and then later tests to validate your positioning? What are the most effective ways to demonstrate your expertise, and conversely the activities most important to avoid? If you are an entrepreneurial expert selling advice for a living, you ll absorb deeper and deeper insight each time you scour it. It emerges from the trenches, and is written for experts in the trenches. Following the three foundational chapters (A, B, C) that open the book, there are fifteen chapters that build on that: The Role of Expertise in a Developed Society; The Interplay Between Expertise and Fulfillment; The Why for Your Entrepreneurial Expertise; Combining Expertise and Entrepreneurship; The Relevance and Sustainability of Expertise; Positioning Mistakes and Why We Make Them; Practicing Expertise Within a Broader Context; Distinguishing Between Vertical and Horizontal Expertise; Principles for the Less Exchangeable Positioning of Expertise; Distinguishing Expertise from Implementation; Five Early Tests for the Positioning of Your Expertise; Demonstrating Expertise; Not Demonstrating Expertise; How Expertise Unfolds: A Recap; and The Long Game: Maintaining Relevant Expertise. The book is fully illustrated in color, is a hardback (case bound), and has a full-color dust jacket. Review: Not Arcane. Not Academic. A Field Guide to Positioning Your Practice. - I read both this book and Baker’s recent book on elite advisors and their “tradecraft”. This book is more substantive. Not arcane or academic. A conversational tone. Lots of reflective observations based on his own learnings. Some chapters like chapter 8 on “vertical and horizontal positioning” are substantive and diagnostic. Very helpful. Other chapters are a call to reflect on your practice and your work (what is your value proposition) and, importantly, take your practice to the next level and play “the long game” in your advisory career. The connecting thread here is acting with intellectual courage, clear and crisp positioning, and continuous learning. Not a perfect book. Lacks case studies. No references to the larger business literature. His tone - at times to me - both humble and a bit arrogant. All in all, as I wind down in a long career as both a strategy consultant and a b-school professor, it helped me better name what gave coherence and distinction to my work. Review: A good book and a worthwhile read. - Great book. Nice read. ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #142,104 in Kindle Store ( See Top 100 in Kindle Store ) #10 in Business Consulting (Kindle Store) #12 in Consulting #103 in Entrepreneurship (Kindle Store) | ## Images ![The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth - Image 1](https://m.media-amazon.com/images/I/81qSDbWQjaL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Not Arcane. Not Academic. A Field Guide to Positioning Your Practice. *by J***N on August 30, 2023* I read both this book and Baker’s recent book on elite advisors and their “tradecraft”. This book is more substantive. Not arcane or academic. A conversational tone. Lots of reflective observations based on his own learnings. Some chapters like chapter 8 on “vertical and horizontal positioning” are substantive and diagnostic. Very helpful. Other chapters are a call to reflect on your practice and your work (what is your value proposition) and, importantly, take your practice to the next level and play “the long game” in your advisory career. The connecting thread here is acting with intellectual courage, clear and crisp positioning, and continuous learning. Not a perfect book. Lacks case studies. No references to the larger business literature. His tone - at times to me - both humble and a bit arrogant. All in all, as I wind down in a long career as both a strategy consultant and a b-school professor, it helped me better name what gave coherence and distinction to my work. ### ⭐⭐⭐⭐⭐ A good book and a worthwhile read. *by L***O on September 5, 2025* Great book. Nice read. ### ⭐⭐⭐⭐ A must for any entrepreneurs or solopreneurs *by J***M on February 9, 2025* This book is full of solid information based on a lifetime of experience, but sometimes it feels as if the author is just filling pages with lists. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.jp/products/105661055-the-business-of-expertise-how-entrepreneurial-experts-convert-insight-to](https://www.desertcart.jp/products/105661055-the-business-of-expertise-how-entrepreneurial-experts-convert-insight-to) --- *Product available on Desertcart Japan* *Store origin: JP* *Last updated: 2026-11-14*